#MYPalmPride 2025: Youth power ignites global movement for sustainable palm oil
KUALA LUMPUR - It's back and this time, it's bigger, bolder, and global. The highly anticipated youth-led campaign, #MYPalmPride, officially launched on 1st June 2025, kicking off a 6-month journey of creativity, pride, and sustainability that stretches far beyond Malaysian borders.
Spearheaded by REGENERASI, a dynamic youth-powered NGO, this campaign is not only for youth but fully led by youth, guided by the visionary leadership of its President, Datin Emilia Uzir. The goal? To raise awareness about Malaysian sustainable palm oil in a way that truly connects with today's generation through real stories, bold ideas, and creative content that speaks their language.
This year's campaign would never have taken off without the continuous support from Malaysian Palm Oil Council (MPOC), the campaign's powerful partner and biggest believer in youth potential.
'We are proud to continue supporting #MYPalmPride. This youth-led initiative is pushing boundaries and telling the real story about sustainable palm oil in fresh, relatable ways. Their drive, authenticity, and creativity are the real game changers,' said Ms. Belvinder Sron, Chief Executive Officer of MPOC.
Following a landmark debut in 2024 which reached over 1.4 million Malaysians, this year's edition turns its compass to Southeast Asia and beyond, with an emphasis on regional collaboration and global youth engagement.
And the momentum doesn't stop there. REGENERASI has teamed up with UCSI University, FELCRA College, Al-Bukhary International University (AIU), and International Islamic College (IIC) ; a powerful lineup of educational institutions ready to fuel this mission with real reach and influence on campus grounds. By tapping into these academic ecosystems, #MYPalmPride will not only amplify its reach but also empower thousands of young voices to take charge of the narrative around sustainability, and champion Malaysian palm oil with pride.
This year, joining us all the way from Australia is REGENERASI AUSTRALIA, a youth-led association based in Western Australia dedicated to empowering young leaders in environmental regeneration and sustainable governance. As part of the #MYPalmPride campaign, they bring fresh perspectives on climate action, food security, and ethical leadership, aiming to amplify youth voices and drive lasting impact.
'#MYPalmPride has grown into a movement. This isn't just about palm oil anymore it's about identity, truth, and the power of youth to rewrite the narrative. We're proud to be taking Malaysian Sustainable Palm Oil stories to the global stage,' said Datin Emilia Uzir, President of REGENERASI.
In addition, the Consulate General of Malaysia in Perth has extended its full support to REGENERASI Australia in driving the #MYPalmPride campaign recognising the initiative's role in complementing the Government of Malaysia's broader and ongoing efforts on inclusivity and sustainability.
Joseph Tek Choon Yee, a veteran leader in Malaysia's palm oil industry, has accepted the role of #MYPalmPride Mentor Professor for REGENERASI. With over 30 years of experience, he brings deep insight, a passion for sustainability, and a commitment to youth development. A regular columnist, Joseph hopes to share lessons, spark ideas, and inspire future leaders.
Adding further strength to the movement are returning supporters and industry champions such asMalaysian Palm Oil Certification Council (MSPO), Malaysian Palm Oil Association (MPOA), Malaysian Palm Oil Board (MPOB), Malaysian Palm Oil Green Conservation Foundation (MPOGCF) and endorsed by the Ministry of Plantation & Commodities. Together with MPOC, these allies form the backbone of Malaysia's palm oil ecosystem and recognize the youth as the pulse of a more sustainable and progressive future.
This year's campaign is set to be more dynamic than ever, with targeted outreach into Southeast Asia (SEA) and engagement through social media, digital talk shows and academic partnerships, all designed to raise awareness, pride, and informed dialogue about Malaysia's leadership in sustainable palm oil production.
From TikTok videos and culinary challenges to international students involvement and eco-dialogues, #MYPalmPride will continue to inspire, educate, and unite youth voices in building a more sustainable and proud Malaysian identity this time on the world stage.
For more updates, follow the hashtag #MYPalmPride on all major platforms.
Website : http://www.regenerasi.my
FB : https://www.facebook.com/regenerasi.my
IG: https://www.instagram.com/regenerasi.my
LinkedIn: https://www.linkedin.com/company/regenerasi/
Tik Tok: https://www.tiktok.com/@regenerasi.my
You Tube: https://www.youtube.com/@RegenerasiMY
This content is provided by Social Beans Ventures
The views expressed here are those of the author/contributor and do not necessarily represent the views of Malaysiakini.
Interested in having your press releases, exclusive interviews, or branded content articles on Malaysiakini? For more information, contact [email protected] or [email protected]
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
The Sun
44 minutes ago
- The Sun
Asean's ambition of being world's fourth biggest economy by 2030 well within reach: Tengku Zafrul
KUALA LUMPUR: Asean's ambition to become the world's fourth-largest economy by 2030 is well within reach, provided the region sustains an annual gross domestic product (GDP) growth rate between 4% and 5%. Investment, Trade and Industry Minister Tengku Datuk Seri Zafrul Tengku Abdul Aziz highlighted the region's robust growth prospects at the official launch of the Asean Economic Community (AEC) Strategic Plan today. 'Our economists have thoroughly analysed the growth projections for all Asean economies under current conditions, and we are confident that the targets are indeed achievable,' he said. Tengku Zafrul noted that the Asean Secretariat projects regional GDP growth at 4.7% for 2025, as presented at the latest Asean Economic Ministers' Meeting. 'But things are very dynamic. It depends on the global economic situation. The IMF (International Monetary Fund) will also produce their forecast of global growth,' he said, stressing the need for vigilance amid shifting external factors. Tengku Zafrul emphasised the AEC Strategic Plan's role in keeping Asean's policies current and responsive to evolving business needs and emerging challenges. 'As the first instalment of this long-term vision, the plan serves as a comprehensive roadmap that outlines a clear and actionable path forward,' he said. The plan has been carefully crafted to implement the economic aspects of the Asean Community Vision 2045, leveraging the region's vast opportunities and potential. A key pillar of the plan is the establishment of a forward-looking digital economic framework, which is expected to double Asean's digital economy to US$2 trillion (RM4.5 trillion) by 2030. The focus on digital transformation, alongside sustained economic integration and resilience, positions Asean to not only achieve its growth targets but also to strengthen its global influence. On the domestic front, Tengku Zafrul sees positive signals from foreign investors in Malaysia, with no indication of existing investors withdrawing their commitments despite ongoing global uncertainties. 'So far, no existing investors have expressed any intention to exit Malaysia. They remain committed to their investments, and no cancellations have been announced.' However, he observed that new investors are adopting a more cautious, 'wait and see' approach, influenced by heightened geopolitical tensions – particularly between the United States and China – and broader global volatility. Looking ahead, Tengku Zafrul said his trade negotiations in Washington on June 18 will focus on reducing tariffs on Malaysian exports. 'The negotiations are essentially to address the current tariff structure, where the US has imposed a 24% tariff on Malaysia. Our first goal is to bring that down.' The second objective is to identify key sectors where Malaysia believes tariffs should be reduced even below the 10% floor, targeting industries important to both Malaysian exporters and the US economy. In April, the US government announced new tariff measures affecting more than 60 countries, including Malaysia. The implementation of these tariffs has been paused for 90 days to allow room for negotiations.
The Star
an hour ago
- The Star
Reintroduce flat-rate GST in Sabah, urges accountants association
KOTA KINABALU: The government is being urged to consider reintroducing a simplified Goods and Services Tax (GST). This proposal arises from concerns that the upcoming expansion of the Sales and Services Tax (SST) could burden businesses and consumers, especially in Sabah. The Sabah Association of Professional Accountants (SAPA) suggested a flat-rate GST set at 3% to offer a fairer, more transparent, and efficient taxation model that could ease administrative burdens and reduce cost layering across industries. "We believe a modern GST system, with basic exemptions and simplicity, would better serve Malaysia's fiscal goals while protecting the vulnerable," stated SAPA president Datuk Tan Kok Liang on Thursday (June 12). SAPA expressed concern that the SST expansion, effective July 1, could disproportionately impact Sabah's fragile economy. The inclusion of construction services and commercial property leases under SST could lead to higher project and rental costs, particularly in rural and semi-urban areas. "In Sabah, infrastructure gaps and higher logistics costs already affect businesses. Adding tax pressure in areas like construction and shoplot rentals will further discourage investment and growth," said Tan. He noted that small and medium-sized enterprises (SMEs), considered the backbone of the state's economy, risk bearing the brunt of these changes, with higher costs likely passed down to tenants and consumers. Tan acknowledged positive elements in SST, welcoming exemptions such as residential property rentals, basic goods like rice and medicines, and the exclusion of private healthcare for Malaysian citizens. "These are thoughtful measures that protect lower- and middle-income groups from unnecessary financial strain," said Tan, adding that such exemptions demonstrate the government's effort to balance revenue and social protection. The association argues GST offers advantages over SST, including input tax credits that avoid cascading costs, better audit trails, and stronger alignment with international tax standards, crucial for boosting investor confidence. Tan said a simplified GST system could be tailored to Malaysia's needs and implemented without affecting essential goods and services. "A well-designed GST would be more equitable and sustainable in the long term, likely less burdensome to consumers than the current dual-rate SST," he said. SAPA also raised concerns about mandatory e-invoicing, noting many businesses, NGOs, and religious institutions in Sabah may lack the technical capacity or infrastructure to comply. Tan mentioned that a reintroduced GST would incorporate invoice tracking, making a parallel e-invoicing system redundant for compliance purposes. The group urged policymakers to adopt a more inclusive and consultative approach in tax reform discussions, especially considering regional disparities between Peninsular Malaysia and East Malaysia. "We are ready to work with the government through technical consultations to ensure Sabah's unique economic circumstances are properly represented," Tan said.
Borneo Post
an hour ago
- Borneo Post
Malaysia-Belgium ink MoU to boost social security, employment innovation
(From left) Vandenbergh, Sim, Cheong, and Mohd Khalid in a photo taken after the MoU signing. KUCHING (June 12): The Ministry of Human Resources (MoHR), through the Social Security Organisation (Socso), has inked a memorandum of understanding (MoU) with Belgium's National Employment Office (NEO), aimed at boosting Malaysia's social security protection and employment services ecosystem. The agreement, signed in Brussels on Wednesday, marks a significant step towards international cooperation in employment innovation, digital transformation, and social safety net enhancement. MoHR Minister Steven Sim emphasised the potential of this collaboration to drive innovation, enhance service quality, and facilitate knowledge-sharing between the two nations. 'This partnership underscores MoHR's commitment to adopting global best practices, especially in facing the fast-evolving demands of today's job market,' he said in a statement, issued following the exchange of the MoU. While acknowledging that Malaysia's social security system is still in development, particularly in employment insurance enforcement and integrations across formal and informal sectors, Sim said the MoU opens doors to proven Belgian expertise. 'Through this collaboration, Socso has the opportunity to explore digital transformation, strategies and developments implemented by NEO, in addition to deepening efforts to combat cross-border fraud at the global level. 'Belgium's strong social protection system – especially its unemployment benefits and retraining programmes – offers a valuable model,' he said. The NEO, he pointed out, is globally recognised for its vocational training excellence and technological expertise, and this will directly contribute to improving Socso's delivery of services and capability-building for Malaysian employment agencies. 'This collaboration extends beyond social security. It includes the high-tech and innovation sectors, which are keys to reinforcing employment strategies and ensuring the well-being of the people,' he stated. Under this partnership, Socso will have the opportunity to explore advanced strategies deployed by NEO, from combatting cross-border fraud to enhancing integration of digital tools for employment services. At the signing ceremony, Socso was represented by Deputy Chief Executive (Strategy and Corporate) Edmund Cheong Peck Huang, while NEO was represented by its Chief Executive Officer Dr Jean Marc Vandenbergh. Also in attendance were the Ambassador of Malaysia to Belgium, Luxembourg and the European Union Dato' Mohd Khalid Abbasi Abdul Razak, and Socso Head of Employment Services Division Gayathri Vadivel. Belgium employment MoU NEO socso steven sim
