SEGG Media and David Lloyd Announce Groundbreaking $14M U.S. Expansion Deal
A Media Snippet accompanying this announcement is available by clicking on this link.
LONDON, July 09, 2025 (GLOBE NEWSWIRE) -- SEGG Media Corporation (NASDAQ: SEGG, LTRYW) ('SEGG Media' or the 'Company'), a leading technology company transforming the global intersection of sports, entertainment and gaming, today announced it has signed a binding Letter of Intent ('LOI') with David Lloyd, one of the most iconic names in British and European sport and wellness. The terms of the LOI allows SEGG Media to acquire the rights to David Lloyd's All-Sports Arena in Boca Raton, FL at a $14 million valuation. The agreement marks the launch of the David Lloyd brand into the U.S. market.
The LOI was signed by David Lloyd and Matthew McGahan, Chairman and CEO of SEGG Media, on July 9th during Wimbledon, inside the prestigious Members' Enclosure. David Lloyd, a member of the All England Lawn Tennis and Croquet Club, personally invited McGahan as his guest for this symbolic occasion. McGahan described the moment as 'an honor and a privilege, marking a historic milestone for SEGG Media, the Sports.com brand and David Lloyd himself.'
A First-of-Its-Kind Destination for Sport, Business and Innovation
The facility – a 100,000 square-foot brick-built arena already completed in the heart of Boca Raton – will be branded as 'Sports.com All-Sports Arena, designed by David Lloyd.' The venue will be the first of its kind in Florida, blending state-of-the-art sporting infrastructure with cutting-edge co-working and business amenities.
Key features include:
Indoor padel, basketball, and pickleball courts; climbing walls; and AI-driven golf simulators
A full-service premium gymnasium designed to David Lloyd's specifications
Approximately 10,000 square-foot luxury co-working space, inspired by Dubai's successful 'Nook' model
Private offices, boardrooms and business services for sports professionals and entrepreneurs
A unique street food concept, curated and fronted by renowned celebrity chef Todd English
David Lloyd: A Legacy of Excellence in Fitness and Tennis
David Alan Lloyd is a former professional tennis player, Davis Cup captain, and a lifelong leader in British sport. He founded David Lloyd Leisure in 1982 and opened the first club that year. Today, the brand operates 130 premium health, fitness and racquets clubs — including 101 in the UK and 29 across Europe — and serves over 710,000 members. The business was acquired by Whitbread PLC in 1995 and has since become one of the most recognized names in the health and fitness industry.
Lloyd's leadership helped shape the careers of many British tennis stars, including Tim Henman, whom he mentored to the world's top 10. He is also a former chairman of Hull City A.F.C. and Hull FC.
'This is more than just a gym – it's a sports and business ecosystem,' .
'To partner with a legend like David Lloyd, and to bring this level of quality and ambition to the U.S. market, is a major step forward for Sports.com and for our shareholders.''After a lifetime in sport and club development, I've waited for the right moment and the right partner to bring my vision to the U.S. This partnership with SEGG Media's Sports.com brand opens the door to an entirely new era. I couldn't be more excited to launch in Boca Raton – and this is just the beginning.'
Global Rollout Strategy Across U.S. and Middle East
This Boca Raton launch marks the first in a bold international rollout strategy. SEGG Media and David Lloyd are actively preparing expansion plans across major U.S. cities and the Middle East, leveraging Sports.com's global digital audience and David Lloyd's operational excellence.
With additional facilities in development, Sports.com All-Sports Arenas, designed by David Lloyd, are poised to become a dominant force in premium sports infrastructure worldwide. The model is fully scalable, with the potential to deliver high-margin returns through a unique blend of sport, wellness, community and entrepreneurship.
David Lloyd's projections are that the Boca facility will deliver over $6 million in EBITDA in its first year of operations. With additional facilities in development, Sports.com All-Sports Arenas, designed by David Lloyd, are poised to become a dominant force in premium sports infrastructure worldwide.
About SEGG Media Corporation
SEGG Media (Nasdaq: SEGG, LTRYW) is a global sports, entertainment and gaming group operating a portfolio of digital assets including Sports.com and Lottery.com. Focused on immersive fan engagement, ethical gaming and AI-driven live experiences, SEGG Media is redefining how global audiences interact with the content they love.
About David Lloyd
David Lloyd is one of the most respected figures in global sport and fitness. As the founder of David Lloyd Leisure, he pioneered the luxury health club model across the UK and Europe. His name is synonymous with elite training, family lifestyle, and transformative wellness destinations.
Forward-Looking Statements
This press release contains statements that constitute 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements, other than statements of present or historical fact included in this press release, regarding the Company's strategy, future operations, prospects, plans and objectives of management, are forward-looking statements. When used in this Form 8-K, the words 'could,' 'should,' 'will,' 'may,' 'believe,' 'anticipate,' 'intend,' 'estimate,' 'expect,' 'project,' 'initiatives,' 'continue,' the negative of such terms and other similar expressions are intended to identify forward-looking statements, although not all forward-looking statements contain such identifying words. These forward-looking statements are based on management's current expectations and assumptions about future events and are based on currently available information as to the outcome and timing of future events. The forward-looking statements speak only as of the date of this press release or as of the date they are made. The Company cautions you that these forward-looking statements are subject to numerous risks and uncertainties, most of which are difficult to predict and many of which are beyond the control of the Company. In addition, the Company cautions you that the forward-looking statements contained in this press release are subject to risks and uncertainties, including but not limited to: the Company's ability to secure additional capital resources; the Company's ability to continue as a going concern; the Company's ability to complete acquisitions; the Company's ability to remain in compliance with Nasdaq Listing Rules; and those additional risks and uncertainties discussed under the heading 'Risk Factors' in the Form 10-K/A filed by the Company with the SEC on April 22, 2025, and the other documents filed, or to be filed, by the Company with the SEC. Additional information concerning these and other factors that may impact the operations and projections discussed herein can be found in the reports that the Company has filed and will file from time to time with the SEC. These SEC filings are available publicly on the SEC's website at www.sec.gov. Should one or more of the risks or uncertainties described in this press release materialize or should underlying assumptions prove incorrect, actual results and plans could differ materially from those expressed in any forward-looking statements. Except as otherwise required by applicable law, the Company disclaims any duty to update any forward-looking statements, all of which are expressly qualified by the statements in this section, to reflect events or circumstances after the date of this press release.
This press release was published by a CLEAR® Verified individual.
CONTACT: For additional information, visit www.seggmediacorp.com or contact media relations at media@seggmediacorp.com.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Fox Sports
17 minutes ago
- Fox Sports
Blue Jays Acquire Former Cy Young Winner Shane Bieber From Guardians
Former Cy Young winner and ace Shane Bieber is headed to the AL East-leading Toronto Blue Jays in a deal with the rebuilding Cleveland Guardians. Bieber, who is working his way back from April 2024 Tommy John surgery, has made five rehab starts. His most recent outing was Tuesday for Double-A Akron, in which he allowed one run on three hits and struck out seven in four innings. His next rehab start was scheduled for Sunday. This is a gamble by the Jays, considering that Bieber had his rehab interrupted back in May – he was originally supposed to be back in the majors in June, if all had gone to plan. Instead, his rehab shut down after a single start due to elbow soreness, and did not resume until July 15. With that in mind, this trade is more about what Bieber could potentially bring to Toronto's postseason roster than its regular season one: if Bieber returns to the majors and fully shakes the rust off by the time October rolls around, then the Jays' rotation would have a major upgrade on its hands. Bieber had spent his entire career in Cleveland, including winning the AL Cy Young Award in 2020. He has a career record of 62-32 with a 3.22 ERA and 958 strikeouts in 136 games, with 134 starts since his debut in 2018. He agreed to a one-year, $14 million contract last fall with a $16 million player option for 2026, so this trade also represents a potential rental for Toronto. Of course, if Bieber opts out of the deal, that means he's shown himself to be healthy and productive enough to gamble on himself on the open market; Toronto would likely take that trade, too. Cleveland is getting right-hander Khal Stephen from the Blue Jays in return. The 22-year old Stephen has a combined record of 9-1 with a 2.06 ERA in 18 games, with 17 starts, in the Blue Jays' farm system this season. He was a second-round selection (59th overall) by Toronto in the 2024 amateur draft. He made one start for Double-A New Hampshire following his promotion on July 20 before being placed on the injured list with right shoulder impingement. The Guardians began trade deadline day in second place in the AL Central, nine games behind the Tigers and potentially in the wild-card race, but their moves – they also traded Paul Sewald to the Tigers – signal this has become a spiraling season. Cleveland closer Emmanuel Clase, a three-time All-Star, was placed on non-disciplinary paid leave as part of a Major League Baseball investigation into sports betting earlier in the week. Luis Ortiz also is on non-disciplinary leave through Aug. 31, stemming from an investigation regarding in-game prop bets on two pitches thrown by the right-hander that received higher activity than usual during his starts at Seattle on June 15 and against St. Louis on June 27. The gambling activity on the pitches was flagged by a betting integrity firm and forwarded to MLB. The Associated Press contributed to this report. Want great stories delivered right to your inbox? Create or log in to your FOX Sports account , and follow leagues, teams and players to receive a personalized newsletter daily! FOLLOW Follow your favorites to personalize your FOX Sports experience Toronto Blue Jays Cleveland Guardians Major League Baseball recommended Item 1 of 3 Get more from the Major League Baseball Follow your favorites to get information about games, news and more
Chicago Tribune
17 minutes ago
- Chicago Tribune
Kyle Schwarber will defer his Indiana University Hall of Fame selection because of attendance rule
BLOOMINGTON, Ind. — All-Star Game MVP Kyle Schwarber is deferring his selection to Indiana University's Athletics Hall of Fame to a future year because of a rule requiring all living inductees to attend the ceremony. Indiana's induction is set for Sept. 5, a day Schwarber's Philadelphia Phillies visit the Miami Marlins as they attempt to win their second straight NL East title. Schwarber was selected in his first year of eligibility. Indiana's athletic department announced the selections on Thursday. Schwarber was one of the school's biggest baseball stars, leading the Hoosiers to two Big Ten regular-season and tournament titles while ranking among career leaders in hits (238), home runs (40), runs (182) and slugging percentage (.607) while batting .341. He was drafted by the Chicago Cubs in 2014, made his major league debut the following June and helped the Cubs win the World Series in 2016. This season, the 32-year-old Schwarber ranks among the major league leaders with 37 home runs. He hit home runs on all three of his swings in the first All-Star Game swing-off to give the National League a victory over the American League. The three-time All-Star has 321 home runs and 738 RBIs in 11 seasons with the Cubs, Washington Nationals, Boston Red Sox and Phillies. Schwarber was the headliner of Indiana's seven-member Hall of Fame class. The other selections are Cody Zeller, who has spent the last 11 seasons playing in the NBA, All-American rower Meradith Dickensheets, 2008 NCAA wrestling champion Angel Escobedo, former football star Mel Groomes, five-time track and field All-American Glenn Terry and Peggy Martin, a pioneering three-sport star in field hockey, women's basketball and softball from 1969-72.
Yahoo
21 minutes ago
- Yahoo
Yankees predicted to acquire All-Star hurlers from Nationals
The New York Yankees have already made a couple of moves this year at the trade deadline. They added Ryan McMahon in a trade with the Colorado Rockies and acquired Amed Rosario from the Washington Nationals. Now, the Bronx Bombers can turn their focus towards pitching. Options will be at a premium. Their starting rotation has been hit hard by injuries. Gerrit Cole and Clarke Schmidt are both out for the year after undergoing Tommy John surgery. Their bullpen could also use some work Shanthi Sepe-Chepuru of recently proposed a wild trade idea that would allow the Yankees to land another package from the Nationals. This proposal would land left-hander MacKenzie Gore and closer Kyle Finnegan in New York. "The Yankees and Nationals have already dealt with each other this month, so we know the line is open. Breakout star Gore (3.52 ERA, 11.0 K/9) is 26 years old, entering his first year of arbitration, and profiles a lot like current Yankee Carlos Rodón and perpetual trade target Dylan Cease. Finnegan (4.38 ERA, 1.28 WHIP) is a serviceable reliever as is. And from another angle, he's a guy who came up with a good fastball but never figured out how to miss bats, which is basically where the Yankees found Luke Weaver, who is now a load-bearing player on that roster," Sepe-Chepuru wrote. Follow The Sporting News on WhatsApp Gore is 4-10 with a 3.52 ERA and 3.0 WAR in 21 starts for Washington. He also has recorded 144 strikeouts in 117 2/3 innings pitched. Finnegan has struggled a little bit recently. This year, he has saved 20 games, but is 1-4 in his 40 appearances with a 4.38 ERA. However, both pitchers are former All-Stars, and a change of scenery could help them both as they could leave the Nationals behind, who are out of contention. The Yankees are firmly in the race, and a move such as this could allow them to bounce right back into the American League East race. They are four games back of the Toronto Blue Jays entering Wednesday. We'll see if they decide to make this move. More MLB:
