New Tideworks Survey Reveals Need for Practical Data Accuracy and Connectivity at Marine Terminals
Process automation and digitalization emerge as top priorities, with larger operators turning to AI
SEATTLE, June 18, 2025--(BUSINESS WIRE)--A new global survey from Tideworks Technology® (Tideworks), a full-service provider of comprehensive terminal operating systems (TOS), in partnership with Port Technology International (PTI), reveals key opportunities for practical, real-time and automated data connectivity across marine terminal operations. AI emerged as a top technology priority for large terminals, while terminals of all sizes ranked equipment and asset utilization as the two leading focus areas to improve operations.
The survey gathered responses globally from 121 professionals across container, bulk and roll-on/roll-off terminal operations, with annual throughputs ranging from under 100,000 TEUs to more than five million. Despite widespread adoption of digital tools and automation technologies, terminals still face persistent challenges with data connectivity, system integration and real-time visibility, especially those managing complex operations with lean teams. Operators are looking for connected systems that are easy to use, adaptable to their needs and built for everyday terminals.
"We see marine terminals making bold technology investments, but the next step is ensuring systems work together," said Thomas J. Rucker, President of Tideworks Technology. "What's needed now is smarter connectivity that links data seamlessly across systems, both within the terminal and beyond the gate. Tideworks is committed to meeting terminals where they are, helping them unify their data and operations at their own pace, while giving them the flexibility to explore other emerging technologies on their own terms."
The findings highlight where more connected, real-time systems can deliver the greatest impact for terminal operations.
Yard Optimization is a Top Priority:74% of terminals are focused on reducing unproductive moves and maximizing equipment use. Yard space remains a constraint, with 66% citing it as their top challenge.
Process Automation Leads, Equipment Lags:58% of respondents rank process automation as their priority for technology initiatives, making it the top item in this category. Equipment automation is a lower priority, ranked fifth place with 35%.
Limited Connectivity Hinders Real-Time Insight:86% of respondents utilize TOS and planning tools; however, only 30% leverage real-time analytics. Data sharing is also a barrier—53% face internal integration challenges, and 46% struggle externally. In addition, nearly half (45%) lack real-time visibility.
AI Interest Is Growing, but Data Foundations Must Improve:Among large terminals (1M+ TEUs), 64% are prioritizing AI, compared to 43% of terminals overall. However, 58% of all terminals still rely on manual data practices, highlighting the need for cleaner, more accessible data before advanced technologies can deliver real value.
Tideworks and its leadership team will be at TOC Europe (Booth J50) in Rotterdam from June 17 -19, to share more insights from the survey and showcase its latest solutions designed to unify systems, unlock data and deliver operational optimization in real time.
View full survey insights here: Maritime Terminal Leaders: Tech Innovation and Digitalisation
About Tideworks Technology
Tideworks is a full-service provider of comprehensive terminal operating system solutions for growing marine and intermodal rail terminal operations worldwide. The company helps more than 120 facilities run their operations more efficiently and profitably. From optimized equipment utilization to faster turn times, Tideworks works at every step of terminal operations to maximize productivity and customer service. For more information about Tideworks Technology, a Carrix solution, visit www.tideworks.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250618033319/en/
Contacts
Media Contact Carley Gray, Communiqué PR(206) 282-4923 ext. 114Carley@communiquepr.com
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