
New Report: Integrating health coverage and care supports a strong, resilient Canada in challenging times Français
Amidst a quickly evolving economic landscape, the report reveals how the company's innovative, integrated health and benefits model is enhancing healthcare access, equity, and outcomes for Canadians. Drawing on data from the seven and a half million Canadians that GreenShield supports, the report provides actionable insights into improving access to health care services, mental health support, chronic disease management solutions, and pharmacy care at a time when it's needed most.
"With trade tensions and cost of living pressures rising, Canadians are facing new obstacles to accessing the care they deserve. As Canada's only national non-profit health and benefits company, we are committed to reducing systemic barriers to care and supporting overall health and well-being across the country," said Zahid Salman, President and CEO of GreenShield. "Our latest Health Outcomes Report reveals how our payer-provider model is revolutionizing the health and benefits experience by putting Canadians at the centre. By combining coverage and care into one seamless platform, we are improving health care access, equity and outcomes – reinforcing our mission of Better Health for All."
Key insights from the report:
Improving mental health during times of uncertainty: Since January, GreenShield has delivered over 27,000 hours of counselling sessions with therapists matched to the personal lived experience of each user. Online appointments were available in less than 24 hours on average and users reported a 21 per cent reduction in symptoms from the first session.
Enhancing access to health services: Today, more than one in five Canadians don't have a family doctor or nurse practitioner. Of those who do, 40 per cent will wait four days or more, simply to address minor health concerns. This is leading to declining health outcomes and increased visits to emergency rooms. GreenShield is helping with our telemedicine solution. In the first quarter of 2025, 77 percent of appointments made through GreenShield mitigated the need for an in-person visit to an emergency department, family doctor, or walk-in clinic.
Integrating pharmacy for better medication adherence: Over 40 per cent of Canadians experience chronic illness, and 20 per cent of them take five or more medications. Medication adherence plays a crucial role in improving health outcomes, particularly for individuals dealing with chronic health conditions. GreenShield Pharmacy is transforming medication management by making it easier for Canadians to access and manage their medications. In the first quarter of 2025, GreenShield Pharmacy delivered 9 percent higher rates of high-medication adherence compared to industry averages, with a 91 percent adherence rate for cardiovascular medication and 85 percent adherence for diabetes drugs.
Coverage and care, all in one place
With Canadians spending 2.5 times more time navigating healthcare and benefits than actually accessing care, simplifying the health and benefits experience is needed for unlocking better health outcomes in our communities and in our workplaces.
GreenShield+ is a first-of-its-kind digital health and benefits ecosystem that offers unprecedented levels of integration between health services – including telemedicine, pharmacy, chronic disease management and mental health services – and benefits plans. With GreenShield+, users can check their coverage, access their benefits, connect with health care providers and get reimbursed for their claim all in one easy-to-use platform. By integrating coverage and care into one seamless solution, GreenShield+ is helping Canadians spend less time navigating the healthcare system and more time taking care of their health.
Coverage and care, built around all Canadians
As a proud Canadian non-profit, GreenShield operates without short-term profit-driven shareholders, enabling the company to prioritize longer term people and purpose over profits. GreenShield is committed to reinvesting its excess earnings to directly support the health and well-being of underserved communities. Through GreenShield Cares, the company has committed $75 million to improve the health of over one million Canadians by the end of 2025, with a focus on mental health, essential medicines, and chronic disease management.
To read GreenShield's latest Health Outcomes Report, visit: https://grnshld.com/HO2025Apr
About GreenShield
As Canada's only national non-profit health and benefits company, GreenShield believes health care is a right, not a privilege. We're dedicated to improving health outcomes, driving systemic change, and building a future where every Canadian can reach their full health and well-being potential.
We are revolutionizing the health and benefits experience with coverage and care in one place. Through our unique integrated payer-provider ("payvider") model, we offer insurance, administer benefits and pay claims as a 'payer' while offering health services such as mental health, pharmacy, telemedicine and chronic disease management as a 'provider'.
As a non-profit social enterprise, we don't have shareholders, which allows us to prioritize and reinvest our excess earnings to directly support underserved communities. Through GreenShield Cares, we've committed $75 million to improve the health of over one million Canadians by the end of 2025, focusing on mental health, essential medicines, and chronic disease management. Our scalable initiatives deliver meaningful change in pursuit of Better Health for All.
GreenShield is proud to be recognized as one of Canada's Most Admired Corporate Cultures, a leading Imagine Canada Caring Company, and named on the Fortune's Change the World list.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Cision Canada
2 hours ago
- Cision Canada
Public advisory - Unlicensed Mitolux UV sunlamps for Vitamin D may pose health risks Français
, /CNW/ - Summary Product: Unlicensed ultraviolet (UV) sunlamps Issue: Health products – Unauthorized product; Product safety What to do: Do not use unlicensed Mitolux UV sunlamps. Consult a health care professional if you have used any of these sunlamps and have concerns about your health. Check whether medical devices have been licensed for sale by searching Health Canada's Medical Devices Active Licence Listing. Report any health product-related side effects or complaints to Health Canada. Affected products Issue Health Canada is warning consumers that unlicensed ultraviolet (UV) sunlamps sold by Mitolux may pose health risks due to excessive and unsafe ultraviolet B (UVB) radiation levels. The devices are marketed to be a reliable source of natural Vitamin D. Too much exposure to UVB radiation from using Mitolux UV sunlamps can cause: skin reactions and burns eye damage premature skin aging skin cancer with repeated exposure It is illegal to advertise for sale, import for sale, or sell medical devices in Canada without appropriate licensing under the Medical Devices Regulations. Health Canada is asking companies that sell Mitolux UV sunlamps to immediately stop selling them. Should additional safety concerns be identified, Health Canada will take appropriate action to protect public health and safety, including communicating updates, if needed. What you should do


Cision Canada
4 hours ago
- Cision Canada
BTL Expands EMFACE® Indications with New FDA Clearance for TMJ Dysfunction
BOSTON, Aug. 13, 2025 /CNW/ -- BTL Industries, a global leader in medical and wellness technologies, has expanded the FDA-cleared applications of its EMFACE® platform with a new indication for the treatment of temporomandibular joint (TMJ) dysfunction. EMFACE® is now cleared by the FDA for the relief of symptoms associated with muscle spasm, treatment of TMJ dysfunction and associated pain, muscle re-education, increased local blood flow, and the maintenance or improvement of mandibular range of motion. Developed through years of research and engineering, EMFACE combines synchronized radiofrequency and HIFES® technology for facial muscle stimulation, delivering relief without surgery, injections, or medication. "EMFACE is an established technology platform with multiple FDA-cleared uses," said David Chmel, CEO of BTL Industries. "This new indication allows dental, oral health, and wellness providers to address TMJ dysfunction within its approved uses, expanding the benefits of EMFACE to more patients." "TMJ dysfunction impacts more than the jaw — it affects quality of life," said Shireen Dhanani, DMD, Leesburg, FL. "With EMFACE, we can now offer an accessible, non-invasive option that not only helps patients find relief and functional improvement, but also expands the scope of dental care." BTL continues to redefine what's possible in facial care and wellness, bringing science-backed technologies like EMFACE into new areas of medicine to improve lives and advance patient care worldwide. For more information about EMFACE, visit www. About BTL Industries Founded in 1993, BTL is a global leader in medical devices, providing innovative solutions in dermatology, plastic surgery, med spas, orthopedics, joint and spine care, rehabilitation, dentistry, primary care, OB/GYN, and more. Operating in over 90 countries, BTL holds more than 200 patents and employs over 500 R&D engineers dedicated to advancing medical treatments through technology and science. Its product portfolio includes EMSCULPT NEO®, EMFACE®, EXION™, EXOMIND™, EMSELLA®, and others.

CBC
4 hours ago
- CBC
Ontario's health critic calls for details after Grey Bruce health board reps fired
Ontario's NDP health critic is asking the province for more details about why all seven municipal representatives on Grey Bruce Public Health's 11-member board of directors were fired last week, while the four provincial appointees remain in place. France Gélinas said a vaguely-worded health ministry statement in response to questions about the firings doesn't go far enough to explain such a significant change in governance. The health unit serves a wide area around the Bruce Peninsula, including the communities of Owen Sound, Walkerton and Tobermory. "We need transparency here," said Gélinas, who represents the Nickel Belt riding. "The government cannot go on making serious decisions about the governance of public health based on ... what?" Gélinas was reacting to news the board's municipal representatives each received letters last week from board chair Nick Saunders advising of them of the "termination of all municipal appointees to the board" effective Aug. 6. The health unit is governed by an 11-member board which includes seven elected municipal politicians: three from Bruce County and four from Grey County. In response to questions from CBC News about the firings, the health ministry said Ontario's chief medical officer of health launched an assessment of the health unit's operations in 2023 following "multiple complaints" about the board's operations, finances and governance. The health ministry's statement said a report that outlines the medical officer of health's findings has been sent to Saunders "and we are currently awaiting their action plan." The statement doesn't offer any specifics about why the municipal board members were removed. The report has also not been made public. The ministry's statement said the health unit continues to operate normally and the province expects all board members — including those now removed — "to work collaboratively to inform their response to the chief medical officer's report." CBC News reached out to the health ministry for more clarification, but did not receive a response on Tuesday. Gélinas said the province should at least make public the chief medical officer's report. "The government appointees got to stay but the municipal leaders .... all got fired, more or less," said Gélinas. "If this has to do with the report, prove it. Otherwise, it has to do with political manoeuvring and getting people they want in charge of public health." CBC News reached out to all the fired board members for comment. Kevin Eccles, a former board member who is also mayor of the municipality of West Grey, said in an email response he would like to speak about what's happened but said after receiving legal advice "I am not making a statement at this time." Grey Country Warden Andrea Matrosovs and Bruce County Warden Luke Charbonneau issued a joint statement Monday saying they want to work with the health ministry "on the best solutions for residents." Bruce County warden 'concerned' In an interview with CBC News on Tuesday, Charbonneau said he's not been given a clear justification about why the municipal representatives were removed. He's also not seen the report mentioned in the health ministry's statement. "The county of Bruce is concerned about the whole situation," he said. "I have not seen a reasoning that provides a justifiable reason for the letters that were sent terminating our board members." The changes at Grey Bruce Public Health follow moves by the Doug Ford government to step in and take over in cases where local politicians appear to be struggling with fiscal management, including London's largest public school board and hospital. The municipal representatives removed by last week's decision include: Grey County: Andrea Matrosovs (The Blue Mountains). Sue Carleton (Township of Georgian Bluffs). Shirley Keaveney (Municipality of Meaford). Kevin Eccles (Municipality of West Grey). Bruce County: Don Murray (Township of Huron-Kinloss). Kenneth Craig (Municipality of Kincardine). Jay Kirkland (Town of South Bruce Peninsula). The provincial appointees who remain in place are: Nick Saunders (Chair). Chad Richards (Vice-chair). Helen-Claire Tingling. Beverly Wilkins.