
How one Sengkang home cafe with its very own Totoro cat is brewing comfort, one cup at a time
'Baobao (meaning precious one in Mandarin) gets paid in Churu treats and pats,' said owner Grace Teo, scooping up her two-year-old British shorthair like a baby and taking an invigorating sniff of his belly. 'So nice!' she beamed from behind her oversized glasses.
'Nice' is indeed a word that keeps coming up as you relax in the 36-year-old's cosy home while waiting for your order. Totoro is not the only welcoming and Studio Ghibli-inspired part of Teo's flat that she shares with her software engineer husband. The low furniture (for both humans and cats), rugs and seat cushions arranged on the wood floor all conspire to make you want to set down your day's weariness and make yourself comfortable.
The warm glow that bathes this HDB BTO flat – no doubt an ode to Teo's previous job as a 3D lighting artist – is a feat in itself. No harsh shadows, no glaring lights. It is as if the walls themselves exude a soft, cocooning luminescence.
There's lots to delight your other senses as well. An all-season Christmas tree with fairy lights, lacy curtains (the kind you find in quaint, retro cafes), a soothing pine scent and anime music videos on loop play all evoke a sense of carefree familiarity, reminiscent of those childhood mornings spent watching cartoons.
FROM BURNOUT TO POTTERY TO COFFEE
While it's been barely five months since Brew With Grace opened in late December last year, Teo's journey began much earlier. Her former job as a 3D lighting artist meant working long hours and weekends, which led to burnout, depression and anxiety, and her quitting her job in 2020.
'I was alone at home all the time,' Teo said. Wanting to escape her loneliness without having to go into anxiety-inducing public places, she found Asobi Studio, a home-based pottery studio. But it didn't start well. She remembered freezing when it was her turn to try hand-building a ball of clay. The owner noticed her anxiety and consoled her.
'It's a ball of clay now but it can also be a cup. It's very malleable, very forgiving. If you don't like it, you can press it down again and start all over. Don't be afraid. It's okay,' Teo recalled her words.
That foray into ceramics also led Teo to her first taste of real coffee made with a freshly pulled shot of espresso that the owner brought her. 'I didn't drink much coffee back then because of the medications I was on. I'd thought coffee was Starbucks, all whipped cream and syrup. When I drank it, I fell in love with coffee. I'd never felt so calm despite the caffeine.'
Teo left the pottery studio that day feeling safe. 'I didn't have an episode. I was okay. I felt hope and peace,' she recalled. 'The experience touched me, how a humble cup of coffee accompanied with warm hospitality could offer much so healing.'
BREWING IT UP
It was the beginning of Teo's love affair with coffee. First, she signed up for a course to learn about coffee making using her SkillsFuture credits. Then, she went on to work part-time at Monday Coffee Bar to further hone her barista skills. It was there that she learned to better control her anxiety, especially when orders came in thick and fast. 'I was very lucky to have an understanding boss and supportive teammates,' she said.
A year or so later, Teo finally put her plans for her home-based cafe in gear. 'I wanted to share that experience I had at the home-based pottery studio with others. Knowing how dark it can be, I wish a little space of mine could bring a little light to them.'
'Before opening, I spent some time experimenting with different types of drinks,' said Teo. 'But my love for a good cup of iced or hot white can't be shaken. In the end, I just put what I love and enjoy on the menu and share it.'
Brew With Grace's coffee menu is short and sweet, just hot and iced Black, White and Mocha. Not a coffee fan? She has Strawberry Matcha Oat and Yuzu Matcha Oat – two matcha drinks that are balanced with a fruity tang and rounded off with the creaminess of oat milk.
Teo uses coffee beans from Dutch Colony and ceremonial-grade matcha. 'I don't know how to source for cheaper matcha powder, so I just use the good stuff that I find.'
Not that her drinks cost more; quite the contrary, the matcha oat ones go for just S$5.50 each, while an order of Black is only S$3, White for S$4 and Mocha for S$4.50. There is no extra charge for iced options and oat milk; just S$1 more for an additional espresso shot.
'I'm not doing this to make a profit,' Teo laughed when asked how she manages to keep the business afloat. 'I charge just enough to cover the cost of my ingredients.'
HELLO, LOVELIES!
Teo's customers, whom she affectionately calls her 'lovelies', come from all walks of life. 'We have had university students, couples, office ladies and others,' she said. 'Some of them would hang around and play with Totoro while waiting for their drinks. Others would retreat into their own world to do colouring, read a book or journal.'
Does she ever feel overwhelmed by the higher level of socialising than what she is used to? 'I feel blessed that I get to chat and make new friends. To be honest, I don't feel that my personal space is affected. So far, my lovelies have been very respectful, amazing and mindful.'
There are no complaints from the neighbours either. 'They have been very supportive,' said Teo. 'When I was just starting out and had many doubts, it was their support and encouragement that pushed me on.'
Her husband has been a pillar of strength and support for her, ensuring she doesn't strain herself or forget to eat.
But Teo thinks Totoro might feel a little differently at the beginning of the cafe's operation. 'Thankfully, he has grown to love humans a lot more, especially since he gets lots of pats, treats and attention,' said Teo, giving her fluffball a big kiss. 'If he needs his privacy, he will go into one of our rooms.'
Teo's modus operandi also ensures that the number of orders doesn't get crazy. 'I don't take on too many orders because I make my drinks fresh on the spot, and I do not believe in rushing to fulfil large quantities. I would like my lovelies to enjoy the vibes and conversations while they wait for their drinks to be made.'
Moreover, she doesn't accommodate walk-ins. 'Orders are also to be collected at specific time slots, so that they can be mindfully spaced out.'

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


CNA
7 hours ago
- CNA
'Phygital', video game-like walking trails rolled out by CDCs, GovTech
Game enough to step out of your house and go on a walking trail? The Community Development Councils and GovTech have come up with five interactive routes which involve various tasks. These trails, up to 5.5km each, are a mix of heritage pathways, nature trails and even one which takes you through new urban areas. They also include historic or significant landmarks, such as the central trail ending at Fort Canning and the north-eastern trail going through the Punggol Digital District. And to encourage people to be more active, a number of incentives await those who complete the experience. Nicolas Ng with more.


CNA
21 hours ago
- CNA
From Coldplay to Blackpink's Jisoo: How a stealth STB team is putting Singapore on the pop culture map
You'd have thought the legions of hardcore K-pop fans would know when a member of the world's current biggest girlband was in Singapore, a city so densely packed that it often feels like nothing goes unnoticed. But Blackpink's Jisoo managed to fly under the radar earlier this year, when she filmed the music video to Your Love – the second track on her recent album Amortage – at the new wildlife park Rainforest Wild Asia in Mandai before it opened in March. All without a single leak online before the video's official preview on Monday (Aug 11), ahead of its release the following day. This wasn't the Singapore Tourism Board's (STB) first collaboration with a global superstar. In 2025 alone, it also partnered internationally renowned acts like Coldplay and BTS' Jin for their music videos. Still, its latest reveal caught many by surprise. 'STB's team is really acing,' read one Instagram comment on Jisoo's music video preview – echoing the support for Coldplay's Man In The Moon video released in February and BTS' Jin's Don't Say You Love Me in May. Its recent streak of high profile entertainment partnerships has also extended to television. Hacks, an Emmy Award-winning comedy on HBO Max, revealed during its Season 4 finale in late May that the episode had been filmed in Singapore. Perhaps most impressive was that the projects featured multiple familiar public spots. There was a coffee shop in Geylang, the MacPherson neighbourhood, Benjamin Sheares Bridge and Gardens by the Bay among others. Yet somehow, the team behind the scenes managed to keep it all under wraps, again and again. CONFIDENTIALITY AND LOCATION SELECTION The low-key approach to managing high profile projects is intentional, STB told CNA Lifestyle in an extensive interview about the strategic thinking behind its branded entertainment partnerships. It declined to share details about the amounts spent due to business confidentiality. These projects present unique challenges, 'particularly regarding confidentiality and logistics', said executive director of STB's brand division, Tan Yen Nee. They require 'tight information control to protect the integrity of the content and ensure maximum impact of the final reveal'. For example, BTS' Jin's visit for Don't Say You Love Me required 'extensive coordination to maintain discretion about the artist's presence and filming locations, while ensuring smooth production', she said. In the end, Goldhill Plaza near Novena MRT station, Marina Bay Residences, the National Gallery, Keng Eng Kee Seafood at Bukit Merah, Emerald Hill, Gardens by the Bay, Anderson Bridge and the Singapore Flyer were featured in the music video. STB looks at multiple factors when selecting the filming locations, Tan said. This includes creative vision and storytelling requirements, technical feasibility, practical considerations for use of public spaces and coordination with stakeholders. For Coldplay, the Marina Bay area was chosen 'not merely for its iconic status but for its ability to create a powerful setting for the video's climax', she shared. Around the 02:29 mark of Man In The Moon, the diverse group of youths featured come together on a floating platform under the night sky. And the 'stunning yet operationally viable' scene was only possible because STB and the production teams had worked closely with various stakeholders, including PUB, said Tan. "NATURAL" FIT WITH SINGAPORE'S BRANDING IS KEY Nurturing such collaborative relationships, including with key global media and entertainment companies, has been central to STB's approach to destination marketing. The statutory board under the Ministry of Trade and Industry champions tourism as a main economic pillar, promoting Singapore as a vibrant travel destination. The Coldplay collaboration was the result of STB's existing partnership with Warner Music, following 'successful projects' with other global celebrities like Charlie Puth, said Tan. The American singer-songwriter and record producer, who's signed to Atlantic Records under Warner Music Group, visited Singapore in September 2022 for STB's SingapoReimagine campaign. He showcased various locations through their distinct sounds – a nod to his well-known perfect pitch. The rare musical ability lets him turn everyday noises into melody and identify notes with uncanny precision. So when Coldplay scheduled their Music Of The Spheres World Tour in Singapore, STB recognised an opportunity to 'create unique content', Tan recalled. While a partner's track record matters, even renowned names don't automatically get the green light. A key factor in the decision is whether the partnership "naturally" fits Singapore's brand values and identity. In this case, Coldplay's Man In The Moon was part of the band's Moon Music album, which carries the message that love is the best response to a challenging world. The song itself 'centres around the theme of unity and shared experiences that transcend individual differences', said Tan. The band's values and narratives aligned with Singapore's 'celebration of diversity, innovation and community", she noted. 'When fans' favourite artistes share authentic experiences of Singapore, it creates meaningful connections through compelling content that inspires travel consideration." Separately, Jisoo's video painted a 'love letter' to her fans through a visual story that blended lush nature with modern city life. The setting echoed Singapore's 'city in a garden' vision, where greenery and urban living go hand in hand. Unlike other collaborations where the city's various urban landmarks were in the spotlight, it focused on highlighting Singapore's nature-inspired experiences. SIGNIFICANT APPEAL IN TARGET MARKETS STB's 'strategic focus on leveraging the global K-wave' has opened the door to collaborations with South Korean entertainment partners, said Tan. In 2022, it partnered with acclaimed South Korean drama studio Studio Dragon to film the mystery series Little Women at locations in Singapore, including the ArtScience Museum and Fullerton Hotel. Then in 2024, it partnered with JTBC, a leading South Korea TV network, for the Korean dating variety show My Sibling's Romance. The couples went on dates around Singapore including at Chye Seng Huat Hardware Cafe and The Coastal Settlement. Its collaborations with BTS' Jin and Blackpink's Jisoo – both artistes who command a significant following in STB's key markets – were simply this year's addition to a growing list of successes. And at least in Jin's case for now, the numbers have backed it up. His music video accumulated 23 million organic views as of August 2025, generating an influencer media value (IMV) of S$718,500, Tan shared. An IMV figure represents the estimated value of paid media exposure that a product has generated through its organic performance. The National Gallery also shared that the music video led to a 'significant surge in their social media engagement, with a notable increase in user-generated content from fans visiting the featured spaces', Tan added. The music video inspired a self-guided trail, which drew 'over 175 per cent' more views than the Gallery's second most-viewed trail (The Ultimate First Timer's Guide) during the same period. And on Instagram, the post featuring Jin racked up 'approximately 148 times more likes and 56 times more views' compared to the other posts in May. Whether these figures have directly driven more visitors to Singapore is up for debate, but the appeal of such collaborations with prominent pop culture personalities is evident. As of August 2025, the Coldplay campaign has accumulated over 262 million in reach, 110 million views and 19 million engagements across the social media platforms of Coldplay, STB and Warner Music, Tan added. Having television and film partnerships reach audiences in STB's key markets also gives potential collaborators a significant edge. Season 4 of Hacks was distributed across STB's 'top source' markets, including the United States, United Kingdom, Australia, Malaysia, Thailand and the Philippines. Its season finale came under the Singapore On-Screen Fund – a joint initiative by STB and the Infocomm Media Development Authority (IMDA) supporting TV and film productions that showcase Singapore globally – which assesses proposals for their ability to deliver 'both tourism impact and industry development outcomes', said Tan. Scripted content, like the Hacks' episode, is evaluated based on the show's 'established success, distribution reach, destination features and industry development benefits'. Plus, remember Tom & Jerry Singapore? The first localised adaptation of the popular animated franchise was released in 2023, inspired by Singapore's culture and landscapes – and it was the result of STB's long-term collaboration with leading entertainment company Warner Bros Discovery. The first episode has the cat and mouse duo fighting over none other than durians, arguably a staple in Singaporeans' diet. And in 2022, the six-part documentary Food Affair With Mark Wiens – also stemming from the partnership with Warner Bros Discovery – centred around Singapore's "rich and diverse dining scene". 'We seek partnerships that combine strong market reach with meaningful destination integration while maintaining creative authenticity,' Tan said. 'These principles serve as guidelines whilst we maintain open dialogue with our partners to discuss creative interpretations, provided they don't compromise Singapore's fundamental values or harm our reputation.' To that end, STB offers local insights to ensure content is accurate and resonates with audiences, while also helping to facilitate the production process. But it ultimately adopts a 'collaborative approach' that respects the vision of production teams and ensures 'creative control' remains with them, said Tan. For example, when working with Netflix and Box to Box Films on the 2019 documentary series Formula 1: Drive To Survive, STB recommended and connected producers to various local attractions, and helped with location access and permits. Still, the production house had 'creative freedom to capture Singapore's Formula One Grand Prix and the vibrancy of the city'. Tan highlighted that the varied nature of STB's branded entertainment partnerships means each requires 'a distinct approach depending on the creative concept, production scale, technical requirements and stakeholder involvement'. But what's important is to prioritise projects where Singapore plays an 'integral role' in the story, not just an 'interchangeable backdrop'. STB leans into authentic and credible digital content in its partnerships with global celebrities, profiling Singapore's 'distinctive character' in a natural way that avoids 'the feel of traditional tourism advertising', she added. It also seeks partnerships where Singapore inspires creative expression. American pop-rock band OneRepublic's song Singapore, for instance, 'emerged organically' from the band's experiences here. The track featured on their sixth studio album, released in 2024. 'From our architectural landmarks to street food culture, this genuine appreciation translated into content that audiences trust and engage with more deeply,' Tan said. And as destination marketing evolves, STB sees branded entertainment as "a powerful way to not only profile Singapore's physical attractions, but also our culture, people and stories", she added. 'This approach helps overcome marketing fatigue by integrating our destination organically into content that audiences actively choose to consume.'


CNA
a day ago
- CNA
Singapore's Art Where You'd Least Expect It
Not all of Singapore's art lives in galleries. From train stations to ice cream shops, creative expression is showing up in everyday places, often closer than you think.