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Tata Punch crosses 6 lakh production milestone in under 4 years

Tata Punch crosses 6 lakh production milestone in under 4 years

India Today17-07-2025
Tata Motors has achieved a major milestone with its micro-SUV, the Tata Punch, surpassing 6 lakh production milestone in less than four in less than four years. Launched in October 2021, the Punch has carved a unique space for itself in the micro-SUV category, emerging as a symbol of style, safety, and practicality for a wide demographic of Indian car buyers.advertisementThis remarkable feat has been commemorated with a new nationwide campaign titled 'India Ki SUV', celebrating the trust and love the Punch has earned across urban and rural India alike. The campaign reflects stories of aspiration, independence, and everyday adventure, underscoring how the Punch has evolved into more than just a vehicle and how it has become a representation of ambition and bold choices.According to Tata Motors, the Punch was envisioned to bring the SUV experience within reach of every Indian. It has particularly resonated with first-time car buyers, with nearly 70% of internal combustion engine (ICE) Punch buyers being new to car ownership. The Punch has also found strong favour among women, 25% of Punch.ev buyers are female, thanks to its compact yet commanding stance, high ground clearance, and easy drivability.
The car's widespread popularity spans India's diverse geographies, with 24% of buyers coming from Tier 1 cities, 42% from Tier 2, and 34% from Tier 3 towns. It has firmly established itself as a popular choice for young professionals, families, and adventure-seekers alike. In CY2024, the Tata Punch even became the highest-selling car in India.Sharing his thoughts on the milestone, Vivek Srivatsa, Chief Commercial Officer of Tata Passenger Electric Mobility Ltd., said, 'The Punch embodies the spirit of a new India — bold, self-assured, and ready to forge its own path. This milestone reflects the immense trust over 6 lakh Indians have placed in a car that stands for confidence, presence, and a fresh start.'The Punch also boasts a 5-star safety rating for both its ICE (Global NCAP) and EV (Bharat NCAP) versions, and is offered in petrol, CNG, and electric powertrains. It currently contributes 36% to Tata Motors' overall passenger vehicle sales and holds a 38% market share in the sub-compact SUV segment. With over 20 automotive awards under its belt and a 15% year-on-year growth, the Punch stands tall as a benchmark in its class.Looking ahead, Tata Motors is also working on updating the Punch, as spy shots of the facelifted Punch emerged recently.advertisementSubscribe to Auto Today Magazine- Ends
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