UAE: Over Dh83 million raised at Most Noble Number online charity auction in Abu Dhabi
Proceeds of the online auction, which kicked off on Tuesday March 11 and closed on Tuesday, March 18, will go towards supporting the Fathers' Endowment campaign and its aims of improving healthcare across underserved communities. This includes developing hospitals, providing essential medical equipment and medications, expanding capacity, and upgrading operating rooms.
Launched by Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the campaign honours fathers in the UAE by establishing a sustainable endowment fund to provide healthcare and treatment for the less fortunate.
An initiative of Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), the Fathers' Endowment campaign honours fathers by allowing individuals to donate in their name, promoting the noble values of honouring parents, compassion and solidarity. It helps strengthen the UAE's position as a leader in charitable and humanitarian work, while promoting the concept of endowments.
The Most Noble Number online charity auction featured 444 special plate numbers, including regular vehicle plate numbers 10 (plate code 20) and 99 (plate code 2) as well as motorcycle plate numbers including 5 (plate code 1). The auction will also feature an exclusive set of classic car plate numbers.
In Dubai on Saturday, March 15, the number plate DD5 was sold for a staggering Dh35 million at the 'Most Noble Number' auction. Starting at a base price of Dh15 million, the plate saw more than 20 people bidding on it until it was scooped up by Muhammad BinGhatti, chairman of Binghatti Holding, with his bid panel number 7.
Donation channels
Parallel to the Most Noble Number charity auctions, the Fathers' Endowment campaign continues to welcome donations and contributions to the endowment fund from institutions and individuals across six main channels including the campaign's website (Fathersfund.ae), as well as a dedicated call center via the toll-free number (800 4999). Donations are also possible via bank transfers in the UAE dirham to the campaign bank account number with Emirates Islamic Bank (IBAN: AE020340003518492868201). Donations via SMS are possible by sending the word 'Father' to the following numbers (1034 to donate Dh10, 1035 to donate Dh50, 1036 to donate Dh100 and 1038 to donate Dh500) for Etisalat by e& and du users. Other possible platforms for donating to the campaign are the DubaiNow app by clicking the 'Donations' tab, and Dubai's community contributions platform Jood (Jood.ae).
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