Kellogg's brings new cereal to the UK that shoppers say is just like discontinued favourite
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KELLOGG's has brought a new cereal to the UK that shoppers have said is just like a discontinued favourite.
Shoppers have spotted packs of Kellogg's Smacks on shelves at Morrisons for £2.50.
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A savvy shopper spotted the new cereal on shelves at Morrisons for £2.50 a pack
Credit: Snack Reviews
The sweetened puff wheat cereal is already popular in the US but it's now made it across the pond.
It's described as a classic crunchy breakfast cereal with a honey-sweet taste.
But shoppers have also pointed out that it looks very similar to a popular discontinued cereal.
A picture of the new cereal was shared on the Facebook group Snack Reviews and hundreds of people were commenting on it.
Lots of commenters said how similar the new product looked to Sugar Puffs, which were discontinued in 2014.
"Basically sugar puffs then lol," one person said.
Another wrote: "Definitely sugar puffs!!"
A third added: "They'll always be sugar puffs to me. They're puffed wheat and sugar."
Sugar Puffs, which were made by Quaker Oats, were rebranded as Honey Monster Puffs with a new reformulated recipe.
The new recipe had less sugar and more honey than the original Sugar Puffs.
Rice Krispies brings back 'most requested' flavor for first time in 20 years – but fans will notice a big switch
It came as the Government aimed to crack down on sugar content in foods marketed at children.
Sugar Puffs had been around for 60 years before they were rebranded.
Discontinued items that have made a comeback
Brands have started a trend of bringing back popular discontinued items recently.
One that got shoppers buzzing was the comeback of White Malteasers, which had been off shelves for 11 years.
Customers can now buy a 30g pack for £1.05, 74g pack for £2.50 or a larger 126g sharing bag for £2.95.
Meanwhile snack fans have spotted another chocolatey treat on supermarket shelves that's similar to a discontinued Cadbury product.
The new Cadbury Dairy Milk Balls are said to resemble Cadbury Tasters, which first launched in 1996.
Plus, the nostalgic alcopop Bacardi Breezer has also made a return to stores after being axed in 2015.
The fruity alcopops were once a rite of passage for teenagers having their first alcoholic drinks or going clubbing for the first time.
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