11 stalls to satisfy your cravings at Marine Parade's Promenade Market @ 84
After you've had your fun at East Coast Park, who should you call? Well, it's certainly not the Ghostbusters, because Marine Parade's hawker centre — Promenade Market @ 84 — is within walking distance.
I've been visiting this hawker centre since my primary school days (any Tanjong Katong Primary kids here?), hitting up dessert stalls and economic bee hoon after CCA. It felt like something was missing in my life during its renovation, but Promenade Market made its comeback with a brighter and airier setting, so it's a win in my book.
If you're new to the Marine Parade area, why not join me as I make a list of 11 stalls you should pay a visit to? From mains to drinks and snacks, we'll go through them all!
Another stall that returned after Marine Parade hawker centre's renovation is Neptune Hong Kong Dim Sum. Serving cha dian, or afternoon tea treats, in bamboo baskets is part of their 30-year heritage.
The golden trio of Xiao Long Bao (S$4.30), Steamed Shrimps Dumpling (S$4.30) and Siew Mai (S$4.20) will be my top pick any day. When I tell you Neptune Hong Kong Dim Sum does it right, I mean it. The fillings of all their dumplings are fresh, the shrimp have a crunch and the meats are sooo juicy.
To end the meal with dessert, the Crispy Durian Spring Roll (S$5.20) is perfect. The smooth mashed durian encased in brittle fried batter is where it's at. Packed with a crunch, the durian itself is not too sweet, giving a mellow yet rich aftertaste to each bite.
+65 9005 4894 Thu to Tue: 7am – 7pm Closed on Wed
Let me introduce a duck rice stall that's been at Marine Parade hawker centre for more than 40 years. Kun Ji has been hanging up succulent roast ducks at their store since the '80s, and they don't plan on stopping.
Of course, I had to get a plate of their signature Braised Duck Rice (S$5). The duck meat is juicy and tender, pairing perfectly with the rice. With added Tau Kua (S$0.70) that's silky and drenched in braising liquid, this plate is worth the queue.
If duck is not your thing, you could try their Char Siew Roasted Pork Rice (S$5). With sweet char siew and smoky roasted pork, this plate features the best of both worlds. The punch of umami from the meats is absorbed and balanced by the bed of white rice it's served on.
To round up your meal, Kun Ji also provides a bowl of complimentary soup rich with rendered duck fat. Simmered with herbs and spices, this soup is refreshing yet packed with flavour.
Mon: 10.30am – 5pm Wed, Fri to Sun: 9.30am – 7pm Thu: 10am – 7pm Closed on Tue
Regulars at Defu Lane will know about the first-ever outlet of Soon Lee Fish Soup. Now, don't worry, you won't have to travel all the way to Kovan for their seafood soup.
Featuring a clear, light soup made by simmering various cuts of seafood, garlicky chilli, Fish Maw (S$2) and a bowl of Rice (S$0.50), this meal reminds me of my childhood. Chinese-style soups will never be replaced in my heart, and this Sliced Pomfret Fish Soup (S$5.50) shows you exactly why.
The sweet, meaty flesh releases its natural umami into the broth, highlighting the freshness of the pomfret. You don't get distracted by any other ingredients; it's just you and the fish.
Only after you have an unadulterated taste of the fish can you dip a slice in the chilli. With a spicy kick, you get a new and refreshing bite that pairs so well with the rice. Even if you're not in the mood for rice, Soon Lee Fish Soup also offers 5 other carb options including mee sua and thick bee hoon.
Daily: 9.30am – 8.30pm
Now that we're talking about noodles, how could we not talk about fishball noodles? With pockets of salty soup trapped in 'QQ' fish paste, this is what OG Singaporeans think of when noodles are mentioned.
At Fei Yuan Teochew Noodle, fishballs and minced meat ring a harmonious tone in sleek chilli oil and piping hot soup.
The Teochew Fishballs Mee (S$4.50 for Regular, S$5.50 for large) brings the full package: fishballs, fried fishcake and minced meat on noodles of your choice. The thick mee pok is my top pick here, as its wide surface allows chunks of minced meat to stick on. Plump and smothered with sauce, every bite is absolutely addicting.
If you're looking for more types of fishcake, get a steaming bowl of their Yong Tau Foo (S$5.50). But if you can't live without spice, go for the Laksa Yong Tau Foo (S$6.50) with creamy coconut milk that balances the sharp tang of chillies.
If there's one thing to remember, it's to stop and read the menu here. With fishballs, meatballs, yong tau foo and laksa, you're missing out if you think this is a simple noodle stall!
Order Delivery: foodpanda
Daily: 7am – 5pm
Facebook
The day I forget about noodles as a main carb choice is the day I stop being human. Ban mian, from dry to soup, seafood to meat and all kinds of veggies, is the love of my life. It's a versatile ingredient, especially when it's cooked at Marine Parade hawker centre's 77 Ban Mian.
This dry version of Seafood Ban Mian (S$5.50) is tossed in savoury sauce and silky chilli oil for the most indulgent slurp of your life. Topped with prawns, fried fish, anchovies and kang kong, this is a meal that makes sure you finish every bite.
Don't be fooled by the name 77 Ban Mian, because mee hoon kuey is also served here. Chewy, starchy dough is pressed into thin sheets, ripped into bite-sized pieces and boiled in the same flavourful broth as the ban mian.
While they do serve the classic Mee Hoon Kuey (S$4), doesn't the Tom Yum Mee Hoon Kuey (S$5.50) catch your attention too? Don't get me wrong, I still love my clear Chinese-style soups, but the idea of a sour and spicy broth soaking into squares of mee hoon kuey is too hard to resist.
Mon to Sat: 7.30am – 8pm Closed on Sun
Yong Huat Delight: $3 chee cheong fun made from scratch by milling own rice at Marine Parade
How could I think of snacks without thinking of kueh? Sweet or savoury, chewy or soft, these pieces of traditional treats are well-loved by many. With its 32 outlets island-wide, you know you're getting quality kueh at Jian Bo Shui Kueh.
Their signature Jian Bo Shui Kueh (S$5.50 for 5) presents chunky chai po, or preserved white radish, atop soft rice cakes. The crunchy pickled radish lends the mellow kueh a saltiness, ending in mild sweetness that leaves you wanting more.
If you're looking for a sweet treat after your meal, you could dabao their Ang Ku Kueh Peanut (S$5.40 for 3). The chewy glutinous rice skin of the ang ku kueh gives way to sweet and fragrant ground peanut filling. If you're craving that mochi pull, come get a bite at Promenade Market!
Order Delivery: foodpanda Deliveroo
For a list of locations and opening hours, please click here.
Facebook | Instagram | Website
Pastries and cakes will never be left out of the dessert hall of fame! Bakersmith whips up fresh buns and cakes such as the childhood favourite Mini Chicken Hotdog Bun (S$4.50 for 4) and fluffy Pandan Chiffon Cake (S$5 for 4 slices).
Apart from regular buns and pastries, Bakersmith sells velvety frosted cakes as well. From the oldie-but-goodie delights to modern fan favourites, there's a wealth of flavours to choose from.
Their Classic Cakes start from S$45 for 0.5kg, and there are promotions on their website that drop the price down to S$38. Furthermore, they also deal with customisation for birthday and celebration cakes, making Marine Parade hawker centre a convenient spot for you to visit when planning events.
Order Delivery: foodpanda
+65 8031 1162 Daily: 8am – 6pm
Facebook | Website
During my visit to Promenade Market, I was given a sample of Cha Mulan's Radiant Mulan (S$4.90) and was immediately sold. Each sip is enhanced by chewy peach gum and sweet Goji berries.
The store's concept revolves around replacing bubble tea toppings with ingredients commonly found in traditional Chinese medicine. Delicious tea with health benefits? Sign me up.
I ended up going for the Cleanse Mulan (S$4.90) with Artisan White Peach Tea, poached Asian pear and snow fungus. Since I'd just finished a large meal with my family, I was looking for a refreshing drink that could cut through the grease.
Every sip was faintly sweet and packed with soft chunks of pear and snow fungus. I liked the texture of the pear that melted in my mouth, which contrasted well against the crunchy snow fungus.
+65 8931 1288 Mon to Fri: 10am – 8pm Sat & Sun: 9am – 8pm
For a list of outlets, please see their Instagram page.
Facebook
Nasi lemak is a staple on the Singaporean lunch menu. Filling, sedap and fully customisable, D'Authentic Nasi Lemak does it all. It's another one of the stalls that returned after the renovation period, returning stronger than ever with a newly designed signboard.
With more than 30 years of experience and a second outlet selling mee rebus just a few stalls down, you know that they're frequented by tons of people.
Instead of selling set-style nasi lemak, D'Authentic Nasi Lemak leaves the choices up to you. All ingredients are a la carte, which means less time debating over different set menus and more time for eating. I'm personally a fan of this arrangement since I can cater the portions to my appetite.
With 18 toppings including deep-fried chicken wings (S$1.50), fried eggs (S$0.60) and tempe (S$0.80), don't worry about not finding a combo you like. They even have begedel (S$0.80), golden discs of mashed potato mixed with a blend of aromatics and fried to crispy perfection.
But, of course, the heart and soul of nasi lemak lies in its rice and sambal. D'Authentic Nasi Lemak enriches its rice with pandan leaves and coconut milk for an almost floral fragrance, a perfect backdrop for the juicy, tender chicken. While its sambal is salty and rich, don't underestimate the spice that peeks through after you savour its umami.
Sat to Thu: 7am – 2pm Closed on Fri
Are you even human if you don't get a drink with your meal? Coffee Queen is my go-to for classic teh and kopi that accompanies every few bites of my food.
Though Coffee Queen is its name, many left great reviews for the super 'gao' Teh (S$1.20 for Hot, S$1.90 for Iced). Available as Teh C (S$1.30 for Hot, S$2 for Iced) and Teh O (S$1.10 for Hot, S$1.50 for Iced) as well, take your pick and wash down your meal.
With 30 renditions of classic drinks and modern beverages on the menu, your throat will most definitely stay hydrated while you're eating at Marine Parade hawker centre!
Daily: 6.45am – 6pm
If you're looking for something easier on the stomach, why not try out New World Congee? This thick and creamy congee recipe has been around since 1958, a gem passed down through 4 generations.
Fish, pork and chicken toppings are included in their extensive menu. If you're looking for something light and fragrant, you can get the Scallion Congee (S$4 for Small, S$5 for Regular, S$6 for Large). You can also get a crunchier, textured bite from their Peanut Minced Meat Congee (S$4 for Small, S$5 for Regular, S$6 for Large).
Topped with crispy youtiao, fried shallots, fresh coriander and chives, there's no doubt every mouthful will be bursting with flavour. A generous scoop reveals sunken meats coated by smooth congee slick with sesame oil. Slices of century egg bring a depth to the congee's flavour profile with its creamy richness.
A simple dish that warms the stomach, New World Congee makes you crave their recipes even when it's hot outside.
Sat to Thu: 10am – 4pm & 5.30 – 8pm Closed on Fri
33 best places to grab some grub in the food haven of Katong & East Coast [Dec 2024 update]
The post 11 stalls to satisfy your cravings at Marine Parade's Promenade Market @ 84 appeared first on SETHLUI.com.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Vogue
6 hours ago
- Vogue
COMO Shambhala at COMO Metropolitan Singapore
Welcome to the second iteration of Vogue's global spa guide, an index of the 100 best spas in the world, built from the expertise of our global editors and trusted contributors. There is a lot to choose from in the world of wellness, and no matter how far you're planning to travel—from a subway ride to a trans-Atlantic flight—we want to make sure it's worth the journey. Whatever your path, let us be your guide. Why go here? COMO Shambhala Singapore is the only Singaporean outlet for the Singapore-based and founded COMO Shambhala, part of the larger COMO hotels & resorts empire, founded by Christina Ong. While the Bali location is advertised as the premiere retreat for a secluded, all-encompassing experience, the Singapore location is the 'urban flagship,' touted as the center for innovation for the entire Shambhala enterprise. In a city where you can't walk a block without running into a second-floor walk-in massage parlor, it offers something distinctly high-end, stylish, efficient, and elegant. Photo: Courtesy of COMO Shambhala What's the vibe? Designed by Milan-based designer and architect, Paola Navone of OTTO Studio, COMO Shambhala Singapore is aesthetically unified by its pale blue tiles, sort of like what you might find in an upscale Italian pool or a location scouted by Italian director Paolo Sorrentino. It's a quite distinct look for an Asian spa, modern, crisp and without a bamboo shoot or orchid in sight. (Delicious warm ginger tea is served in cups sourced by Ong from artisanal pottery studio in Ubud, Bali, pottery—that's the kind of inspired aesthetic grace notes the spa incorporates.) The spa itself feels like the kind of place that busy Singaporeans might stop by for an hour or two. People don't seem to stay still in general in this city, and the spa seems aware that it's (mostly) catering to a clientele that is on the move. (There is a multi-day 'digestive reset' program involving cleanses of varying intensities if you do want to call the hotel and spa home for a stretch.) On the day I visited there were far more people bustling in and out in spandex than shuffling around in robes. What's the history? As mentioned, COMO Shambhala, with 16 locations around the world (spanning the globe, from Turks and Caicos to Bhutan to London), has become synonymous with elegant, high-end wellness retreats. But there is a special resonance to COMO Shambhala Singapore, the only Singaporean outlet for the Singapore-based company. COMO Shambhala, in fact, first started in 1997 as a local yoga studio in the city. This outlet is part of the relatively new COMO Orchard hotel, which opened in 2023, just off the buzzing, luxury-laden shopping thoroughfare of Orchard Road where pedestrians pass in and out of air-conditioned malls, laden with Gucci or Prada shopping bags.
Yahoo
7 hours ago
- Yahoo
11 stalls to satisfy your cravings at Marine Parade's Promenade Market @ 84
After you've had your fun at East Coast Park, who should you call? Well, it's certainly not the Ghostbusters, because Marine Parade's hawker centre — Promenade Market @ 84 — is within walking distance. I've been visiting this hawker centre since my primary school days (any Tanjong Katong Primary kids here?), hitting up dessert stalls and economic bee hoon after CCA. It felt like something was missing in my life during its renovation, but Promenade Market made its comeback with a brighter and airier setting, so it's a win in my book. If you're new to the Marine Parade area, why not join me as I make a list of 11 stalls you should pay a visit to? From mains to drinks and snacks, we'll go through them all! Another stall that returned after Marine Parade hawker centre's renovation is Neptune Hong Kong Dim Sum. Serving cha dian, or afternoon tea treats, in bamboo baskets is part of their 30-year heritage. The golden trio of Xiao Long Bao (S$4.30), Steamed Shrimps Dumpling (S$4.30) and Siew Mai (S$4.20) will be my top pick any day. When I tell you Neptune Hong Kong Dim Sum does it right, I mean it. The fillings of all their dumplings are fresh, the shrimp have a crunch and the meats are sooo juicy. To end the meal with dessert, the Crispy Durian Spring Roll (S$5.20) is perfect. The smooth mashed durian encased in brittle fried batter is where it's at. Packed with a crunch, the durian itself is not too sweet, giving a mellow yet rich aftertaste to each bite. +65 9005 4894 Thu to Tue: 7am – 7pm Closed on Wed Let me introduce a duck rice stall that's been at Marine Parade hawker centre for more than 40 years. Kun Ji has been hanging up succulent roast ducks at their store since the '80s, and they don't plan on stopping. Of course, I had to get a plate of their signature Braised Duck Rice (S$5). The duck meat is juicy and tender, pairing perfectly with the rice. With added Tau Kua (S$0.70) that's silky and drenched in braising liquid, this plate is worth the queue. If duck is not your thing, you could try their Char Siew Roasted Pork Rice (S$5). With sweet char siew and smoky roasted pork, this plate features the best of both worlds. The punch of umami from the meats is absorbed and balanced by the bed of white rice it's served on. To round up your meal, Kun Ji also provides a bowl of complimentary soup rich with rendered duck fat. Simmered with herbs and spices, this soup is refreshing yet packed with flavour. Mon: 10.30am – 5pm Wed, Fri to Sun: 9.30am – 7pm Thu: 10am – 7pm Closed on Tue Regulars at Defu Lane will know about the first-ever outlet of Soon Lee Fish Soup. Now, don't worry, you won't have to travel all the way to Kovan for their seafood soup. Featuring a clear, light soup made by simmering various cuts of seafood, garlicky chilli, Fish Maw (S$2) and a bowl of Rice (S$0.50), this meal reminds me of my childhood. Chinese-style soups will never be replaced in my heart, and this Sliced Pomfret Fish Soup (S$5.50) shows you exactly why. The sweet, meaty flesh releases its natural umami into the broth, highlighting the freshness of the pomfret. You don't get distracted by any other ingredients; it's just you and the fish. Only after you have an unadulterated taste of the fish can you dip a slice in the chilli. With a spicy kick, you get a new and refreshing bite that pairs so well with the rice. Even if you're not in the mood for rice, Soon Lee Fish Soup also offers 5 other carb options including mee sua and thick bee hoon. Daily: 9.30am – 8.30pm Now that we're talking about noodles, how could we not talk about fishball noodles? With pockets of salty soup trapped in 'QQ' fish paste, this is what OG Singaporeans think of when noodles are mentioned. At Fei Yuan Teochew Noodle, fishballs and minced meat ring a harmonious tone in sleek chilli oil and piping hot soup. The Teochew Fishballs Mee (S$4.50 for Regular, S$5.50 for large) brings the full package: fishballs, fried fishcake and minced meat on noodles of your choice. The thick mee pok is my top pick here, as its wide surface allows chunks of minced meat to stick on. Plump and smothered with sauce, every bite is absolutely addicting. If you're looking for more types of fishcake, get a steaming bowl of their Yong Tau Foo (S$5.50). But if you can't live without spice, go for the Laksa Yong Tau Foo (S$6.50) with creamy coconut milk that balances the sharp tang of chillies. If there's one thing to remember, it's to stop and read the menu here. With fishballs, meatballs, yong tau foo and laksa, you're missing out if you think this is a simple noodle stall! Order Delivery: foodpanda Daily: 7am – 5pm Facebook The day I forget about noodles as a main carb choice is the day I stop being human. Ban mian, from dry to soup, seafood to meat and all kinds of veggies, is the love of my life. It's a versatile ingredient, especially when it's cooked at Marine Parade hawker centre's 77 Ban Mian. This dry version of Seafood Ban Mian (S$5.50) is tossed in savoury sauce and silky chilli oil for the most indulgent slurp of your life. Topped with prawns, fried fish, anchovies and kang kong, this is a meal that makes sure you finish every bite. Don't be fooled by the name 77 Ban Mian, because mee hoon kuey is also served here. Chewy, starchy dough is pressed into thin sheets, ripped into bite-sized pieces and boiled in the same flavourful broth as the ban mian. While they do serve the classic Mee Hoon Kuey (S$4), doesn't the Tom Yum Mee Hoon Kuey (S$5.50) catch your attention too? Don't get me wrong, I still love my clear Chinese-style soups, but the idea of a sour and spicy broth soaking into squares of mee hoon kuey is too hard to resist. Mon to Sat: 7.30am – 8pm Closed on Sun Yong Huat Delight: $3 chee cheong fun made from scratch by milling own rice at Marine Parade How could I think of snacks without thinking of kueh? Sweet or savoury, chewy or soft, these pieces of traditional treats are well-loved by many. With its 32 outlets island-wide, you know you're getting quality kueh at Jian Bo Shui Kueh. Their signature Jian Bo Shui Kueh (S$5.50 for 5) presents chunky chai po, or preserved white radish, atop soft rice cakes. The crunchy pickled radish lends the mellow kueh a saltiness, ending in mild sweetness that leaves you wanting more. If you're looking for a sweet treat after your meal, you could dabao their Ang Ku Kueh Peanut (S$5.40 for 3). The chewy glutinous rice skin of the ang ku kueh gives way to sweet and fragrant ground peanut filling. If you're craving that mochi pull, come get a bite at Promenade Market! Order Delivery: foodpanda Deliveroo For a list of locations and opening hours, please click here. Facebook | Instagram | Website Pastries and cakes will never be left out of the dessert hall of fame! Bakersmith whips up fresh buns and cakes such as the childhood favourite Mini Chicken Hotdog Bun (S$4.50 for 4) and fluffy Pandan Chiffon Cake (S$5 for 4 slices). Apart from regular buns and pastries, Bakersmith sells velvety frosted cakes as well. From the oldie-but-goodie delights to modern fan favourites, there's a wealth of flavours to choose from. Their Classic Cakes start from S$45 for 0.5kg, and there are promotions on their website that drop the price down to S$38. Furthermore, they also deal with customisation for birthday and celebration cakes, making Marine Parade hawker centre a convenient spot for you to visit when planning events. Order Delivery: foodpanda +65 8031 1162 Daily: 8am – 6pm Facebook | Website During my visit to Promenade Market, I was given a sample of Cha Mulan's Radiant Mulan (S$4.90) and was immediately sold. Each sip is enhanced by chewy peach gum and sweet Goji berries. The store's concept revolves around replacing bubble tea toppings with ingredients commonly found in traditional Chinese medicine. Delicious tea with health benefits? Sign me up. I ended up going for the Cleanse Mulan (S$4.90) with Artisan White Peach Tea, poached Asian pear and snow fungus. Since I'd just finished a large meal with my family, I was looking for a refreshing drink that could cut through the grease. Every sip was faintly sweet and packed with soft chunks of pear and snow fungus. I liked the texture of the pear that melted in my mouth, which contrasted well against the crunchy snow fungus. +65 8931 1288 Mon to Fri: 10am – 8pm Sat & Sun: 9am – 8pm For a list of outlets, please see their Instagram page. Facebook Nasi lemak is a staple on the Singaporean lunch menu. Filling, sedap and fully customisable, D'Authentic Nasi Lemak does it all. It's another one of the stalls that returned after the renovation period, returning stronger than ever with a newly designed signboard. With more than 30 years of experience and a second outlet selling mee rebus just a few stalls down, you know that they're frequented by tons of people. Instead of selling set-style nasi lemak, D'Authentic Nasi Lemak leaves the choices up to you. All ingredients are a la carte, which means less time debating over different set menus and more time for eating. I'm personally a fan of this arrangement since I can cater the portions to my appetite. With 18 toppings including deep-fried chicken wings (S$1.50), fried eggs (S$0.60) and tempe (S$0.80), don't worry about not finding a combo you like. They even have begedel (S$0.80), golden discs of mashed potato mixed with a blend of aromatics and fried to crispy perfection. But, of course, the heart and soul of nasi lemak lies in its rice and sambal. D'Authentic Nasi Lemak enriches its rice with pandan leaves and coconut milk for an almost floral fragrance, a perfect backdrop for the juicy, tender chicken. While its sambal is salty and rich, don't underestimate the spice that peeks through after you savour its umami. Sat to Thu: 7am – 2pm Closed on Fri Are you even human if you don't get a drink with your meal? Coffee Queen is my go-to for classic teh and kopi that accompanies every few bites of my food. Though Coffee Queen is its name, many left great reviews for the super 'gao' Teh (S$1.20 for Hot, S$1.90 for Iced). Available as Teh C (S$1.30 for Hot, S$2 for Iced) and Teh O (S$1.10 for Hot, S$1.50 for Iced) as well, take your pick and wash down your meal. With 30 renditions of classic drinks and modern beverages on the menu, your throat will most definitely stay hydrated while you're eating at Marine Parade hawker centre! Daily: 6.45am – 6pm If you're looking for something easier on the stomach, why not try out New World Congee? This thick and creamy congee recipe has been around since 1958, a gem passed down through 4 generations. Fish, pork and chicken toppings are included in their extensive menu. If you're looking for something light and fragrant, you can get the Scallion Congee (S$4 for Small, S$5 for Regular, S$6 for Large). You can also get a crunchier, textured bite from their Peanut Minced Meat Congee (S$4 for Small, S$5 for Regular, S$6 for Large). Topped with crispy youtiao, fried shallots, fresh coriander and chives, there's no doubt every mouthful will be bursting with flavour. A generous scoop reveals sunken meats coated by smooth congee slick with sesame oil. Slices of century egg bring a depth to the congee's flavour profile with its creamy richness. A simple dish that warms the stomach, New World Congee makes you crave their recipes even when it's hot outside. Sat to Thu: 10am – 4pm & 5.30 – 8pm Closed on Fri 33 best places to grab some grub in the food haven of Katong & East Coast [Dec 2024 update] The post 11 stalls to satisfy your cravings at Marine Parade's Promenade Market @ 84 appeared first on

Associated Press
8 hours ago
- Associated Press
Aurealis Serviced Residence Marks 16 Years in Singapore's Hospitality Sector
SINGAPORE - Media OutReach Newswire - 20 June 2025 - Aurealis Serviced Residence commemorates its 16th anniversary on 22 June, marking a journey that began with a single investment property and has since grown into a long-stay luxury accommodation brand in the heart of Singapore. Isabelle Loo - Managing Director of Aurealis Serviced Residence A Business Built Over Time The idea for Aurealis was inspired by the founder's experience staying in bed-and-breakfasts during her travels. Motivated by the warm, personalised hospitality she encountered abroad, she envisioned offering a similar experience in Singapore—particularly for professionals visiting the city for extended periods. Aurealis began its journey as Marina Bay Serviced Residence, launched from a single investment property in Singapore's Central Business District/ CBD. From the outset, the luxury accommodation brand was developed with a strong foundation in planning, structure, and service. As demand for longer-term stays grew, the business pivoted to specialise in fully furnished service apartments in Singapore tailored for extended visits. Aurealis has remained focused on delivering a stay experience shaped by responsiveness and attentiveness. The team gathers feedback from each guest, refining the experience over time based on what visitors value most. Behind the Brand The founder, Isabelle Loo, previously served as a Senior Education Officer with Singapore's Ministry of Education. Drawing on her background in organisational development, team leadership and empowerment, she translated those skills into managing a guest-focused business with structured goals and clear service standards. In 2013, with support from Spring Singapore, the brand underwent a major rebranding. It became Aurealis Serviced Residence, a name inspired by the aurora borealis that the founder witnessed in Norway—a display of light that was ethereal, radiant and powerful. 'From day one, our mission has been simple yet powerful: Exceptional People to provide Exceptional Experiences,' said Isabelle Loo, Founder and General Manager. In 2021, she enrolled in an interior design course through Singapore's SkillsFuture initiative, applying what she learned to enhance the design and layout of Aurealis apartments. She continues to be personally involved in guest check-ins and conversations, which offer valuable insights into guest expectations and preferences. 'Those interactions help us improve not just the luxury service apartment itself, but the entire stay experience,' she reveals. Looking to the Future With 16 years of operational experience, Aurealis continues to explore future growth, including the possibility of introducing this luxury accommodation brand overseas. To stay ahead, the team regularly studies international best practices and remains agile in its approach to design and service delivery. 'Our long-term goal is to offer our business travellers memorable extended stays,' she notes. 'The feedback we've received over the years gives us a sense of where we could go—but there's still more to be done.' Hashtag: #AurealisServicedResidence The issuer is solely responsible for the content of this announcement. About Aurealis Serviced Residence Aurealis Serviced Residence offers luxury accommodations in Singapore. Located in Marina Bay, the brand is also a practical corporate housing choice for business travellers seeking a well-appointed, longer-term stay. Each unit is equipped with a fully-equipped kitchen, in-suite laundry facilities, high-speed Wi-FI and a dedicated workspace with a printer.