Doechii and SADAG join forces: turning 'Anxiety' into action for global mental health
Doechii has channeled her personal struggles with anxiety into action, partnering with the SADAG for a groundbreaking global campaign.
American Grammy award-winning rapper Doechii has teamed with the South African Depression and Anxiety Group (SADAG) for a global anti-anxiety campaign.
The partnership aims to " amplify Mental Health awareness as part of a global initiative' inspired by Doechii's new single, 'Anxiety'.
'Anxiety and panic affect millions worldwide, and through this collaboration, we're making critical resources more accessible. SADAG, alongside other international organisations, are featured as support resources on the webpage, www.anxietyiswatchingyou.com,' it said in a statement.
Additionally, the organisation shared that the website aims to connect people globally to anxiety-related information, helplines, and self-help strategies.
One of the key resources available on the website is a platform where individuals can share their strategies for managing anxiety.
In addition to sharing personal strategies, the website offers a space for individuals to share their stories and lend a listening ear. Users can also join communities and groups that feel safe and supportive to be assisted anonymously.
Doechii's hit single 'Anxiety' is a personal and introspective song that explores the complexities of living with anxiety.
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Rapper Doechii was caught in a chaotic yet hilarious moment outside her hotel while trying to dodge cameras before a red carpet appearance. Image: X/@doechiibrasil Now listen, there's fashionably late, and then there's fashionably dramatic and Doechii just gave us both. In a video that's making the rounds, the "Anxiety" rapper was caught in a flurry of umbrellas, frustration, and camera flashes as she tried to make a covert exit from her hotel lobby. The now-viral moment shows Doechii snapping at her team after they failed to fully shield her from paparazzi while she was rocking an unrevealed LV outfit. As soon as those elevator doors slid open, chaos ensued. She wasn't having it. "I'm ready," she says, before adding, "No, stop. Give me another umbrella now - and another. I need more f****** umbrellas." Another clip shows her demanding extra coverage behind a portable clothing rack while everyone scrambled to keep up. why is doechii talking to her team like this?? I would've threw an umbrella AT HER so fast…. — jp ☆ (@trinsbang) May 6, 2025 While some fans were entertained, others side-eyed the way she addressed her team. Social media was split between calling it a classic diva moment and suggesting she was too harsh on her crew. Either way, umbrellas have never seen this much action. To her credit, Doechii didn't let the drama linger. She addressed the viral moment in true internet-savvy fashion: with a TikTok. Using the iconic Druski meme pose and the smooth tune of The Commodores' "Easy". She joked: "God forbid a girl needs more umbrellas." In her caption, she admitted the night had been overstimulating but meaningful: "All jokes aside, this was such an overstimulating night, but I wouldn't trade it for the world. This was the night we all dreamed of, and my team killed it (umbrellas aside)." The TikTok taps into the popular "God Forbid" trend currently sweeping the app, where users dramatise ordinary needs or behaviours in a tongue-in-cheek way to mock how people overreact. In Doechii's case? God forbid a girl wants to protect her look before hitting the carpet. Video Player is loading. Play Video Play Unmute Current Time 0:00 / Duration -:- Loaded : 0% Stream Type LIVE Seek to live, currently behind live LIVE Remaining Time - 0:00 This is a modal window. Beginning of dialog window. Escape will cancel and close the window. Text Color White Black Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Background Color Black White Red Green Blue Yellow Magenta Cyan Transparency Opaque Semi-Transparent Transparent Window Color Black White Red Green Blue Yellow Magenta Cyan Transparency Transparent Semi-Transparent Opaque Font Size 50% 75% 100% 125% 150% 175% 200% 300% 400% Text Edge Style None Raised Depressed Uniform Dropshadow Font Family Proportional Sans-Serif Monospace Sans-Serif Proportional Serif Monospace Serif Casual Script Small Caps Reset restore all settings to the default values Done Close Modal Dialog End of dialog window. Advertisement Next Stay Close ✕ Ad Loading Doechii responds to accusations of being rude to her team at the Met Gala. — Pop Base (@PopBase) May 7, 2025 However, fans aren't here to treat celebs like they're untouchable anymore. We're living in an era where calling you out, whether you're a celeb or not, has become a trend. People are starting to recognise that at the end of the day, we're all just humans. @Mutant_Menace commented, "It's not about the umbrellas, it's about how rude she was to her assistants." @MMONlKA also added, "This is not a way to apologise for swearing and demanding things that you think you're entitled to. Someone needs to ego her." @tdkimber wrote, "It's always like this, 'I'm just a normal person being held to too high of a standard,' when usually there is a lot more beneath the surface. "Not saying there isn't greater pressure for celebrities, but the horror stories of how staff are treated almost always start with truth."
