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Nasi padang chain Hjh Maimunah to introduce colour-coded price labels, Lifestyle News

Nasi padang chain Hjh Maimunah to introduce colour-coded price labels, Lifestyle News

AsiaOne24-07-2025
Popular nasi padang chain Hjh Maimunah will soon be launching colour-coded price labels for its dishes.
This move comes in partnership with the Consumers Association of Singapore (Case) and will be introduced to all nine of its outlets, starting with its Parkway Parade stall, Case announced in a press release today (July 24).
Speciality menu items like tahu telur , ayam bakar and telur ikan paes will be labelled with grey tags while other items will be categorised by price range for easy identification.
The announcement comes after the association had earlier this year announced its partnership with Koufu to launch similar labels for their economic rice stalls.
Case said that there has been positive feedback from consumers on this initiative along with requests to extend it to nasi padang stalls.
Speaking on the success of the clear price-labelling initiative with Koufu, Melvin Yong, president of Case, said that he's "glad that Case is partnering with HJH Maimunah" to expand this practice.
"This will provide consumers with more transparent pricing and help customers make informed choices before they order. I thank Hjh Maimunah for taking the lead and I encourage all stall owners to adopt clear price labels for their dishes," he added.
Mastura Binte Didih Ibrahim, managing director of Hjh Maimunah, also said regarding the initiative: "We are honoured to collaborate with Case on this important initiative. Price transparency is not only a mark of good business practice, but also a reflection of the trust and respect we have for our customers.
"We believe this collaboration will set a positive example in the F&B industry and benefit the wider community."
For those who aren't familiar, Hjh Maimunah is a Michelin Bib Gourmand-recognised chain of restaurants serving traditional Malay and Indonesian cuisine, namely nasi padang.
[[nid:715984]]
carol.ong@asiaone.com
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