Where LSU football ranks among most valuable programs in college football
The Tigers checked in at No. 10 nationally and No. 6 in the SEC with a projected price of $1.23 billion. The team rakes in $102.9 million in revenue on average annually.
"Although we'd value the Tigers somewhere below the Texas-Alabama tier but above the Tennessees and Oklahomas, their average football revenue was only 13th nationally. LSU's overall athletic department revenue was in the 8-10 range, which gave us more confidence in our ranking and price," Baker said.
As the landscape of college football continues to evolve, athletic departments will continue to search for additional revenue sources to fund expanded operations related to compensating players.
2024 was the first year the NCAA permitted schools to have advertisements on the field during football games. LSU recently sought approval from the NCAA to sell jersey patch advertisements for its uniforms of each sport and projects "multiple millions of dollars a year" in revenue.
Here are the top 10 program valuations among Power Four college football teams.
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