FanCode inks multi-year partnership with LaLiga
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FanCode, India's leading sports streaming platform, has entered into a multi-year partnership with LaLiga, becoming the exclusive broadcaster of LaLiga EA Sports and LaLiga Hypermotion in India. The five-year agreement will begin with the 2025/26 season. As part of the deal, FanCode will also stream the remaining matches of the ongoing season, including this weekend's highly anticipated ELCLÁSICO between Real Madrid and FC Barcelona With the title race heating up, this ELCLÁSICO could prove decisive. Beyond the battle for the championship, the race for European qualification and the fight to avoid relegation are also set to go down to the wire.Beginning next season, Indian football fans can enjoy complete coverage of LaLiga, including all 380 top-flight matches and live action from LaLiga Hypermotion, all exclusively on FanCode.Matches will be available in high definition across FanCode's mobile app (Android & iOS), TV app (Android TV, Amazon Fire TV Stick, Jio STB, Samsung TV, LG TV), and website (fancode.com), ensuring seamless access to live games at fans' convenience.LaLiga remains one of the most followed football leagues in India, with clubs like Real Madrid, FC Barcelona, Atlético de Madrid, Valencia CF, and Sevilla FC enjoying immense popularity. In recent years, clubs such as Girona FC and Athletic Club Bilbao have also grown their Indian fanbases. LaLiga has demonstrated a long-standing commitment to the Indian market and was among the first European leagues to establish a local office in the country.The league is home to some of football's biggest stars including Kylian Mbappé, Jude Bellingham, Vinícius Jr., Lamine Yamal, Robert Lewandowski, Antoine Griezmann, Julián Álvarez, and Nico Williams.To deepen engagement, FanCode and LaLiga will collaborate on a comprehensive marketing campaign that spans online and offline platforms. This will include fan outreach programs, marquee match screenings, social media activations, and bringing top LaLiga stars to India. FanCode also aims to engage existing fan communities year-round while introducing the league to new, younger audiences.Javier Tebas, President of LaLiga, said: 'We are delighted to welcome FanCode as our exclusive partner in India. At LaLiga, we seek partners who share our vision and passion for growing the league's reach globally. FanCode brings strong local expertise and we look forward to working together over the next five years to bring the best of Spanish football to Indian fans.'Yannick Colaco, Co-Founder of FanCode, said: 'LaLiga has an incredible and passionate following in India. With world-class players and elite clubs, fans can expect top-quality football week after week. Our 360-degree approach will ensure a seamless viewing experience, fan engagement initiatives, and broader outreach. We're excited to partner with LaLiga and grow its popularity in India.'FanCode reaches over 160 million sports fans in India and has forged partnerships across major global sports properties, including the ICC, Formula 1, MotoGP, Carabao Cup, AFC, PGA, and LET. The FanCode app has surpassed 50 million downloads across Android and iOS.
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