Unlock Your Business's Potential with Geo, Local, and Technical SEO Services
As search engines evolve, Geo SEO is becoming an indispensable part of digital marketing strategies. This form of SEO focuses on optimizing websites for AI-powered search engines such as Google Gemini, ChatGPT, and Perplexity. These advanced search engines are powered by Generative Engines, which rely on large language models (LLMs) to provide users with conversational and contextually relevant search results.
At Dexora Digital, our Generative Engine Optimization (GEO) strategies ensure that your brand is featured by these AI search platforms, making your website more visible to users who rely on voice search and AI-driven responses. From structured data integration (like JSON-LD schema) to GEO-friendly content creation, we make sure your site aligns with AI search engines to maximize visibility, brand awareness, and conversions.
Local SEO is crucial for businesses that rely on serving a specific geographic area. Whether you're a dentist in Dallas, a contractor in Cleveland, or a cafe owner in San Diego, potential customers are actively searching for services in their local area. The challenge is ensuring your business appears in these searches.
With Dexora Digital's Local SEO services, we help businesses dominate local search results by optimizing for Google Business Profiles (GBP), managing local citations, enhancing NAP consistency, and creating location-specific landing pages. Our local SEO strategies are designed to improve your online visibility, ensuring that your business shows up in 'near me' searches, maps, and local results. With 88% of local searches on mobile devices resulting in a call or visit within 24 hours, it's essential to ensure that your business appears when customers are looking for your services.
Behind every successful website lies a strong technical SEO foundation. Poor technical setup can negatively impact your rankings, hinder site performance, and reduce crawlability. That's why at Dexora Digital, we offer Advanced Technical SEO services that go beyond just adding keywords. Our in-depth technical audits identify issues like misconfigured crawl directives, slow page loading times, JavaScript rendering problems, and more—problems that silently kill your site's rankings.
From Core Web Vitals optimization to improving crawlability and indexation efficiency, we focus on the technical aspects of your website to ensure it performs well on both desktop and mobile platforms. We also provide structured data integration, enhance mobile usability, and streamline CMS platforms (such as WordPress and Shopify) to improve overall SEO performance.
By combining Geo SEO, Local SEO, and Technical SEO, we offer a holistic solution to help your website rank higher, attract more traffic, and convert visitors into customers. Whether you're looking to improve your rankings in local search results, enhance your website's performance for AI-driven searches, or fix underlying technical issues, Dexora Digital has the expertise and tools to help you succeed. AI and Local Expertise: We specialize in optimizing websites for AI-driven search engines and improving local search visibility .
We specialize in optimizing websites for and improving . Comprehensive Technical Audits: Our advanced audits ensure that no technical gaps go undetected, from duplicate content to JavaScript rendering issues .
Our advanced audits ensure that no technical gaps go undetected, from to . Proven Results: We have helped countless businesses boost their rankings, improve Core Web Vitals , and dominate local markets. Visit our case studies page to see how we've helped businesses just like yours.
We have helped countless businesses boost their rankings, improve , and dominate local markets. Visit our to see how we've helped businesses just like yours. Ongoing Support and Monitoring: We provide continuous monitoring and support to ensure your website remains optimized for long-term success.
Ready to take your SEO strategy to the next level? Whether you need Geo SEO, Local SEO, or Technical SEO, we are here to help. Visit our Dexora Digital to learn more about our services, or contact us to schedule a consultation.
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Yahoo
an hour ago
- Yahoo
I Asked ChatGPT To Explain Dollar-Cost Averaging Like I'm 12 — Here's What It Said
You've taken a look around and see nothing but economic uncertainty, so you've decided to learn about long-term investing and personal finance this year. So far, you've mastered savings, and you've dipped your toes into the waters of what it looks like to make an investment plan. However, some concepts are harder to grasp than others, such as the benefits of dollar-cost averaging. Learn More: Consider This: If your initial attempts at learning what dollar-cost averaging is — and why it should matter to you — have yielded a bunch of jargon and formulas that made your head spin, you're not alone. But it doesn't have to be that way, at least not anymore. Thanks to your old pal AI, now you can just ask ChatGPT to explain it in plain English. A good side note is to remember that ChatGPT is by no means perfect, and you should always treat it as the foundation for further research. But ask it to explain dollar-cost averaging like you're 12, and you'll get a surprisingly clear and actually comprehensible answer. ChatGPT wastes no time offering an analogy that most 12-year-olds — not to mention grown-ups brushing up on money matters — can understand: using your allowance to buy candy. Let's say you get $10 every week (thanks, parental units!) and you want to use it to satisfy your sweet tooth. Ah, but the short-term purchase price of candy changes from week to week. Sometimes it's $1, other times it's $2. When you're really lucky, it's just $0.50. You decide, to heck with waiting for the cheapest or most 'perfect' week to buy. You're going to invest regularly and spend your $10 on candy every week, no matter the price or the market timing for sweets. Naturally, when the candy is cheaper, you get more pieces. When it's more expensive, you get fewer. As ChatGPT explains: 'Over time, your average cost per candy balances out. You didn't spend all your money when candy was expensive, and you didn't try to guess the perfect week to buy.' That, in essence, explains how dollar-cost averaging works. Find Out: One of the biggest stressors surrounding the stock market is this idea that there's a right time to invest — and if you miss that time, you're doomed. Taking the same approach to real-life investing that you did to your hypothetical candy money means you don't have to worry about timing the market just right for a lump sum investment. In other words, employing dollar-cost averaging in your investing strategy means investing a fixed amount of money on a regular schedule — say, weekly or monthly. You'll buy more shares when prices are low and fewer when prices are high. Over time, this strategy can help reduce the average price you pay per share. Playing around with candy might be, well, child's play, compared to the real-life stakes of smart and regular investing. When prompted, ChatGPT offered an example using a fictional video game company where you'll invest $100 a month. It creates a simple scenario showing how the stock price could change over four months: Breaking it down, you spent $400 over four months and bought 45 shares. That means your average cost per share is $400 divided by 45 — about $8.89 per share. 'Even though the price went up and down, you didn't try to guess the best time to buy. You just kept investing the same amount. That's dollar-cost averaging in action!' ChatGPT concludes. You weren't stressing about when to buy, and you got more shares when prices were low. Best of all, you didn't spend all your money when the stock was at its most expensive — all of which helps alleviate risk, especially in a more volatile market. And here's the kicker: Your average cost per share came out quite a bit lower than the stock's peak price. By spreading out your investment, you avoided overpaying during the high points and let the lower prices bring your average down. Caitlyn Moorhead contributed to the reporting for this article. More From GOBankingRates 3 Luxury SUVs That Will Have Massive Price Drops in Summer 2025 8 Common Mistakes Retirees Make With Their Social Security Checks Mark Cuban Tells Americans To Stock Up on Consumables as Trump's Tariffs Hit -- Here's What To Buy This article originally appeared on I Asked ChatGPT To Explain Dollar-Cost Averaging Like I'm 12 — Here's What It Said Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
CNET
an hour ago
- CNET
Stop Using ChatGPT for These 11 Things Immediately
There are a lot of good reasons to use ChatGPT. I've written extensively about the AI chatbot, including how to create good prompts, why you should be using ChatGPT's voice mode more often and how I almost won my NCAA bracket thanks to ChatGPT. So I'm a fan -- but I also know its limitations. You should, too, whether you're on a roll with it or just getting ready to take the plunge. It's fun for trying out new recipes, learning a foreign language or planning a vacation, and it's getting high marks for writing software code. Still, you don't want to give ChatGPT carte blanche in everything you do. It's not good at everything. In fact, it can be downright sketchy at a lot of things. It sometimes hallucinates information that it passes off as fact, it may not always have up-to-date information, and it's incredibly confident, even when it's straight up wrong. (The same can be said about other generative AI tools, too, of course.) That matters the higher the stakes get, like when taxes, medical bills, court dates or bank balances enter the chat. If you're unsure about when turning to ChatGPT might be risky, here are 11 scenarios where you should think seriously about putting down the AI and choosing another option. Don't use ChatGPT for any of the following. (Disclosure: Ziff Davis, CNET's parent company, in April filed a lawsuit against ChatGPT maker OpenAI, alleging it infringed Ziff Davis copyrights in training and operating its AI systems.) 1. Diagnosing your aches, pains and other health issues I've definitely fed ChatGPT my symptoms out of curiosity, but the answers that come back can read like your worst nightmare. As you pore through potential diagnoses, you could swing from dehydration and the flu to cancer. I have a lump on my chest, and I entered that information into ChatGPT. Lo and behold, it told me I might have cancer. Awesome! In fact, I have a lipoma, which is not cancerous and occurs in 1 in every 1,000 people. Which my licensed doctor told me. I'm not saying there are no good uses of ChatGPT for health: It can help you draft questions for your next appointment, translate medical jargon and organize a symptom timeline so you walk in better prepared. That could help make doctor visits less overwhelming. However, AI can't order labs or examine you, and it definitely doesn't carry malpractice insurance. Know its limits. 2. Handling your mental health ChatGPT can offer grounding techniques, sure, but it can't pick up the phone when you're in real trouble with your mental health. I know some people use ChatGPT as a substitute therapist -- CNET's Corin Cesaric found it mildly helpful for working through grief, as long as she kept its limits front of mind. But as someone who has a very real, very human therapist, I can tell you that ChatGPT is still really only a pale imitation at best, and incredibly risky at worst. It doesn't have lived experience, can't read your body language or tone and has zero capacity for genuine empathy -- it can only simulate it. A licensed therapist operates under legal mandates and professional codes that protect you from harm. ChatGPT doesn't. Its advice can misfire, overlook red flags or unintentionally reinforce biases baked into its training data. Leave the deeper work, the hard, messy, human work, to an actual human who's trained to handle it. If you or someone you love is in crisis, please dial 988 in the US, or your local hotline. 3. Making immediate safety decisions If your carbon-monoxide alarm starts chirping, please don't open ChatGPT and ask it if you're in real danger. I'd go outside first and ask questions later. Large language models can't smell gas, detect smoke or dispatch an emergency crew, and in a fast-moving crisis, every second you spend typing is a second you're not evacuating or dialing 911. ChatGPT can only work with the scraps of info you feed it, and in an emergency, it may be too little and too late. So treat your chatbot as a postincident explainer, never a first responder. 4. Getting personalized financial or tax planning ChatGPT can explain what an ETF is, but it doesn't know your debt-to-income ratio, state tax bracket, filing status, deductions, long-term goals or appetite for risk. Because its training data may stop short of the current tax year, and of the latest rate hikes, its guidance may well be stale when you hit enter. I have friends who dump their 1099 totals into ChatGPT for a DIY return. The chatbot can't replace a CPA who'll catch a hidden deduction worth a few hundred dollars or flag a mistake that could cost you thousands. When real money, filing deadlines, and IRS penalties are on the line, call a professional, not AI. Also, be aware that anything you share with an AI chatbot will probably become part of its training data, and that includes your income, your Social Security number and your bank routing information. 5. Dealing with confidential or regulated data As a tech journalist, I see embargoes land in my inbox every day, but I've never thought about tossing any of these press releases into ChatGPT to get a summary or further explanation. That's because if I did, that text would leave my control and land on a third-party server outside the guardrails of my nondiscloure agreement. The same risk applies to client contracts, medical charts or anything covered by the California Consumer Privacy Act, HIPAA, the GDPR or plain old trade-secret law. It also applies to your income taxes, birth certificate, driver's license and passport. Once sensitive information is in the prompt window, you can't guarantee where it's stored, who can review it internally or whether it might be used to train future models. ChatGPT also isn't immune to hackers and security threats. If you wouldn't paste it into a public Slack channel, don't paste it into ChatGPT. 6. Doing anything illegal This is self-explanatory. 7. Cheating on schoolwork I'd be lying if I said I never cheated on my exams. In high school, I used my first-generation iPod Touch to sneak a peek at a few cumbersome equations I had difficulty memorizing in AP calculus, a stunt I'm not particularly proud of. But with AI, the scale of modern cheating makes that look remarkably tame. Turnitin and similar detectors are getting better at spotting AI-generated prose every semester, and professors can already hear "ChatGPT voice" a mile away (thanks for ruining my beloved em dash). Suspension, expulsion and getting your license revoked are real risks. It's best to use ChatGPT as a study buddy, not a ghostwriter. You're also just cheating yourself out of an education if you have ChatGPT do the work for you. 8. Monitoring up-to-date information and breaking news Since OpenAI rolled out ChatGPT Search in late 2024 (and opened it to everyone in February 2025), the chatbot can fetch fresh web pages, stock quotes, gas prices, sports scores and other real-time numbers the moment you ask, complete with clickable citations so you can verify the source. However, it won't stream continual updates on its own. Every refresh needs a new prompt, so when speed is critical, live data feeds, official press releases, news sites, push alerts and streaming coverage are still your best bet. 9. Gambling I've actually had luck with ChatGPT and hitting a three-way parlay during the NCAA men's basketball championship, but I'd never recommend it to anyone. I've seen ChatGPT hallucinate and provide incorrect information when it comes to player statistics, misreported injuries and win-loss records. I only cashed out because I double-checked every claim against real-time odds, and even then I got lucky. ChatGPT can't see tomorrow's box score, so don't rely on it solely to get you that win. 10. Drafting a will or other legally binding contract As I've mentioned several times now, ChatGPT is great for breaking down basic concepts. If you want to know more about a revocable living trust, ask away, but the moment you ask it to draft actual legal text, you're rolling the dice. Estate and family-law rules vary by state, and sometimes even by county, so skipping a required witness signature or omitting the notarization clause can get your whole document tossed. Let ChatGPT help you build a checklist of questions for your lawyer, and then pay that lawyer to turn that checklist into a document that stands up in court. 11. Making art This isn't an objective truth, just my own opinion, but I don't believe that AI should be used to create art. I'm not anti-artifical intelligence by any means. I use ChatGPT for brainstorming new ideas and help with my headlines, but that's supplementation, not substitution. By all means, use ChatGPT, but please don't use it to make art that you then pass off as your own. It's kind of gross.
Miami Herald
an hour ago
- Miami Herald
Microsoft is working on a surprising way to help you live longer
Several years ago, I developed a strange disease. Too much sitting and too much stress from my IT job took its toll. Describing the symptoms is very difficult. It feels like something is moving in my calves. It is not painful, but I'd rather be in pain than feel that strange sensation. The doctors were clueless. They did all the tests. Ultrasound. Electromyoneurography. MRI of the lumbar part of the spine. The radiologist was having so much fun with me that he suggested I should also do an MRI of my brain. Related: OpenAI makes shocking move amid fierce competition, Microsoft problems I was looking for different opinions, and I never got a diagnosis. Not that specialists didn't have "great" ideas for experiments on me. That is what happens when you don't have a run-of-the-mill disease. Surprisingly, Microsoft, which isn't exactly known for being a medical company, may have a solution to finding the proper diagnosis, especially for difficult cases. Dominic King and Harsha Nori, members of the Microsoft (MSFT) Artificial Intelligence team, blogged on June 30th about their team's activities. According to them, generative AI has advanced to the point of scoring near-perfect scores on the United States Medical Licensing Examination and similar exams. But this test favors memorization over deep understanding, which isn't difficult for AI to do. The team is aware of this test's inadequacy and is working on improving the clinical reasoning of AI models, focusing on sequential diagnosis capabilities. This is the usual process you go through with the doctor: questions, tests, more questions, or tests until the diagnosis is found. Related: Analyst sends Alphabet warning amid search market shakeup They developed a Sequential Diagnosis Benchmark based on 304 recent case records published in the New England Journal of Medicine. These cases are extremely difficult to diagnose and often require multiple specialists and diagnostic tests to reach a diagnosis. What they created reminds me of the very old text-based adventure games. You can think about each of the cases they used as a level you need to complete by giving a diagnosis. You are presented with a case, and you can type in your questions or request diagnostic tests. You get responses, and you can continue with questions or tests until you figure out the diagnosis. Obviously, to know what questions to type in, you have to be a doctor. And like a proper game, it shows how much money you have spent on tests. The goal of the game is to spend the least amount of money to give the correct diagnosis. Because the game (pardon me, benchmark) is in the form of chat, it can be played by chatbots. They tested ChatGPT, Llama, Claude, Gemini, Grok, and DeepSeek. To better harness the power of the AI models, the team developed Microsoft AI Diagnostic Orchestrator (MAI-DxO). It emulates a virtual panel of physicians. MAI-DxO paired with OpenAI's o3 was the most efficient, correctly solving 85.5% of the NEJM benchmark cases. They also evaluated 21 practicing physicians, each with at least 5 years of clinical experience. These experts achieved a mean accuracy of 20%; however, they were denied access to colleagues and textbooks (and AI), as the team deemed such comparison to be more fair. More Tech Stocks: Amazon tries to make AI great again (or maybe for the first time)Veteran portfolio manager raises eyebrows with latest Meta Platforms moveGoogle plans major AI shift after Meta's surprising $14 billion move I strongly disagree with the idea that the comparison is fair. If a doctor is facing a difficult to diagnose issue and does not consult a colleague or refer you to a specialist, or look through his books to jog his memory, what kind of doctor is that? The team noted that further testing of MAI-DxO is needed to assess its performance on more common, everyday presentations. However, there is an asterisk. I write a lot about AI, and I think it is just pattern matching. The data on which models have been trained is typically not disclosed. If o3 has been trained on NEJM cases, it's no wonder it can solve them. The same is true if it was trained on very similar cases. Back to my issue. My friend, who is a retired pulmonologist, had a solution. Who'd ask a lung doctor for a disease affecting the legs? Well, she is also an Ayurvedic doctor and a Yoga teacher. She thinks outside the box. I was given a simple exercise that solved my problem. Years have passed, and if I stop doing it regularly, my symptoms return. What I know for sure is that no AI could ever come up with it. Another problem is that even if this tool works, and doctors start using it, they'll soon have less than a 20% success rate on the "benchmark." You lose what you don't use. Related: How Apple may solve its Google Search problem The Arena Media Brands, LLC THESTREET is a registered trademark of TheStreet, Inc.
