Shah Rukh Khan Confirmed as Brand Ambassador of Candere, Clarifying Ownership Speculation
PNN
Mumbai (Maharashtra) [India], May 21: A wave of speculation across social media and entertainment portals on Monday hinted that Bollywood superstar Shah Rukh Khan might have launched his own jewellery brand. The buzz followed the release of a new campaign featuring Khan for Candere, the lifestyle jewellery label from the House of Kalyan Jewellers.
While the brand's announcement confirmed Khan as its new brand ambassador, it made no mention of any ownership stake -- effectively putting to rest rumours of a business partnership or personal brand launch.
Candere, the contemporary lifestyle jewellery label from the House of Kalyan Jewellers, has officially named Bollywood icon Shah Rukh Khan as its brand ambassador. The announcement marks a significant moment for the brand as it looks to expand its national footprint and appeal to style-conscious consumers across India.
While Khan's presence in the campaign has sparked speculation about a deeper business association, sources close to the development have clarified that his role is limited to brand representation. There is no ownership or investment link -- he fronts the campaign, bringing his pan-India appeal to Candere's retail and digital platforms.
The brand expressed its excitement over the collaboration, noting that Khan's enduring charisma and modern sensibility reflect Candere's commitment to jewellery that champions individuality and self-expression.
With the campaign slated to launch soon, Candere is positioning itself to engage millennial and Gen Z audiences more actively -- blending accessible style with contemporary design.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time of India
7 hours ago
- Time of India
'Puka is dead'? Rams star's viral Instagram name finally explained and it's all his mom's fault
Kirby Lee-Imagn Images Some NFL players have cool Instagram handles. Some keep it simple. And then there's Puka Nacua, whose IG username is… @pukaizded . If you've ever scrolled past it and wondered, 'Um, is he okay?' don't worry, it's not deep. In fact, it's hilariously petty mom energy, and we're absolutely here for it. Puka Nacua explains why his IG name is 'Puka is dead' and blames his mom During an interview on the 'Games With Names' podcast, Puka finally spilled the beans on why his Instagram sounds like a doom metal band. Turns out, back in eighth grade, Puka was sneaking around with a secret Instagram account. His mom, being the all-seeing parent she is, found it. But instead of just yelling at him, she did something way more savage: 'My mom, 8th-grade year, didn't know I had Instagram. My mom found my IG & changed it; she made it 'Puka is dead' to let me know I was in trouble.' Puka's mom changed his Instagram handle 💀 She literally renamed his account to tell him he was grounded. And the best part? He kept the username. Even now, as a rising NFL star, Puka still rolls with it, like a digital badge of childhood trauma and comedy. After the interview clip made the rounds on TikTok and Twitter/X, fans couldn't get enough. Comments poured in like: Honestly, the name makes way more sense now, and we kind of love him more for keeping it real. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Buy Brass Idols - Handmade Brass Statues for Home & Gifting Luxeartisanship Buy Now Undo From being 'dead' on IG to killing it in the NFL Puka Nacua absolutely exploded in his rookie season with the Los Angeles Rams. He broke rookie receiving records, made every fantasy manager scream with joy, and became one of the biggest surprises of the 2023 season. And through it all? His Instagram still proudly reads: @pukaizded. Because some things, like your mom's sense of humour, stay with you forever. In a world where most athletes try to sound cool and mysterious online, Puka Nacua's handle is refreshingly real. He didn't just accept his mom's punishment, he made it his brand. Peak Gen Z energy. Peak NFL content. And peak internet gold. Also read - Cam Newton's floral BET Awards outfit has fans laughing and loving it: 'Bro need to come out that closet'
Pink Villa
7 hours ago
- Pink Villa
Bollywood Newswrap, June 11: Raj Kundra-Shilpa Shetty's heated argument in Croatia, Arbaaz Khan confirms Sshura's pregnancy
Hey, Bollywood lovers! Missed out on the drama due to midweek madness? Worry not, we've got your filmy fix! From Raj Kundra reacting to Shilpa Shetty's heated argument in Croatia to Arbaaz Khan sharing his nervous excitement over wife Sshura's pregnancy, here's a quick wrap-up of today's top Bollywood highlights! Here are the top 5 headlines of June 11, 2025 1. Kajol on Ajay Devgn or R Madhavan's cameos in Maa Kajol's upcoming film Maa has a connection to the world of Ajay Devgn and R. Madhavan's Shaitaan. Now, in an exclusive interview with Pinkvilla, the actress was asked if the duo could make cameo appearances in Maa. She shared, 'No, no. Kaash aap ne yeh suggestion mujhe pehli diya hota. Humari shooting ke pehle diya hota toh hum shayad shooting kar bhi lete.' (No, no. I wish you had given me this suggestion earlier. If you'd told me before our shoot, we might have filmed it). The actress further added, 'Lekin, now it's too late. The film is about to be released. We can't add that much now. I hope if you like the film a lot, hopefully, there will be a Maa 2.' 2. Arbaaz Khan on wife Sshura's pregnancy Reports of Arbaaz Khan and Sshura Khan expecting their first child together were doing the rounds for quite some time. Now, in a conversation with Delhi Times, the actor opened up about it for the first time. He admitted that he is quite nervous and added that everyone, at this stage, goes through the same feeling. Arbaaz also shared that as he is embracing fatherhood after quite some time now, it's a fresh feeling for him all over again. He added, 'I'm looking forward to it, and it's giving me a new sense of happiness and responsibility. I'm kind of liking that.' 3. Kajol on reuniting with Shah Rukh Khan for mature love story Kajol and Shah Rukh Khan's iconic pairing has a separate fan base. Now, in an exclusive chat with Pinkvilla, the actress was asked whether she and Shah Rukh Khan should reunite for a mature love story. She shared, 'I would love to see a film like that. Yes, definitely, why not? If Shah Rukh ever sits here, you can definitely suggest it to him. But we'll see.' The actress further praised SRK and said, 'Shah Rukh Khan has these fabulous ways of putting things. Mere saamne ek gai bhi rakh doge na toh mein bhi uss gai ke, gai I want to clarify is a cow. Just to be clear, nobody has to misunderstand this. Toh mere saamne ek gai bhi rakh doge na toh I will make sure that that cow also feels like I'm madly in love with the cow.' 4. Vicky Kaushal to join YRF spy universe? Recently, there have been reports that Vicky Kaushal is joining the famous YRF spy universe. However, it is untrue. A source close to the development shared that while the studio does plan to expand the spy franchise with new faces and storylines, there's currently no confirmation about Vicky's involvement. 5. Raj Kundra on Shilpa Shetty's heated argument in Croatia After a video of Shilpa Shetty indulging in a heated argument in Croatia went viral, her husband and actor Raj Kundra opened up about it. In an interview with Hindustan Times, Raj shared that he booked a table a year in advance at a popular restaurant to celebrate Shilpa's birthday. However, upon arrival, they were informed that the table had already been given to another group. When the actress and her family questioned the error, they were asked to stay quiet, which left them shocked and upset. The situation escalated into a heated exchange. Raj expressed his disappointment and said, 'As someone who has also run restaurants, I found the handling of the situation deeply frustrating, especially with my elderly parents, mother-in-law, and 20 guests left waiting.'
Time of India
8 hours ago
- Time of India
Fans are betting Bill Belichick breaks up before Cardi B — his love life is now a full-blown market
(Credit: Getty Images) So, we're betting on breakups now. Yes, a prediction platform is taking wagers on whether 72-year-old NFL legend Bill Belichick and his 24-year-old girlfriend Jordon Hudson will split before August. Even better? They're being compared to Cardi B and Stefon Diggs . The market says Belichick's odds of staying cuffed are lower than a wide receiver's route discipline, and Twitter is treating the whole thing like a reality TV subplot. Polymarket opens betting line on Belichick-Hudson breakup and the odds are not in their favor Polymarket, a popular online prediction platform, launched a betting market asking users if Bill Belichick and Jordon Hudson would end their relationship by July 31, 2025. And guess what? At one point, the odds were worse for them than for the wildcard duo of Stefon Diggs and Cardi B, who've been caught in romance rumors since May. That's right. The couple with nearly 50 years between them is now being treated like a walking tabloid bet and apparently, the internet thinks it's not going to last. Fans are reacting like it's fantasy football but for breakups Once the Polymarket trend hit social media, the reactions poured in like Belichick play-calling memes: The idea of betting on NFL romance timelines has fans fully unglued, mostly because Belichick and Hudson have been the least likely pair since day one. They were first spotted publicly after his Patriots exit, and she's now reportedly involved in his media ventures and UNC coaching stint. Bill Belichick's been under the microscope and so has Hudson This isn't the first time their relationship has made headlines. Jordon Hudson has been accused of having 'too much influence' on Belichick's image lately, especially as he takes on a new role in college football. Critics say she's shifting his brand, while defenders argue the age-gap discourse is overblown. Either way, the buzz was already building, the betting market just made it pop. Only in 2025 could an NFL coaching legend's relationship be turned into a trading card-level prediction market. Whether Belichick and Hudson stay together or not, the internet is clearly more invested in their personal life than his playbook. And if you're wondering whether to put money down? Just remember, in the words of Twitter: 'Belichick can handle the Jets, but can he handle Gen Z love?' Also read - Deshaun Watson's wedding gets meme'd: Twitter says 'happy ending' hits different here
