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'It's more than a title': Nadeen Ayoub to be first Miss Universe contestant for Palestine

'It's more than a title': Nadeen Ayoub to be first Miss Universe contestant for Palestine

NBC Newsa day ago
Nadeen Ayoub will become the first woman to represent Palestine at the Miss Universe pageant. The decision comes amid the continued criticism of Israel's war in Gaza.Aug. 19, 2025
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‘I carry the voice of a people': Palestine's Nadeen Ayoub becomes Miss Universe trailblazer
‘I carry the voice of a people': Palestine's Nadeen Ayoub becomes Miss Universe trailblazer

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‘I carry the voice of a people': Palestine's Nadeen Ayoub becomes Miss Universe trailblazer

Nadeen Ayoub is the first woman to represent Palestine at the Miss Universe Pageant, making history on the global stage. Ayoub, who was crowned in 2022, put her pageant plans on hold after the conflict broke out in Gaza in 2023. 'I represent every Palestinian woman and child whose strength the world needs to see,' she wrote on Instagram. Nadeen Ayoub is making history as the first woman to represent Palestine at the Miss Universe Pageant. In a statement to CNN, the Miss Universe Organisation (MUO) confirmed Ayoub's participation at the 74th edition, which will be held in November in Thailand. The current title holder, Victoria Kjær Theilvig of Denmark, will crown her successor. In a video shared on her Instagram account last week, the 27-year-old wrote: 'I am honoured to announce that for the first time ever, Palestine will be represented at Miss Universe. 'Today, I step onto the Miss Universe stage not just with a title—but with a truth. As Palestine endures heartbreak—especially in Gaza—I carry the voice of a people who refuse to be silenced. 'I represent every Palestinian woman and child whose strength the world needs to see. We are more than our suffering—we are resilience, hope, and the heartbeat of a homeland that lives on through us,' she ended the post. 'Ms Ayoub, an accomplished advocate and model from Palestine, embodies the resilience and determination that define our platform,' reads a statement from the MUO. 'We look forward to welcoming Ms Ayoub on the Miss Universe stage, where she will proudly represent Palestine, standing alongside contestants from every corner of the world,' it added. View this post on Instagram A post shared by Nadeen Ayoub (@ On Tuesday, Ayoub shared a picture wearing the Miss Universe sash: 'Wearing this sash is an honour—and a responsibility. It carries the weight of generations, the dreams of our daughters, and the strength of a homeland still standing with grace. 'This is for every Palestinian who rises despite the odds. For every child who deserves a life of peace, dignity, and possibility. I walk with you. I speak for you. I carry Palestine in my heart and across every stage I step onto,' she captioned the post. View this post on Instagram A post shared by Nadeen Ayoub (@ The National reports that Ayoub was crowned Miss Palestine in 2022. She represented her country at the Miss Earth pageant that year, reaching the top five. However, according to the publication, she had to put her plans on hold after the conflict broke out in Gaza in 2023. 'After Miss Earth, I was supposed to go to Miss Universe. But I postponed it because I did not want to go when genocide was happening. I wanted to focus more on staying behind the scenes because the spotlight was supposed to be on the people in Palestine who are suffering, rather than me,' she told the publication. Ayoub is a certified wellness and nutrition coach with a degree in literature and psychology. She was raised in Palestine, Canada, and the US and divides her time between her hometowns of Ramallah, Amman, and Dubai. In Dubai, she established the Olive Green Academy, which promotes sustainability through training and awareness programmes. She also works for Sayidat Falasteen, the philanthropic and media initiative of the Miss Palestine Organisation.

EVENTISTA - TRUSTED STRATEGIC TECHNOLOGY PARTNER OF ASIA'S LEADING PAGEANTS - WINS GOLD STEVIE® AT THE 2025 INTERNATIONAL BUSINESS AWARDS
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EVENTISTA - TRUSTED STRATEGIC TECHNOLOGY PARTNER OF ASIA'S LEADING PAGEANTS - WINS GOLD STEVIE® AT THE 2025 INTERNATIONAL BUSINESS AWARDS

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