15 Most Beautiful Beach Towns Around the World

Travel + Leisure

08-06-2025

The beauty of a beach town is multifaceted. On one hand, there are all of the natural elements—whether it's the shimmering blue waters, the white-sand beaches, or the rocky coastline. On the other hand, you have the human-made features: the charming cottages, the boats bobbing in the harbor, and the boardwalks sandwiched between the sea and the oceanfront structures. This combination breeds an inherently relaxed atmosphere, one where you can't help but slow down and appreciate the splendor around you.
While you'll find photogenic beach towns worldwide, we wanted to discover the ones where beauty reigns supreme. As part of our search, we tapped a few travel experts to share their picks for the most beautiful beach towns—discover their answers below.
Sunset over Swami's Beach in Encinitas, California.There's no shortage of laid-back beach towns in California, but Brandon Berkson, the founder of Hotels Above Par, says one in particular stands out. 'Encinitas blends vintage flair with surf culture, offering everything from quirky thrift stores like Flashbacks to legendary surf shops such as Hansen's and Concept Surf Shop. Its farm-to-table restaurants showcase the area's fresh, coastal vibe, while Moonlight State Beach is the perfect spot to surf—or simply watch the action from the sand,' he tells Travel + Leisure . 'With sun-drenched streets and a carefree energy, Encinitas feels like a Beach Boys' song come to life: timeless, relaxed, and unmistakably Californian.' A white beach house on Bald Head Island, NC.
'This small, serene island off the coast of Southport, North Carolina, is where I grew up spending my summers. It's small, family-friendly, and you only get around by golf cart, which gives it such a unique vibe,' says Fora travel advisor Sarah Young. Part of the Brunswick Islands, Bald Head Island is home to the oldest still-standing lighthouse in North Carolina, 'Old Baldy,' and many scenic opportunities for hiking, biking, kayaking, and relaxing on the beach. 'It's my go-to place every summer, and it'll always be my most special beach destination,' adds Young. Yellow umbrellas on Praiano Beach.
Alessandro Ricardo'Just down the coast from the famous Positano, Praiano is equally stunning but far less hectic,' says Alicia Walter, creator at The Passport Couple. 'The small town hugs the cliffs with postcard views in every direction, and nearby beaches, like the one under the Fiordo di Furore bridge, feel like scenes from a movie.' Berkson recommends staying at Casa Angelina, which he describes as an 'exceedingly chic, dreamy, white-on-white boutique hotel perched high above the piercingly blue Tyrrhenian Sea.' As the sun begins to go down, he suggests heading to Il Pirata, 'a romantic restaurant carved into the rocks, perfect for celebrating birthdays and milestones.' Pelicans flying over Nosara, Costa Rica.
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'If you were to close your eyes and picture a surf town, I believe the image that would come to mind is actually Nosara,' says Fora travel advisor Nicole Campoy Jackson. 'Nosara is the definition of a romantic barefoot beach life; it's that easygoing, wet-hair, jungle-meets-sand beach town. Fresh from a surf, you jump back on your 4x4 and hit the dirt roads in search of an iced coffee and a breakfast burrito. By night, you're sun-kissed at a bar with only three walls, having a citrusy tuna ceviche and a passion fruit margarita.' A resort pool overlooking the beach in Todos Santos, Mexico.Berkson describes Todos Santos as Cabo's 'cooler, quieter, younger sibling,' one that offers a 'slower pace and a true taste of Baja California Sur.' Tucked between mountains, desert, and the ocean, the beach town has all sorts of photogenic moments—but Berkson shares that it's the collection of 'thoughtfully designed' boutique hotels that really shine. 'Unlike the sprawling resorts in Cabo, places like boho-chic, four-key Desierto Azul offer serene escapes with a twist, turning off Wi-Fi on Sundays to encourage guests to embrace the laid-back desert rhythm. Nearby, Villa Santa Cruz features upmarket yet unpretentious accommodations, including tented beachfront suites and warm-hued hacienda-revival architecture. They even have a few stables with horses for guests to ride along the shore,' he explains. View of the ocean from a pool in Kiama, Australia.
It should come as no surprise that Australia, a country famous for its breathtaking coasts, has some of the world's most beautiful beach towns. Although there are more than a handful of these relaxed, oceanfront destinations to visit, it's nearly impossible not to mention Kiama. About an hour and 45 minutes south of Sydney, Kiama is more than your classic coastal village. Perhaps most notably, it's home to the world's largest blowhole; Kiama Blowhole shoots water nearly 100 feet high. When not admiring this natural wonder, go surfing, explore the ocean pools and volcanic rock formations, or admire the historic terrace houses from the 1880s. Buildings along the harbor in Forio, Italy.'For a quieter escape from the busy Amalfi Coast, Ischia is a must. It's not as famous as Positano or Sorrento, which makes it even more special,' says Young. She notes her favorite spot is the area outside the Mezzatorre Hotel, which is just a few minutes from the beach town of Forio. 'The water is crystal-clear, and it's your own slice of heaven. I'll always remember floating in the water with my mom last summer for hours—because of the high mineral content, you can literally float for hours,' she says. When you're not floating around, make a point to visit Forio's harbor and historic center, and check out the Torrione, the impressive coastal watchtower built in 1480. Aerial view of St Ives town in Cornwall.
Cornwall's roster of beautiful beach towns is stacked. Many feature delightful white-washed cottages, winding cobblestone streets, and turquoise waters more commonly associated with the Mediterranean or Caribbean. St. Ives is especially stunning. The coastal town, originally a fishing village, is known for its turquoise ocean, rugged coastline, and all things maritime—fresh seafood, fishing boats, and historic cottages and boathouses now converted into galleries, studios, and vacation homes. A canal in Shimoda, Japan.
'A quiet coastal town on the Izu Peninsula, Shimoda offers crystal-clear waters, soft sand, and a peaceful atmosphere,' says Walter. 'We had no idea there were beach towns like this in Japan. You can take a luxury train ride from Tokyo and be surfing or riding bikes along the coast in just a few hours.' Venture to Shirahama Beach, about 2.5 miles outside of central Shimoda, for that aforementioned soft white sand and decent surfing conditions; there are also shops where you can rent beach gear and grab quick bites. Colorful buildings in Santa Margherita Ligure's harbor.
'Santa Margherita and its more famous neighbor Portofino are some of the most picturesque stretches of Italian coastline, perhaps tied with the cliffside splendor of Amalfi,' says Jackson, who describes the area as a 'mix of sandy and rocky beaches with colorful umbrellas all lined up right next to charming towns, lush gardens, and hilltop wineries and olive groves.' 'Somehow, if you look back at it from the water, it fits all of that into one perfect view,' she says, adding that the scene is best 'paired with a sunset cocktail and a snack of fritto misto .' View from town looking out on the harbor in Bar Harbor, Maine.
KathrynA gateway town to Acadia National Park, Bar Harbor, Maine, is the perfect example of that blend of human-made and natural beauty. To witness both simultaneously, stroll along the Shore Path, which starts at the Town Pier next to Agamont Park, at sunrise. Look out for the Bar Harbour Inn, the Porcupine Islands, and Egg Rock Light, a lighthouse dating back to the 1870s. Be sure to also take a drive down the 27-mile, very scenic Park Loop Road to take in the views. Old mediterranean houses on Mallorca.
'Mallorca is one of my favorite places, and I always recommend doing a boat day to explore the island's different beaches. Each one has its own vibe, and there's nothing like hopping between them while enjoying the stunning coastline,' says Young, who also recommends having lunch at Sa Foradada, located in the small coastal village of Deià. Mallorca's 'crown jewel,' Deià boasts cliffside ocean views, an idyllic town, and turquoise waters—you'll definitely want to take a dip in Cala Deià. Palm tress along Playa Rose in Careyes, Mexico.
'The tiny towns and stunning, less-developed coastline of Careyes, and its neighbor Manzanillo, just south of Puerto Vallarta, are hard to beat,' says Jackson. 'This stretch of coast was bought in 1968 by an Italian banker who set out to create a creative community here, with a good portion of its beautiful landscape purposefully left untouched. The community and the coastline are the draw, more than the town itself, though it has a very welcoming, barefoot atmosphere.' Arial drone pic of Coral Bay Harbor on St. John, U.S. Virgin Islands.
'St. John feels like stepping into a postcard with beaches like Trunk Bay, Maho Bay, and Cinnamon Bay. The water is clear, and the sand is soft and white. The island has a laid-back, untouched vibe, making it ideal for relaxation,' says Young. There are two main towns on the island, Cruz Bay and Coral Bay, and the latter is on the quieter side. Though damaged by Hurricanes Irma and Maria in 2017, the village welcomes visitors with its easy-going atmosphere. Find classic beach bars like Skinny Legs and incredible panoramic views from the highest point of elevation on the island. Colorful huts on Muizenberg beach in Cape Town, South Africa.
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South Africa's capital might be a bit larger than your typical beach town, but, according to Jackson, it should be on every beachgoer's must-see list. 'Cape Town is my favorite beach city in the world. Seeing the massive, beautiful peak of Table Mountain, the city center at its base, and a truly beautiful coastline just beyond—it's an embarrassment of riches,' she says. 'You'll go for the penguins on Boulders Beach and stay for the iconic Camps Bay, the windy Cape of Good Hope, the surfer vibes of Muizenberg, the cool, old fishing village style of Kalk Bay, and the little beaches between.' Muizenberg's historic and colorful changing cabins are especially photogenic; plus, the water is warm and calm, perfect for anyone just learning to surf.