New WWE PLE Coming in September: Report

Newsweek

4 days ago

Based on facts, either observed and verified firsthand by the reporter, or reported and verified from knowledgeable sources.
Newsweek AI is in beta. Translations may contain inaccuracies—please refer to the original content.
The competition between WWE and AEW is reportedly about to escalate, as WWE is planning a brand-new premium live event that will go head-to-head with one of AEW's biggest shows of the year. The move would mark a significant new front in the ongoing wrestling wars.
According to a new report from POST Wrestling, the unnamed WWE event is scheduled for Saturday, September 20th, in Indianapolis, Indiana. This is the same night that All Elite Wrestling will present its All Out pay-per-view from Toronto, Ontario.
A New Front In The Wrestling Wars
This planned event marks a major escalation in the competition between the two top wrestling promotions in North America. While WWE has previously scheduled its developmental brand, NXT, to run premium live events on the same day as AEW pay-per-views, this would be the first time a main roster WWE PLE has gone in direct competition with a major AEW show.
A main roster event would feature WWE's top stars, such as the Undisputed WWE Champion Cody Rhodes and World Heavyweight Champion Seth Rollins. This would force wrestling fans to choose which major event to watch live, a scenario reminiscent of the famous Monday Night Wars of the 1990s.
A History Of Competition
Since AEW's inception in 2019, the two companies have been in a constant battle for viewership and fan loyalty. This was most prominent during the "Wednesday Night War" from 2019 to 2021, when AEW's flagship show, Dynamite, went head-to-head with WWE NXT. AEW largely won that ratings battle, which eventually led to NXT moving to Tuesday nights.
EAST RUTHERFORD, NEW JERSEY - AUGUST 02: Roman Reigns makes an entrance before the tag team match during the WWE 2025 SummerSlam at MetLife Stadium on August 02, 2025 in East Rutherford, New Jersey.
EAST RUTHERFORD, NEW JERSEY - AUGUST 02: Roman Reigns makes an entrance before the tag team match during the WWE 2025 SummerSlam at MetLife Stadium on August 02, 2025 in East Rutherford, New Jersey.
Elsa/Getty Images
This new move by WWE is a far more aggressive tactic. AEW's All Out is one of its "big four" annual pay-per-views and is the spiritual successor to the "All In" event that launched the company. By scheduling a main roster PLE against it, WWE is taking direct aim at one of its competitor's cornerstone events.
More news: WWE Superstar Announces Retirement Match
A Super Showdown?
While the new WWE premium live event has not yet been named, the company recently filed a trademark for the classic WCW pay-per-view name, "SuperBrawl." It is possible that this iconic name from the Monday Night Wars could be revived for this new, competitive showdown.
More WWE News:
For more on WWE, head to Newsweek Sports.