
CARMA Expands to Spain to Support Organisations in Managing Reputation and Media Presence
CARMA, a global leader in media monitoring, analysis, and reputation management, has officially announced the launch of its latest office in Madrid, Spain. This strategic expansion provides organisations across Spain with access to CARMA's advanced media intelligence solutions, supporting smarter decision-making and stronger reputation management.
Spain's dynamic economy is driving a growing demand for accurate, timely, and actionable media insights. CARMA's services, from monitoring and measurement to deep analysis, are ideally positioned to meet these needs. By delivering meaningful data and expert interpretation, CARMA empowers clients in Spain to achieve stronger outcomes in a competitive media environment.
To drive its operations in Spain, CARMA has appointed Antonio Buades de Armenteras as Country Manager, supported by Filipe Manuel Pereira, General Manager Iberia, Latam and Sub-Saharan Africa.
Antonio Buades brings 30 years of professional experience across media, hospitality and the distribution sector. Antonio has held many senior roles of note, including Chief Sales Officer for Grupo Prisa in Latin America, Director of International Business at Prisa Radio and Commercial Director of Cadena SER.
A Strong Leadership Team to Drive CARMA's Success in Spain
CARMA's commitment to the Spanish market is further demonstrated through its investment in a locally-based, dedicated sales and marketing team. Noelia Moncho Rojo, appointed as Senior Business Developer Executive, will play a central role in building relationships with prospective clients and showcasing the strategic value of CARMA's solutions. With a 100% focus on the Spanish market, Noelia brings energy, industry knowledge, and a consultative approach that will ensure businesses understand how media intelligence can drive both commercial and reputational success.
Working closely alongside her, Pilar Jiménez, Marketing Executive for Iberia, will support brand visibility and client engagement, ensuring CARMA's offerings resonate across sectors.
'We are proud to expand into Spain, this illustrates CARMA's mission to increase market share and to become the global leader in media intelligence. Under the direct and very experienced management of Antonio Buades and Filipe Manuel Pereira, we are well-positioned to help Spanish businesses succeed with their reputation management and strategic decision-making,' stated Timothy Webb, CEO Europe and the Americas at CARMA.

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CARMA, a global leader in media monitoring, analysis, and reputation management, has officially announced the launch of its latest office in Madrid, Spain. This strategic expansion provides organisations across Spain with access to CARMA's advanced media intelligence solutions, supporting smarter decision-making and stronger reputation management. Spain's dynamic economy is driving a growing demand for accurate, timely, and actionable media insights. CARMA's services, from monitoring and measurement to deep analysis, are ideally positioned to meet these needs. By delivering meaningful data and expert interpretation, CARMA empowers clients in Spain to achieve stronger outcomes in a competitive media environment. To drive its operations in Spain, CARMA has appointed Antonio Buades de Armenteras as Country Manager, supported by Filipe Manuel Pereira, General Manager Iberia, Latam and Sub-Saharan Africa. Antonio Buades brings 30 years of professional experience across media, hospitality and the distribution sector. Antonio has held many senior roles of note, including Chief Sales Officer for Grupo Prisa in Latin America, Director of International Business at Prisa Radio and Commercial Director of Cadena SER. A Strong Leadership Team to Drive CARMA's Success in Spain CARMA's commitment to the Spanish market is further demonstrated through its investment in a locally-based, dedicated sales and marketing team. Noelia Moncho Rojo, appointed as Senior Business Developer Executive, will play a central role in building relationships with prospective clients and showcasing the strategic value of CARMA's solutions. With a 100% focus on the Spanish market, Noelia brings energy, industry knowledge, and a consultative approach that will ensure businesses understand how media intelligence can drive both commercial and reputational success. Working closely alongside her, Pilar Jiménez, Marketing Executive for Iberia, will support brand visibility and client engagement, ensuring CARMA's offerings resonate across sectors. 'We are proud to expand into Spain, this illustrates CARMA's mission to increase market share and to become the global leader in media intelligence. Under the direct and very experienced management of Antonio Buades and Filipe Manuel Pereira, we are well-positioned to help Spanish businesses succeed with their reputation management and strategic decision-making,' stated Timothy Webb, CEO Europe and the Americas at CARMA.


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