'I thought it was a joke': ITV's weird new reality show Shark! Celebrity Infested Waters release date revealed
Coming later this month, to coincide with 50 years of the iconic movie Jaws, the new series will feature a group of celebrities who learn to dive and swim alongside sharks.
So what is the challenge? And who will be taking part? Here's what to know.
Get ready for a truly original reality show. Shark! Celebrity Infested Waters will see seven celebrities take on a variety of shark related challenges.
The official synopsis of the show describes it as: "The show will dare a group of ocean-phobic celebrities to confront their greatest fear – sharks.
"Throughout their adrenaline-fuelled, challenge-heavy journey in the Bahamas – the shark capital of the world – these A-listers will push past their limits to come nose to nose with nature's 'villains'.
"First-hand experiences will provide immeasurable excitement and new perspective; they'll come to appreciate sharks' valuable place on the food chain and in our ecosystem, recognising that a world devoid of these notoriously terrifying creatures is downright frightening."
Since news of the show was released earlier this year, ITV viewers have been conflicted over the new series. Some have been loving it, with many taking to social media to praise the celebs taking part and facing their fears.
While others are a bit more confused over the concept, with one person writing on X: "I thought it was a joke and wasn't taking the bait," while another simply asked: "why?"
Either way we will definitely be glued to our TV.
There's seven very well known names taking part in the show, and here's who they are:
There's not long to wait for the release of Shark! Celebrity Infested Waters as the series begins at 9pm on ITV1 and ITVx on 14 July.
The full series will then be available to stream immediately on ITVX.
Shark! Celebrity Infested Waters is available on ITV1 and ITVX from 14th July
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