logo
Siren out to make money: Lim Soo-jung discusses her role in hit webtoon-turned-drama

Siren out to make money: Lim Soo-jung discusses her role in hit webtoon-turned-drama

Korea Herald6 hours ago
Veteran actor steps into new persona in Disney+'s tentpole series 'Low Life'
You might remember Lim Soo-jung as the doe-eyed, ingenue Eun-chae in the K-drama classic "I'm Sorry, I Love You" or as Su-mi, the tormented older sister fiercely protective of her sister, in the seminal Korean horror film "A Tale of Two Sisters." Lim has long been synonymous with roles that highlight her delicate, naive appearance.
That image is thoroughly upended in 'Low Life.' Disney+ Korea's tentpole series is set in the 1970s in gritty Mokpo, South Jeolla Province, where it follows a cadre of men hunting for treasure in sunken ships. Lim commands attention with her striking transformation as Jung-sook, a cunning, selfish woman out to make money.
In the series, Jung-sook evolves from a modest accounting clerk to the wife of a company president, ultimately leading a syndicate of ruthless men with strategic brilliance and magnetic authority. Clips of Lim's performance have gone viral on short-form platforms, with fans lauding her ability to balance the calculating, money-driven persona with unpredictable vulnerability.
Reflecting on the part, Lim recalled her initial surprise at being offered the role.
'When I first read the original work, Jung-sook struck me as a truly formidable person,' Lim said during a group interview in Samcheong-dong, Seoul, on Tuesday. The series is adapted from a 2014 webtoon by Yoon Tae-ho, one of Korea's legendary cartoonists, known for hits such as "Misaeng" and "Inside Men."
'By nature, she's vicious, opportunistic and clever — a character very different in tone from those I've portrayed until now. So when I met the director, I asked, 'Why did you offer this role to me?' … The director explained that his interpretation of Jung-sook was a smart woman with charisma strong enough to not be outshone by rough men — someone who could overpower them with logical arguments, commanding presence and strategic thinking. Hearing that, I told him I felt I could take on the challenge,' she said.
Lim emphasized that faithfully delivering the lines of the original webtoon in the drama, without any changes, was essential to portraying a character such as Jung-sook.
'I personally felt that every single line Jung-sook delivered was really powerful. Many of the lines were taken straight from the original work, like the one that goes, 'Love me — just as ordinarily as you would in a relationship.' … I thought that if I could just embody the lines well, I could make the character convincing," she said.
The character underwent some adjustments from the original webtoon, which depicted a more ruthless and evil Jung-sook. The adaptation, by contrast, aimed for a less explicit portrayal, a choice fans have largely praised.
'In the original work, the character comes across as more adept in relationships. But during the adaptation, there was an intention to show a slightly different side of Jung-sook. Though she loves money, is full of desire and is very driven to succeed, when it comes to love, she's a little clumsy, secretly yearning for it in her own way.'
Lim added, 'As far as I remember, in the original work, there were really strong, bold lines. Jung-sook even made remarks to Hee-dong that bordered on sexual harassment and there were intense lines where she teased him about his masculinity — something about taking off his pants, or them being taken off. The director didn't want that, so it seems they changed it during the adaptation. I think the director carefully considered it and set the limits accordingly."
Lim described taking on Jung-sook as exhilarating, fulfilling a longtime desire to play a bold, villainous role she says is rarely available to female actors.
'These days, acting is fun. … When studying a character, I always encounter sticking points that I have to wrestle with and solve. But at the same time, I felt glad that the pure enjoyment of acting was still alive in me. Being on set was so much fun that I thought, 'Ah, I really am an actor through and through,'' she said.
All episodes of 'Low Life' are streaming now on Disney+.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Lee meets creators of 'KPop Demon Hunters,' pledges to promote culture as Korea's next growth engine
Lee meets creators of 'KPop Demon Hunters,' pledges to promote culture as Korea's next growth engine

Korea Herald

time21 minutes ago

  • Korea Herald

Lee meets creators of 'KPop Demon Hunters,' pledges to promote culture as Korea's next growth engine

President Lee Jae Myung has met with a group of creatives behind the smash-hit Netflix animated film "KPop Demon Hunters" and pledged to cultivate South Korea's cultural sector into one of the country's core industries. Appearing on Arirang TV's prerecorded program "K-Pop: The Next Chapter" aired Wednesday, Lee sat down with Maggie Kang, Korean-Canadian co-creator of the global animation phenomenon, alongside a panel of creatives, including TWICE members Jihyo and Jeongyeon, and DJ and music producer who were involved in the project, as well as music critic Kim Young-dae. "The opportunity to show the power of Korean culture is beginning in a full-fledged manner," Lee said. "By building solid foundations, we will make (the cultural sector) a key industry." "I agree with concerns that South Korea's cultural industry may appear glamorous on the surface but is void inside with its roots decaying," he said. "The government will build strong foundations, starting now." The president also noted that the political circle should not attempt to take control of the cultural sector, apparently referring to the creation of blacklists of cultural organizations or artists critical of the government in the past to exclude them from support. "It is the government's duty to create a free environment," Lee added, noting that surveillance and regulation can hurt the cultural sector. The global success of "KPop Demon Hunters," produced by Sony Pictures Animation and distributed by Netflix, has raised calls for broader support for Korean companies in developing original content and intellectual property rights in the cultural sector. Lee added that one of the most impressive characters in the film was Derpy the tiger. "(The film) has transformed the tiger, one of the animals most feared by the Korean people, into something lovable and cute." (Yonhap)

Hybe continues to rely heavily on BTS for profit despite diversification push
Hybe continues to rely heavily on BTS for profit despite diversification push

Korea Herald

time4 hours ago

  • Korea Herald

Hybe continues to rely heavily on BTS for profit despite diversification push

J-Hope's world tour accounted for 40 percent of company's concert revenue in Q2: analyst Despite Hybe's ongoing efforts to diversify its business and reduce dependence on BTS, new data shows the K-pop powerhouse still relies heavily on its flagship group for generating profit. Earlier in August, the company announced a record quarterly revenue of 705.6 billion won ($504.4 million) with 63 percent coming directly from artist-driven activities such as concerts and albums. While overall album sales fell 8.4 percent year-on-year, concert revenue offset the decline. Concerts alone accounted for 26.7 percent of total revenue, jumping 31 percent year-on-year to 188.7 billion won, leading overall growth. Nearly 40 percent of Hybe's concert revenue in the second quarter came from BTS member J-Hope's 'Hope on the Stage' world tour, according to Kim Hyun-yong, an analyst at Hyundai Motor Securities, speaking in a local news show Tuesday. If accurate, it would mean J-Hope generated about 75.5 billion won — roughly 10 percent of Hybe's total quarterly earnings. J-Hope's tour ran from February to June across 16 cities, staging 33 shows and drawing about 500,000 fans, including sold-out stadiums in Los Angeles and Mexico City. The finale took place at Goyang Sports Complex in Gyeonggi Province in June. BTS member Jin's solo tour boosted Hybe's performance, as did Seventeen's fan meetings in Japan and world tours by Tomorrow X Together and Le Sserafim, which together attracted 1.8 million concertgoers worldwide. Indirect revenue streams such as merchandise, licensing, content and fan club memberships accounted for 37 percent, or 257.8 billion won, of Hybe's total revenue. Hybe's Disney-style vision faces limits Since 2022, Hybe Chairman Bang Si-hyuk has promoted Hybe as a '360-degree business,' likening it to Disney in its pursuit of intellectual property-driven growth across music, tech and fandom platforms. He has described Hybe as 'half a tech company,' aiming to be self-sustaining and not reliant on any single artist. However, the latest results suggest otherwise. Most of Hybe's profits still come from direct artist activities, raising questions about the pace of its diversification strategy. Hybe has been investing in new groups and expanding its global fan platform Weverse, but so far no act has been able to match BTS' sales power. NewJeans emerged as a next-generation K-pop star in 2022; however, NewJeans' ongoing legal dispute with Hybe subsidiary Ador has kept the group inactive. Meanwhile, Hybe America's girl group Katseye, launched with Geffen Records under a localized K-pop training system, has yet to make a significant financial impact despite placing two songs — 'Gabriela' and 'Gnarly' — on the Billboard Hot 100 within just over a year since its debut.

Ador appoints new CEO as legal fight with NewJeans drags on
Ador appoints new CEO as legal fight with NewJeans drags on

Korea Herald

time5 hours ago

  • Korea Herald

Ador appoints new CEO as legal fight with NewJeans drags on

K-pop agency names third CEO in under four years Ador, a music label under Hybe and home to NewJeans, said Wednesday it has named Lee Do-kyong as its new CEO, replacing Kim Ju-young after just one year. The label said Lee's appointment reflects a pivot toward reinforcing the agency's role in planning and managing artists' music and performances. Lee was previously vice president of Hybe's IPX division, which develops artist IP-based businesses such as merchandising, licensing and fan experiences. The outgoing Kim, a former HR executive, was appointed in August 2024 following the ouster of founding head Min Hee-jin, who remains in a legal dispute with Hybe over stock options following an alleged attempt to seize control of the subsidiary. 'Having deemed the previous restructuring goals achieved, the board is now moving to an operational model focused on quickly supporting artists' activities and driving business expansion,' Ador said in a statement. Lee joined Hybe (then Big Hit Entertainment) in 2019 and helped steer corporate vision, business strategy and new ventures. In 2022, she took charge of IPX to oversee merchandising, including pop-up stores and light stick operations. Lee also spearheaded 'The City,' a large-scale project that extended fan experiences across entire cities where Hybe artist concerts were being held. With Lee at the helm, Ador says it has built a more agile structure to support its roster. The label manages girl group NewJeans — currently in a contractual dispute with Hybe — and in June launched the '2025 Ador Boys Global Audition' to recruit members for a next-generation boy band.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store