For some China retailers, US still offers path to profit, one toy or tea order at a time
'We're out of stock,' more than one employee can be heard telling customers.
This is not one of New York's many top-brand boutiques but Pop Mart, a Chinese designer toy brand that has become a sensation in the United States.
Its signature 'blind box', containing collectable figurines revealed only when the box is opened, runs for a mere US$20.
In a sign of the buzz around Pop Mart, Xie Feng, Beijing's ambassador to Washington, recently cited one of its offerings, Labubu, as an example of a Chinese brand touching American consumers' hearts.
During remarks at a US-China Business Council event in Washington in June, Xie mentioned the toy in the same breath as
DeepSeek , the Chinese AI firm that took its burgeoning industry by surprise earlier this year.
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