This SPF-Infused Summer Cosmetic Is Sure To Break The Internet
The sun protection category has never been considered particularly sexy, but Australian sunscreen line Naked Sundays is determined to prove otherwise. Dermatologists are adamant that sunscreen is the most important skincare step when it comes to skin health, both in terms of preventing skin cancer and anti-aging concerns. Yet when it comes to applying makeup, the step is often considered secondary to ensuring seamless product application.
As model and 'sunscreen influencer' Ayumi Yokoyama told me in Los Angeles, one of her top considerations when testing SPF formulas is how well they pair with cosmetics. The last thing you want is for your cosmetics to bead atop the skincare and sunscreen beneath it, while it can be a hassle to re-apply sunscreen without the makeup beneath it budging. These common concerns are all reasons why Naked Sundays has disrupted the sunscreen category, particularly in the overlap where suncare-meets-makeup.
'What sets Naked Sundays apart is their ability to create SPF products that don't feel like sunscreen,' says celebrity makeup artist Carissa Ferreri. 'They offer real protection in formulas that glide on like skincare, enhance like makeup and layer seamlessly without feeling heavy or pilling.'
Ferreri's observations provide insight as to why the Aussie line has become such a viral sensation Stateside. One of her favorite products is the brand's first viral product, the Hydrating Glow Mist Setting Spray SPF50+, $35, for quick sunscreen re-applications atop makeup. She also names the Collagen Glow 100% Mineral Sunscreen Perfecting Priming Base, $25, an 'ideal' priming base beneath makeup.
But it is their viral line of blushing and bronzing CabanaGlow Mineral Glow Drops SPF 50, $35, that she dubs as 'staples.' These dew-enhancing complexion products have taken the brand to the next level, with over 2,479% increase in retail sales in 2024 alone. They also sold out no less than seven times when introduced exclusively at Ulta.
'When I first came up with the concept for Naked Sundays, I wanted to solve an issue that myself and so many others had: that it was impossible to reapply sunscreen over makeup,' writes Samantha Brett, CEO and founder of Naked Sundays, in an e-mail.
Celebrity makeup artist Carissa Ferreri creates a look using the new Naked Sundays SPF 50-infused balm tints.
Jessica Ourisman
The story behind this social media-viral brand then began when she became determined to close this gap in the market. From the cultural context of Australia's high emphasis on sun protection (the country has one of the highest rates of skin cancer in the world), she then set out to create skin protection with skincare benefits in cosmetics-grade formulas that even celebrity makeup artists could stand behind.
Cream blush had already overtaken the beauty industry as one of the most-coveted textures for topping dewy complexions. Now, their extension of their blush category with the GlowBalm Mineral Peptide Sticks is likely to become one of Summer 2025's top launches. Able to be used atop the eyes, lips and cheeks, the multi-tasking formula relays pops of color in three different shades—Dusty Pink, Pink Pop and Bronze—that blend and imbue the skin with peptides, vitamin E, cacao seed and, of course, sun protection.
'We knew people loved the original CabanaGlow SPF50 serum blush and shimmers, but we wanted to give our customers something even easier to throw in their bags and reapply on the go,' Brett continues. 'The multi-stick format just made sense; it helps you add an extra layer of sun protection without sacrificing your makeup or glow.'
Their viral growth also has to do with their business model and consistency across beauty markets. Specifically, the decision to formulate according to globally complaint regulations around SPF (as each country's market possesses distinct regulations around the labelling of sun protection) has streamlined their launch process.
'Getting a product to be SPF 50 compliant in multiple markets is a major undertaking and can take many years. It means rigorous testing for efficacy, stability and safety,' she admits. 'But it was important to me to be globally compliant from day one because we knew we wanted Naked Sundays to be able to reach people across the globe.'
For reference, part of the reason that you cannot currently purchase the Chanel CC Creams in the United States is rumored to be due to this exact issue—the legality around its SPF 50 label. This struggle can also be seen with the Australian brand Ultra Violette, a buzzy sunscreen line whose launch in the United States has required re-formulations and even delays around certain of their SKUs.
One skincare influencer has even helped her followers to order and import the Australian formulas of the line as opposed to the ones manufactured for the United States market. This was never an option for Brett, who wanted to ensure each product launch would be suitable for entry into all global markets from day one—even if it took extra work.
Another part of the brand's DNA has been their commitment to innovating with textures. This was evident from their original viral product, the Hydrating Glow Mist Top Up Spray. While infused with skin-loving ingredients like hyaluronic acid and vitamin C-rich Kakadu plum, what made it extra unique was that the SPF 50 sunscreen was specifically designed to be applied over makeup like a setting spray. Again, being globally compliant also meant it was highly accessible to consumers worldwide.
'This product was the game-changer for us and our first product to go viral,' Brett explains of the sun protective mist, which is essentially a hybrid of sun protection and setting spray. 'People weren't just reapplying their sunscreen—they were excited to do it. It sparked a movement and set the tone for the multi-tasking products that followed.'
There have admittedly already been spray-on sunscreens designed for use over makeup, such as the less well-known but beloved Seriously Fab Zinc It Over line. The indie brand's non-nano Zinc formula is a shoe-in for those that shop exclusive for 'clean' beauty brands. However, its SPF 25 designation falls short of Naked Sundays' SPF 50. It also comes in at a higher price point of $44.50 as opposed to $35, while being generally less accessible as a strictly direct-to-consumer line.
As for the new GlowBalms, their 22.75% zinc oxide levels—the mineral sun blocker used—is also significant as the mineral is notoriously difficult to formulate with when it comes to product texture. Brett points out, these new tints took some two years to formulate—and the effort shows.
In the TikTok above, Ferreri was able to blend this new category of 'functional cosmetics' into a glow-enhancing look that is as worthy of a special event as a day at the office, while affording a level of protection that is fit for the beach.
'For the look, I started with the CabanaGlow serums as a base, which I applied using my fingers to help it melt it into the skin for a seamless finish. Then I then layered the glow sticks strategically: on the high points of the cheeks, brow bones, and a touch on the bridge of the nose,' Ferreri explains.
After using a brush to pick up and transfer the product onto my face, she then used a damp beauty blender to soften the pigment into my complexion. To set, she opted for powder due to my oily complexion. But for dryer skin types, this step can be skipped so the Glow Mist can easily lock everything in while keeping the skin luminous, fresh and protected throughout the day.
As far as tips for using the stick format of the balm, the celebrity makeup artist shares that they are extremely convenient for 'travel, touch-ups or to simplify the kit' as well as for drier skin types for whom they can bring back glow without caking. You can also underpaint with them, applying them as a base before liquid makeup to ensure that the products blend in without lifting. If you are using the stick for touch-ups, after already applying makeup, Ferreri says to 'pat it on gently with the fingers or a sponge to avoid disrupting the makeup layers beneath.'
"Don't be afraid to use these products like hybrids—SPF, skincare and makeup all in one,' Ferreri says in a final point. 'They're buildable, layer-able and skin-friendly.'
With the Naked Sundays SPF50 GlowBalm Mineral Peptide Stick, $28, available to shop online, it's officially time to get your summer beauty looks ready.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
9 hours ago
- Yahoo
Self-Absorbed People Often Display These 12 Traits Without Realizing It, Psychologists Say
Self-Absorbed People Often Display These 12 Traits Without Realizing It, Psychologists Say originally appeared on Parade. The label "self-absorbed" carries a negative connotation, and being called that might send you spiraling into shame. However, psychologists insist that many self-absorbed people display certain traits without any ill will. behaviors are often unintentional."Being self-absorbed doesn't necessarily mean someone is selfish or intentionally hurtful," says, a Los Angeles–based licensed clinical psychologist. "It often means that a person is so caught up in their own emotional or mental worlds that they struggle to tune into others. It's a kind of emotional tunnel vision that may be driven by unmet needs, anxiety or even exhaustion."However, Dr. Ayrapetyan warns that self-absorbed behaviors can cause real harm to relationships. She and other psychologists say self-awareness is key and share 12 self-absorbed people often display without even realizing it. They also reveal helpful ways to overcome these Experts reveal subtle traits and behaviors to look out for. Asking for help and communicating your needs is important. However, psychologists stress the importance of balance."If most of your communication is need-based, it can signal that you're being self-absorbed," says ., a psychologist with Thriveworks. "People tend to notice when they are being used rather than valued."A just-because text or follow-up to chat about a pal's recent vacation are great ways to show you care about someone. Dr. Saidi says self-absorbed types are often more focused on how relationships look rather than how they feel."People who are self-absorbed tend to be highly focused on how they are perceived, often through social media posts, curated stories and self-promotion," she explains. "These matter more to them than vulnerability and mutual sharing, which creates authentic connections." Some way, somehow, a self-absorbed person will figure out how to make a conversation about them—even if the path there is a winding one. However, this trait can make relationships rocky."When someone constantly redirects the focus to their own life, they send the message that other people's experiences don't matter," points out Dr. Sanam Hafeez, Psy.D., a neuropsychologist and director of Comprehend the Mind. "Over time, this can leave friends and loved ones feeling invisible or dismissed."Related: Sometimes, it's challenging for someone to get a word in with a self-absorbed person, which can also wreak havoc on connections."Cutting people off or talking over them makes others feel unheard," Dr. Hafeez adds. "It shuts down authentic dialogue and creates an environment where people feel unsafe expressing themselves." The blame game is always on with many self-absorbed people, but they're never "it.""Feedback may feel like a personal attack, so they respond with defensiveness," Dr. Saidi reports. "They may even turn it around and blame the other person to protect their ego."Related: The issues with criticism and accountability can also lead self-absorbed people to treat saying "Sorry" like a dirty word. When they do say it? It's often not a "real" apology."They may say things like 'I'm sorry you feel that way' instead of acknowledging their impact," says Dr. Ernesto Lira de la Rosa, Ph.D., a psychologist and Hope for Depression Research Foundation media advisor. "This can leave others feeling invalidated and can make it harder to repair the relationship."Related: Empathy is a key component of healthy relationships, but Dr. Ayrapetyan notes that self-absorbed individuals may struggle with it and not even realize it."They may intellectually understand the emotions of others but will often have a hard time connecting emotionally," she says. "For children, this can feel like emotional abandonment. When a parent can't attune to what the child is feeling, it impacts the child's emotional development and sense of worth." This one is often well-intentioned, but Dr. Lira de la Rosa says going into "fix-it mode" without genuinely listening to someone has pitfalls."It can shut down the other person's emotional process," he explains. "In relationships, people usually want to feel understood before they are offered solutions." Related: It's natural to love compliments and pats on the back, but it can veer into "self-absorbed" territory if the need for praise is constant."Excessive dependence on external validation can become draining and one-sided in relationships, especially when a partner or child's emotional needs are being overshadowed," Dr. Ayrapetyan shares. While self-absorbed types want praise, they often struggle to do the same for others."It shows a lack of empathy when someone can't express happiness for others, whether out loud or even privately," Dr. Hafeez reveals. "This can damage relationships and lead others to feel unsupported, even in their proudest moments."Related: Dr. Ayrapetyan explains that it's important to ask other people questions and show genuine interest in their thoughts. Otherwise, she warns it sends a memo that "you don't matter.""In a family, this can cause a partner or child to feel emotionally neglected or unseen, even if that wasn't the intent," she explains. Dr. Lira de la Rosa notes that people with self-absorbed tendencies often take a "rules are for thee, not for me" approach to life."They may not realize this comes off as entitlement," he warns. "When this happens in group settings, it can cause tension and damage trust."Related: Active listening can crucially help with self-absorbed traits, like jumping to give advice and lacking empathy."This means slowing down, making eye contact and showing real interest in what the other person is saying without thinking about how to respond right away," Dr. Lira de la Rosa explains. "You might ask a thoughtful question or reflect back on what you heard. These small changes can make people feel deeply respected and valued."Related: "Self-absorbed behavior often revolves around personal gain or recognition," Dr. Hafeez notes. "Doing something purely for someone else builds empathy and rewires your focus outward."She suggests offering to help a co-worker without being asked, texting something encouraging to a friend or letting someone else have the floor even if you have what you feel is a truly hot and important take. Then?"Let the gesture stand on its own," she says. Self-awareness is key in curbing self-absorbed behavior, and reflection can help."Reflecting on how you engaged helps build awareness and accountability," Dr. Hafeez suggests asking yourself questions like: "Did I dominate the conversation? Did I ask enough about the other person? How might they have felt?""Even five minutes of honest reflection after a social moment can lead to lasting change," Dr. Hafeez Next:Dr. Lilit Ayrapetyan, Psy.D., a Los Angeles–based licensed clinical psychologist Dr. Crystal Saidi, PsyD., a psychologist with Thriveworks Dr. Sanam Hafeez, Psy.D., a neuropsychologist and director of Comprehend the Mind Dr. Ernesto Lira de la Rosa, Ph.D., a psychologist and Hope for Depression Research Foundation media advisor Self-Absorbed People Often Display These 12 Traits Without Realizing It, Psychologists Say first appeared on Parade on Jun 10, 2025 This story was originally reported by Parade on Jun 10, 2025, where it first appeared.
Yahoo
13 hours ago
- Yahoo
Aussies stunned to realise common food 'isn't normal' anywhere else in the world
When you're in a hurry and feeling peckish, grabbing some sushi is often the quickest way to satisfy your hunger while still eating something healthy. With most shopping centres, train stations and main streets equipped with a takeaway sushi restaurant, the Japanese delicacy has become the meal of choice for everyone from fussy toddlers to busy office workers. Aside from being delicious, sushi is also a great to-go option thanks to the fact that you can eat it almost anywhere (and with just one hand) thanks to the way the rolls are made. But while we Aussies are no strangers to single, long rolls of seaweed wrapped goodness, a viral video has highlighted that the way we do sushi down under is not the norm. Dietician En Min Saw recently took to TikTok to poke fun at herself for starting to think that "Australian sushi" was the rule, instead of the exception. "How did I forget this wasn't normal?" Min quips in the clip, which has now been viewed more than 3 million times. "After living here for two years, I see it every day and honestly never thought twice about it," Min tells Yahoo Lifestyle of Aussie sushi rolls. "But it recently hit me that this type of sushi isn't really common anywhere else in the world. RELATED: Expat reveals unique issue Americans face in Coles and Woolworths: 'How dare you' American expat reveals most 'confusing' part of moving to Australia: 'Isn't as natural here' Well-known Aussie phrase leaves expat floored: 'What do you mean?' She adds, "I had a feeling the video would gain some traction, because it was such a perspective-shifting realisation for me — I figured others would resonate with it too. But I didn't expect it to blow up as much as it did, reaching over 3 million views (so far!). My favourite comments are people asking what 'normal' sushi looks like and the really wholesome messages from people who say it's such a genius, convenient idea. I love it!" Indeed, Min's video was positively flooded with comments from confused Aussies who had never realised (until now) that it's not at all common for sushi to be served as one long roll. "I thought this was normal. 😂 this is just sushi," one comment reads. "I've lived in Aus all my life and I thought this is normal sushi," says another. "As an Australian, HOW IS IT MEANT TO LOOK?!," one person begged. "I'm from Asia and I just moved to Australia, I am confused as hell when I first saw that, but it's very convenient and perfect if you need a grab-to-go meal," yet another person added. For anyone wondering how people manage to eat sushi on the go in other parts of the world, Min says, "I've heard that in the UK and US, sushi rolls are also sold as convenient to-go options, though they're not quite as common as they are here in Australia. "In Japan, while hand rolls (like cones or cylinders) are served, they're typically enjoyed fresh at the restaurant rather than as takeaway. Instead, Japan's common grab-and-go sushi alternative is usually onigiri — rice balls wrapped in seaweed." Another feature of Min's comment section was that people were eager for everyone to know that their country also makes sushi in ways that would make our heads spin. "You should look up Chilean sushi," one of Min's followers said. "We have sushi burgers…" "I mean... in Brazil we got FRIED sushi," someone else shared. "Can I just say, I love when people comment with 'You think that's not normal? Check out MY country!' — I think it's absolutely hilarious," Min tells us. "Brazilian sushi in particular caught my attention; one of the comments mentioned they make sushi in the shape of a hot dog or pizza, and with lots of cream cheese, which honestly sounds so wild." Reflecting on why "Australian sushi" is so popular - to the point that many of us consider it to be the "norm" Min says, "I think a huge selling point is that it's made to suit Aussie tastes, with all kinds of fillings - although stuffing your sushi with chicken and avocado may very likely be a crime in Japan! Plus, it's a convenient, budget-friendly option when you want something quick and tasty." SHOP: 🛏️ Interior designer reveals why you shouldn't have white bed sheets 🦥 Boody's new range in sizes S to XL are 'the softest sets you'll ever wear': 'Comfy and chic' 🐕 Aussie brand's $1.30 solution to common danger for dogs and cats: 'Noticeable improvement' Speaking about the hundreds of comments she received, some of which inspired her to create a follow-up video on her TikTok @ exploring the ways other countries put a spin on the Japanese staple, Min tells us, "When one country popularises its own version of another country's food, there's always some debate about cultural sensitivity. But I think as long as it's done with respect and appreciation for the original culture, putting your own spin on it is part of how food evolves and brings people together. Making that video was such a fun experience — there were so many layers to explore and stories to uncover behind it."
News24
a day ago
- News24
From banking to beauty: Meet Beauty on TApp founder Mathebe Ngwenya
Mathebe Ngwenya's online skincare platform Beauty on TApp now has four store locations. She always had a passion for creativity before venturing into finance. Mathebe recently got married and credits her partner as supportive and holds her accountable in business. _______________________________________________________________________ What started out as just a little girl's passion turned into a lucrative e-commerce business centred on clean beauty. Mathebe Ngwenya has always had a creative mind and looked up to the matriarchal figures in her life as the original 'glam girls'. But she couldn't deny the analytical side to her either, which shifted her trajectory to becoming chartered accountant. 'I've kind of always had this passion for both creativity as well as finance and numbers. And I think the two coming together is what's really kind of helped me build Beauty on TApp,' Mathebe tells TRUELOVE. Beauty on TApp has been the go-to destination for curated beauty, skincare and wellness products since 2015 that blossomed from being a digital-first platform to opening their first brick and mortar store in 2023. Just two years later, Mathebe's baby has grown to four store locations, including in Durban's Gateway Theatre of Shopping and Johannesburg's Fourways Mall. View this post on Instagram A post shared by Mathebe Ngwenya (@mathebe_ngwenya_) Lessons learnt along the way Beyond retailing popular international and local beauty brands, Beauty on TApp is also the home of two fast-growing in-house labels, Pastry Skincare, known for its science-backed and effective formulations made with the local climate in mind, and B'Air Skincare, an affordable and minimalist but effective range. With her background in finance, Mathebe takes us through some of the lessons she's learnt since opening her first physical Beauty on TApp store, from the science behind merchandising and keeping stock to paying rent. 'I think at our first store, those are things that we still had to learn versus by the fourth store. You kind of understand all of that and you're able to better negotiate things like your lease and [you're] able to talk to brands in terms of terms and how they extend those terms to you. Visual merchandising as well, how to place brands and so on. And so they're multiple lessons that you learned along the way.' View this post on Instagram A post shared by Pastry Skincare (@pastry_skincare) With a new physical store coming double the size of their current offerings as well as a national and continental expansion, Mathebe's plans for Beauty on TApp are just beginning. Support from all sides Mathebe doesn't do it all alone. The entrepreneur recently got married and shares how her partnership gave her the support and freedom she needed when pushing forward with her dreams for Beauty on TApp. Mathebe gushes, 'It's been really incredible, at least to have somebody who calls me accountable, even in business as well, and who's really supportive. 'And so it's been really great just having somebody who understands me, understands the business from all facets. From the digital side, marketing side and everything, he's just very supportive. So it's been a really great ride as well.'
