WVU approves AI-focused undergrad and masters programs
Both programs are in the WVU John Chambers College of Business and Economics.
The undergraduate program is a Bachelor of Science in Applied Artificial Intelligence and Data Analytics, which the university says will focus on identifying how artificial intelligence and data analytics tools are used, developed, deployed, evaluated and maintained in organizations, and the Master of AI Science in Marketing will focus on how AI can be adopted to solve marketing challenges, according to a press release.
Student loan borrowers face hits to credit score
'These forward-facing business programs address the rapidly increasing demand for AI-related talents within the workforce,' said Brad Price, chair and associate professor for the Department of Management Information Systems and Supply Chain. 'With the additions, WVU is in a position to lead the way in a field that will set trajectories for economies worldwide, while serving our critical land-grant mission and maintaining our place as West Virginia's business school.'
According to its website, WVU has been offering AI centered courses, including Privacy and Ethics of AI courses, in its Media Innovation Center since 2014.
Copyright 2025 Nexstar Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
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