7-Eleven's free Slurpee Day is back — here's how to get the beloved frozen treat and more
July 11 is a cool day, and this year's annual Slurpee Day tradition is even cooler — with a special twist.
To celebrate the convenience retailer's 98th birthday, fans can stop at any participating 7-Eleven, Speedway or Stripes nationwide to snag a free small frozen treat.
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3 Today is 7/11, which means it's free Slurpee day at 7-Eleven.
7-Eleven
And this year, 7-Eleven is focusing on fans' taste buds on the debut of 'Tongue-toos,' first-of-their-kind temporary tongue tattoos that are activated by the drinks.
To apply the design, shaped like the brand's signature 'S,' simply take a sip of your Slurpee, put the tattoo on your tongue, and wait for it to appear in one of four colors: blue, green, red or purple.
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'Inspired by the signature color mark a Slurpee drink leaves behind on the tongue, tongue-toos are an homage to this colorful rite of passage every Slurpee drink connoisseur knows well,' the company explained.
Tongue-toos will be available to 7Rewards and Speedy Rewards members at select locations.
3 This year, 7-Eleven is introducing 'Tongue-toos,' temporary brandings activated by Slurpees.
7-Eleven
On top of the addition of tongue-toos, the fan-favorite Mountain Dew Infinite Swirl flavor, a blue pineapple-berry blend, is making its big return in the first-ever Big Gulp and Slurpee varieties.
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The free Slurpees are limited to one per customer while supplies last, no purchase necessary — but 7Rewards and Speedy Rewards members can get a double opportunity.
Simply scan the app on July 11, and rewards members will get a coupon for another free small Slurpee, redeemable through July 31.
3 The free Slurpees are limited to one per customer while supplies last, no purchase necessary.
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There's a Birthday Collection capsule from 7Collection, the retailer's official online merchandise shop, with everything from candles and balloons to a vibrant, full-body Slurpee costume for a retailer-themed party.
7-Eleven is also allowing those who can't make it into the store to celebrate by offering customers $7.11 off a minimum $20 purchase on the 7NOW Delivery app, using the code '711DAY.'
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