Bad Bunny's vintage luxury watch collection, from Rolex to Cartier: the Puerto Rican rapper wore an Audemars Piguet to the Grammys and a Patek Philippe for his GQ shoot … both ladies' watches
Puerto Rican superstar and
'King of Latin Trap' Bad Bunny is in a league of his own when it comes to style.
With nearly a decade of chart-topping hits under his belt, he's not only become the face of Latin hip-hop and reggaeton – he's looked the part every step of the way. He is known for his bold, genre-blurring style and his wardrobe reads like a visual mixtape: gender-fluid silhouettes, head-turning statement pieces and era-hopping references that span
Y2K, 1970s glam and old Hollywood elegance.
Bad Bunny at the 2025 iHeartRadio Music Awards in Los Angeles, in March.
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That fearless approach extends to his watch collection. Like his fashion sense, it's not about the price tag or even exclusivity – though let's be real, he has access to the rarest timepieces out there.
No, for Bad Bunny, 31 – real name Benito Martínez Ocasio – it's about the story, the unexpectedness, the cool factor. He's just as likely to
wear a classic women's watch , with numerous vintage Cartiers, Pateks and Audemars in his collection, as he is a flashy status symbol.
Here are some of Bad Bunny's most elegant and eclectic luxury-watch moments.
Rolex Day-Date 'Wood Dial'
The 'Wood Dial' Rolex Day-Date is a throwback to the 1970s. Photo: Handout
Bad Bunny's preference for the unusual over the obvious shines through with this unexpected Rolex. Rather than opting for the flashiest model in the case, he chose a vintage Rolex Day-Date, a rare late-1970s reference with a wooden dial, reports GQ. It's a throwback that speaks to the era of wood-panelled cars and shag-carpeted dens, and feels right at home for someone who has never shied away from retro aesthetics.
Custom Rolex Datejust on Chrome Hearts
Bad Bunny performing at the 2023 Coachella Valley Music and Arts Festival, California.
When Bad Bunny made history at Coachella 2023 as the first Spanish-language artist to headline on the festival's main stage, the moment deserved something outstanding – and he delivered. He wore a rose gold Rolex Datejust, custom-modified by LA jewellery design house Shay Jewelry, who added rubies to the dial and replaced the original strap with a diamond-studded chain link bracelet by luxury fashion label Chrome Hearts.
Cartier Santos 'Carrée'
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