Does Seoul's stock market boom signal the end of the ‘Korea discount'?
impose martial law , months of political turmoil and the threat of a
25 per cent tariff on South Korean exports to the United States make the Kospi's 35 per cent gain all the more striking.
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There are reasons to be sceptical about the sustainability of the rally. On a cumulative basis, foreign investors have been net sellers of South Korean shares for the last two decades, according to JPMorgan data. Moreover, although a deal
has been struck for a 15 per cent tariff rate, South Korea is more vulnerable to higher trade barriers, with the US alone accounting for nearly 20 per cent of the nation's exports.
Yet South Korea is taking a leaf out of Japan's book by enacting potentially far-reaching
corporate governance reforms . One of the main reasons Japanese stocks have surged since early 2023 is a campaign by the country's stock exchange to incentivise companies to improve their cost of capital, governance standards and engagement with shareholders.
The Japan Exchange Group, which controls the Tokyo and Osaka bourses, even began publicly identifying firms that complied with its measures, thereby shaming those that disregarded them. The results of Bank of America's latest Asia Fund Manager Survey on July 15 showed that Japan was
the most popular market in the region, with governance reforms seen as key to the long-term prospects for Japanese equities.
However, the third most attractive market was South Korea. A higher proportion of respondents, moreover, believed bolder governance reforms would have a 'strongly positive impact' on the country's stock market.
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