Households have 'no wiggle room' amid inflation: Meredith Whitney
Meredith Whitney, CEO of Meredith Whitney Advisory Group, joins Morning Brief with Madison Mills to explain why over half of US households are barely hanging on despite solid employment data.
To watch more expert insights and analysis on the latest market action, check out more Morning Brief here.
The most hard economic data showing the US economy, it's been holding steady, a signal that's at odds with how Americans may be actually feeling. University of Michigan consumer sentiment hitting the second lowest level on record in May, even as inflation continues to cool and the unemployment rate hovers near a historic low. Joining us now to dive into that disconnect, Meredith Whitney, Meredith Whitney advisor groups, CEO, Meredith, great to have you here. In a recent note, you wrote that over half of US households are barely holding on and yet at the same time we have the employment data holding up, the so-called hard data holding up. Uh to what extent do you think that there could be a risk out there that is similar to that 2008 housing market crash that you predicted?
I don't think there's a risk of a there's clearly no risk of a housing market crash. Um consumer households or households are as unleverage as they've been in 40 years. Um so leverage is the lowest it's been in in 40 years. Um but I think if you dig down into how consumers and households are really doing, um over 50% of households um have already been through the their first recession. um that was two years ago. Um and I think they're going into uh their second recession in two in three years. Um so 52 plus percent of households are living paycheck to paycheck. Um and they've really been squeezed by the cumulative inflation of um of higher food prices, higher um insurance costs, higher you know, costs across the board. Um and when you look at these households, uh a great number of these households are employed in the sectors that are have been under the most pressure. So clearly aggregate spending has slowed, um definitely in travel, leisure, um and hospitality and in retail. And I think that's where you're going to see pressure in terms of um uh job losses. But I think you'll also see um uh pressure in general from uh a clear and the these households have no wiggle room in terms of inflation and I see inflation across the board. So let's talk about what Walmart said last week, which was um that you know, they tried to maintain prices on grocery, um but they'd put price uh uh increase prices um in other areas of the market. I think grocery prices are going to go up again. So one thing that has not been discussed uh broadly at all is um uh uh immigration and ice rates. And recently a private equity company said that they see cracks in the economy because um uh workers are not showing up work for fear of ice raids. So there've been ice rates across the board at uh areas at you know, workplace areas. um and when employees don't show up to work, um revenues suffer because in the instance of uh quick service restaurants there's no one to man the kitchens. Um so I think you're going to see uh uh uh pressure revenue pressure in their those areas, they'll cut uh they'll cut jobs um just to maintain um uh profitability. Um and then you'll see more consumer squeezed.
Right.
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Key takeaways: Nearly a quarter of Americans don't have an emergency savings fund. If you're one of them, that puts you at risk of taking on significant debt. It can be challenging to start and maintain an emergency savings fund. Determining the minimum you need to save and starting with a savings sprint can help. Opening a high-yield savings account will help you grow your savings without the temptation to use the funds for day-to-day spending. Try as we might to avoid it, sudden, expensive emergencies can happen to anyone. A pet might need an unexpected vet visit, your car might need a replacement part or you may experience a layoff. That's where emergency savings come in: By keeping a savings fund that you only use for emergencies, you can have peace of mind knowing you can tackle any big expense that comes your way. While keeping an emergency savings fund is important, if you're working with a tight budget, it may not be easy for you to put aside a few thousand dollars. 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Snowballing economic factors are making it harder to save, especially for younger generations In a perfect world, you would save at least 20 percent of your income across retirement accounts, emergency savings and other savings accounts. That's part of the '50/30/20' rule, which advises you to spend 50 percent of your income on necessities, 30 percent on wants and 20 percent on savings. However, many people are likely to be spending a lot more than 50 percent of their income on necessities — squeezing the amount they can save. Consumer prices rose 2.7 percent year-over-year in June, according to the BLS — the highest annual inflation rate since February. Americans are also squeezed on housing: Nearly half of renters spend more than 30 percent of their income alone on housing costs, according to the BLS. Similarly, 27 percent of homeowners pay more than 30 percent of their income on housing costs, according to product research company Chamber of Commerce. 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Now, Gen Zers and millennials (ages 29-44) are more likely than older generations to have no emergency savings, according to Bankrate's Emergency Savings Report: Americans who have no emergency savings in 2025 Gen Zers (ages 18-28): 34 percent Millennials (ages 29-44): 28 percent Gen Xers (ages 45-60): 24 percent Baby boomers (ages 61-79): 16 percent The youngest American adults will likely always have less savings than older generations, since they're relatively newer to saving. But younger Americans are starting their savings journeys today with added financial barriers that previous generations didn't face to the same extent. Today's young adults are kicking off their careers with fewer job prospects and high prices. This can take a toll — 46 percent of Gen Zers say money negatively impacts their mental health, at least occasionally, according to Bankrate's Money and Mental Health Survey. 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Saving this amount can be intimidating, but it's more attainable than it seems. If you spend $4,000 a month on recurring expenses, such as your rent, utilities, phone bill, groceries and transportation, that doesn't actually mean you need to save $12,000 to $24,000 in your emergency savings fund. Your emergency fund can be based on your 'survival number,' or the minimum amount of expenses you need to survive. 'Every few months or so, I like to go through my budget and identify my six-month survival number,' says Bankrate U.S. Economy Reporter Sarah Foster, who has tracked U.S. wages and inflation for the past several years. 'That means including things like rent, utilities and groceries — not nice-to-have extras like streaming subscriptions or monthly facials and manicures. This number usually looks different from my regular budget, and that's the point. It makes the goal feel more realistic.' 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Start with a savings sprint If you want to start saving for emergencies, you may need to cut down on spending to make room in your budget. But it can be challenging to suddenly cut down on everyday luxuries like ordering coffee out or getting your nails done. The good news is, you don't need to cut out luxuries permanently. To give yourself a head start on your savings, consider a savings sprint. Try cutting out non-essential expenses for a set period of time, such as four or six weeks. Set a savings goal, such as $500, that you can reasonably meet in that time by cutting out non-essentials. Set that money aside in a separate savings account — and don't touch it. When the savings sprint timeframe is up, you can go back to spending money on non-essentials — but use that time to figure out what is important for you to spend money on. For example, if after the sprint is up, you realize you actually don't miss spending money on coffee shops, you can continue funneling that money toward your savings. Why this saver swears by time-limited saving: Jacqueline Chandler, a 32-year-old in Philadelphia, has been saving since she was 14. She tries to keep at least $10,000 in savings at any given time. After paying off her student loans last year, she now has $25,000 in savings. She then went on a three-month savings sprint, where she took on extra hours at work and reduced her spending significantly by cutting subscriptions, new clothing purchases and going out to eat. The limited nature of saving sprints have worked for her because she's found it's much easier to save when you have some money set aside already, rather than starting from $0. A savings sprint, Chandler says, 'makes it easier to give yourself your own end date, rather than being like, 'I have to stop all subscriptions and all shopping to get this emergency fund,' which isn't realistic.' It can be hard to find the motivation to keep saving if you are only putting aside a small amount each month. However, a savings sprint gives you a jump start on your emergency savings, providing a motivational boost to watch your savings grow. 3. Make your bank account work for you You can open a basic savings account at most banks where you keep your main checking account. But keeping your checking and savings accounts close together can make it all too easy to dip into your savings for non-emergencies. Instead, try opening a savings account with a separate bank from the one where you keep your checking account. It takes several days to transfer funds between most banks, which will discourage you from dipping into your emergency savings too easily. Any savings account will work to stash your savings, but you might want to consider a high-yield savings account (HYSA), which will offer a higher interest rate than a traditional savings account, which will help your savings grow even faster. Also, try auto-depositing your savings directly into the account (also known as paying yourself first). By remaining hands-off, it'll be easier to maintain your new savings habit. How this saver used a high-yield savings account to save $100,000: Leona Marlene, a 34-year-old content creator, has found that having a well-stocked emergency savings fund means freedom. She met her $100,000 savings goal — or about a year's salary — after five years of putting money aside in a high-yield savings account. Since it's been there, she hasn't touched it unless absolutely needed. Keeping the funds in an online bank, which doesn't have free access to ATMs, also helps her stay away from her savings. Automatically depositing the funds into her savings account helps make it a habit, too. Marlene frames her budgeting and saving habits as a net positive in her life. 'Budgeting is cool. Budgeting is not a tool you use to deprive yourself. It's cool to know where your money is going,' she says. You can keep your savings in one lump sum in a savings account, but some banks today allow you to go one step further. You can split up your funds into savings buckets, meaning you can assign roles to your funds: Savings buckets let you know where your savings are going by separating them according to your goals, such as an emergency fund, travel fund or house down payment. Not only does this allow you to avoid touching your emergency funds when withdrawing money for a vacation, it serves as a constant reminder of the reasons why you're saving in the first place. How this saver uses savings buckets: Molly Gilpin, a 30-year-old in Austin, Texas, finds saving money empowering. She began prioritizing saving money when she was 24 and now has about $20,000 saved. Opening an HYSA with an online bank allowed her to easily set aside savings and compartmentalize her savings into a travel fund, emergency savings and other buckets. '(Buckets) makes it a little bit more exciting to see the money in there,' Gilpin says. The bottom line Saving money isn't always easy, but it's vital for your financial health. If you don't feel like you have enough room in your budget to save, consider cutting expenses where you can by examining your subscriptions, setting spending limits and cutting down on unnecessary spending. Or, you can try selling unwanted possessions or even picking up a side hustle. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data