Fifth Third Bank accelerates growth and community investment across Kentucky
We're growing to meet Kentuckians where they are. This year, we relocated our Louisville corporate office and downtown branch to the vibrant NuLu neighborhood—underscoring our long-term commitment to downtown Louisville. In Lexington, new financial centers are opening in 2025, with Bowling Green and Elizabethtown slated for expansion through 2026. These investments bring banking closer to home for more Kentuckians, making financial services more accessible and convenient.
2. Growing Our Team to Better Serve Clients
As our footprint expands, so does our team. We're actively hiring across all lines of business, with a particular focus on strengthening our Commercial and Private Bank divisions. This growth is about more than numbers—it's about bringing in top-tier talent to deliver the personalized, consultative service our clients expect. Our team is equipped to guide individuals and businesses through every stage of their financial journey.
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3. Investing in Communities That Matter
Fifth Third is committed to driving meaningful, place-based community engagement across Kentucky. Through the Fifth Third Neighborhood Program, we've invested more than $40 million in Louisville's Russell neighborhood over the past three years—supporting economic mobility in partnership with local residents and stakeholders.
Our commitment extends beyond Louisville. We're proud to invest alongside Community Ventures in the revitalization of Mustard Seed Hill in Millersburg, helping to transform the historic campus into a hub for economic development and community gathering.
We're also partnering with the Kentucky Chamber Foundation and Goodwill Industries of Kentucky to bring our eBus—a mobile financial services center—to Elizabethtown. There, we're hosting expungement clinics to help individuals remove barriers to employment and re-enter the workforce with confidence. These efforts are part of our broader mission to create pathways to financial stability and long-term prosperity for Kentuckians across the state.
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4. Enhancing the Client Experience Through Innovation
Our new financial centers are designed with the client in mind—modern, welcoming spaces that make banking easier. We're also investing in digital tools like Genie, our AI-powered assistant in the Fifth Third mobile app, which helps clients manage their finances with greater ease and flexibility. Whether online, on the app, or in person, we're focused on delivering a seamless and personalized experience.
5. A Long-Term Commitment to Kentucky
We're not just growing—we're here to stay. Our momentum is strong, and our dedication to Kentucky is unwavering. Whether you're visiting a financial center, meeting with a banker, or volunteering alongside us in the community, know this: Fifth Third is committed to Kentucky and to the people who call it home.
Find your nearest branch or explore career opportunities at 53.com.
Fifth Third is a bank that's as long on innovation as it is on history. Since 1858, we've been helping individuals, families, businesses and communities grow through smart financial services that improve lives. Our list of firsts is extensive, and it's one that continues to expand as we explore the intersection of tech-driven innovation, dedicated people and focused community impact. Fifth Third is one of the few U.S.-based banks to have been named among Ethisphere's World's Most Ethical Companies® for several years. With a commitment to taking care of our customers, employees, communities and shareholders, our goal is not only to be the nation's highest performing regional bank, but to be the bank people most value and trust.
Fifth Third Bank, National Association is a federally chartered institution. Fifth Third Bancorp is the indirect parent company of Fifth Third Bank and its common stock is traded on the NASDAQ® Global Select Market under the symbol "FITB." Investor information and press releases can be viewed at www.53.com
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