Hyein Seo Joins Nike to Introduce the Ava Rover
As we look ahead at what's to come fromNikethis year, another storyline has emerged. Not only has a new lifestyle silhouette surfaced, but a new partnership has as well.
The Swoosh's connection to South Korea continues to strengthen as, after dropping the Air Jordan 3'Seoul 2.0'and teaming up withWORKSOUTon the Nike Air Max 95, it has now tappedHyein Seofor a new footwear project. The subversive technical label teased a new shoe named theNike Ava Rover. Our limited preview of the collaborative pair sees a black sole unit combine with a unique textured mudguard that reaches across a portion of the dark purple upper. A small Swoosh is positioned at the lateral forefoot while Hyein Seo's wordmark is present in white at the sockliner.
At the time of writing, neither Hyein Seo nor Nike have confirmed when their collaborative take on the Ava Rover will be releasing. Stay tuned for updates, including more information regarding the new model and a better look at this colorway, as we currently expect it to drop later this year via Nike SNKRS and select retailers at a starting price of $140 USD.
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