Saudi Label Kayanee Lands at Riyadh's Solitaire Mall
Saudi Label Kayanee Lands at Riyadh's Solitaire Mall
Saudi women's wellness brand Kayanee is back - and this time, it's taking over Riyadh's Solitaire Mall with a new boutique that blurs the line between retail, ritual, and rebellion.
Equal parts concept store and lifestyle sanctuary, the space is built around three core pillars: Move, Wear, and Learn. Translation? You can shop for performance gear that doesn't scream 'gym,' test-drive smart wellness tech, and pick up a few things about your body while you're at it. It's less shop-'til-you-drop and more shop-'til-you-self-actualize.
'The response to our flagship store in the Diplomatic Quarter showed us something big: Saudi women don't just want products. They want places that reflect how they live now,' says Vikram Natarajan, Kayanee's CEO.
At Solitaire, that idea goes fully future-forward. The store taps into the digital ether with 'Place & Learn' tech - smart sensors that spill everything from price points to health benefits when you place a product on an interactive table. It's giving full transparency, no awkward sales pitch required. And the fitting rooms? Think touchscreens, styling hacks, real-time size checks - and, if you're feeling human interaction, an associate who actually knows what they're doing.
'This new space is refined, sure, but it's also warm. It's designed for women to explore everything from activewear and supplements to self-care essentials that don't feel like afterthoughts,' says Marketing Director Talal Jarkas.
Kayanee isn't here to sell you a yoga mat and call it wellness. For them, movement is a way of being. And this expansion? Just one more push in a much bigger mission: to build a new kind of wellness culture in Saudi Arabia - tech-savvy, women-led, and unapologetically modern.
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