Hettich Re-positions its Linear Drawer Systems to be Ahead of the Curve
MUMBAI, India, Aug. 11, 2025 /PRNewswire/ -- As humanity evolves, tastes continue to change, influencing surroundings in equal measure. From dramatic curvatures to minimalist lines, the shift is evident across industries, especially prominent in living spaces. Minimalism has taken the front seat, and people are increasingly drawn to smoother, cleaner environments that prioritise functionality alongside aesthetics.
Hettich, a market leader in furniture fittings in India, is renowned for its industry-transforming innovations. With its new narrative of Linear Drawer Systems, Hettich has once again demonstrated its thought-leadership by recognising this trend and positioning its drawer systems to meet the evolving design trends and consumer needs.
This lifestyle brand brings offers the industry's largest portfolio of linear drawers comprising of AvoriTech, AvanTech YOU, ArciTech, and InnoTech Atira—each crafted to cater to the needs of modern interiors. Hettich's Linear Drawer Systems offer a range of advanced features including an 8 mm minimalist drawer side profile, integrated drawer illumination, Silent & Push to Open silent technology, full extension concealed runners with a load capacity of up to 70 Kg, and highly precise adjustment options. These systems are designed to deliver seamless movement, premium aesthetics, and unparalleled functionality—meeting the evolving expectations of contemporary interiors.
Commenting on the re-positioning, Andre Eckholt, Managing Director of Hettich India, SAARC, Middle East, and Africa, stated: "The world is moving away from curves to clean lines. As we witness this evolution of taste, Hettich being a thought-leader has re-positioned its drawer system range to reflect the evolving trend of linearity. Engineered with precision using advanced German technology and showered with prestigious design awards, these drawers bring contemporary design visions to life. Our new communication highlights this shift and showcases how Hettich is proudly leading the transformation by going linear."
For more information on the same, visit www.hettich.com
About Hettich:
Hettich is a 137-year-old family-owned German lifestyle brand, being one of the world's largest manufacturers of Furniture Fittings with a global turnover exceeding 1.5 billion euros. In India, Hettich started operations at the dawn of the new millennium and within a short span of time gained an undisputed leadership position in the Indian furniture fittings and hardware industry. It is also the recipient of 'Best Brands 2022, 2023 & 2024' by the Economic Times and the 'Most Trusted Brands of India 2023, 2024 & 2025' by Marksmen Daily recognitions for its unwavering customer trust and strong brand equity.
Hettich's product portfolio comprises a repertoire of Furniture Fittings & Door Hardware made with cutting-edge German quality complemented by Wire Products, Aluminum Profiles, Shelving Systems, Built-in Appliances and Furniture Lights, thereby providing holistic fitting solutions for all residential and commercial spaces.
Photo: https://mma.prnewswire.com/media/2747573/Hettich_Drawer.jpg
Logo: https://mma.prnewswire.com/media/2437651/5453282/Hettich_Logo.jpg
(Disclaimer: The above press release comes to you under an arrangement with PRNewswire and PTI takes no editorial responsibility for the same.). PTI
This is an auto-published feed from PTI with no editorial input from The Wire.
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Economic Times
2 hours ago
- Economic Times
Trade partners grow restless waiting for Trump's tariff breaks
Agencies Frustration and economic losses like those in the UK are growing in Japan, the European Union and South Korea. UK Prime Minister Keir Starmer declared at a Jaguar Land Rover factory in May that his world-leading trade deal with President Donald Trump included a cut in US tariffs on British steel to than three months later, steel lobbyist Peter Brennan was still waiting for that relief to become reality. Brennan, director of trade and economic policy at industry body UK Steel, said most members had seen US orders fall because of the uncertainty over America's 25% import tax. One producer that makes particularly price-competitive products said they'd be out of business by year-end if tariffs aren't reduced to zero, he added.'Concern is growing that finalizing the deal on steel has fallen down the priority list both for the UK and US governments,' Brennan said last week. 'The will to close the deal may well be faltering on both sides.'Frustration and economic losses like those in the UK are growing in Japan, the European Union and South Korea. Those three made similar announcements over the past month: that Washington granted them leniency on auto exports in the haggling over the level of Trump's across-the-board tariffs that took effect Aug. 7. But for the trio of car export powerhouses, which unlike the UK face a 50% duty on their steel and aluminum, the wait for Trump's concession continues while an American levy justified on national security grounds on imported Toyotas, BMWs, Hyundais and others remains at a crippling 25%.'We're continuing to see damage — the bleeding hasn't stopped,' Japan's chief trade negotiator Ryosei Akazawa said Friday in a reference to the country's car industry. 'We want the US to sign the executive order as soon as possible.'Spokesmen for the White House, the US Trade Representative's office and the Commerce Department didn't reply to requests for was three weeks ago that EU Commission President Ursula von der Leyen shook hands with Trump in Scotland over what she called an 'all-inclusive' tariff of 15% that officials in Brussels later understood to be a ceiling that would also apply to which represents Germany's car industry, is pressing for fast implementation to alleviate a 'considerable burden' on manufacturers and their suppliers.'The deal between the EU and the US has not yet brought any clarity or improvement for the German automotive industry,' VDA President Hildegard Müller said in a statement to Bloomberg News on Thursday. 'The costs incurred run into the billions and continue to rise.'Cecilia Malmström, the former European commissioner for trade who's now a nonresident fellow at the Peterson Institute for International Economics, cautioned that any delays may be purely administrative. But 'if nothing happens, there will be huge pressure on the European Commission to retaliate or to act in some way, especially from carmakers in Germany, Italy, France, Sweden and others,' she said. 'There are so many other things that are vague in the EU-US deal — and in the others as well — so it is likely we will see forever negotiations and a lot of filibustering.' At a press briefing on Aug. 14, European Commission spokesperson Olof Gill said Washington and Brussels are finalizing a joint statement. 'The US has made political commitments to us in this respect and we look forward to them being implemented,' he than a week before the EU's announcement, the US and Japan clinched a surprise deal on July 22 that lowered across-the-board tariffs and car levies to 15%. So far the broader duties have been implemented but the added tax on autos remains at 25%. Officials in Asia's No. 2 economy are waiting for an executive order from Trump to bring down the car levies, as well as an official directive — like the EU already received — to clarify that the universal tariffs don't stack on top of existing has mentioned how a Japanese carmaker is losing ¥100 million ($680,000) every hour due to the media could not be loaded, either because the server or network failed or because the format is not more: US, Japan Working to Announce Reciprocal Tariffs Won't StackLast month Nissan Motor Corp. said it foresaw a ¥300 billion hit from the lower tariff rate, down from a previous estimate of ¥450 billion. But Chief Executive Officer Ivan Espinosa has warned of the difficulties in giving an accurate forecast as long as it's unclear when the tariffs will take effect and in what flew to the US earlier this month to confirm that the US will be adjusting its executive order soon to remove the stacking, and pay back overcharges on tariffs. Neither has yet to similar questions is South Korea, which announced a trade agreement with Washington on July 31. That pact would impose a 15% tariff on imports to the US, including autos, alongside a $350 billion Korean investment pledge focused on shipbuilding, and $100 billion in energy 15% universal tariff took effect earlier this month under Trump's order, but like Japan, the sectoral auto tariff remains at 25%. While South Korea's exports overall have stayed resilient in the first half of the year, thanks to front-loading by companies anticipating higher US tariffs, the value of car shipments to the US fell nearly 17%, and steel exports dropped more than 11%, trade data showed. South Korea's top automaker Hyundai Motor Co. and affiliate Kia Corp. could face as much as $5 billion in additional costs this year even under the new 15% auto tariff, according to Bloomberg Intelligence analyst Joanna Chen. While avoiding a 25% levy will save more than $3 billion, the duty squeezes margins amid softer demand and tighter subsidies, intensifying competition with Japanese automakers, Chen said. Korean President Lee Jae Myung's planned summit with Trump on Aug. 25 — their first meeting since Lee took office in June — will test the durability of the $350 billion investment pledge, as well as their alliance over sensitive issues like defense spending, US troop levels and North Korea Starmer and the UK, most aspects of the pact have now come into force, including a 10% so-called reciprocal rate that's the lowest among all US trading partners. Yet Trump's 25% tax on British steel still chafes amid the delays in cutting it. Among the issues to resolve is the US's insistence that steel should be melted and poured in the UK in order to qualify. That's a requirement which Tata Steel UK, one of the country's biggest producers, is no longer able to fulfill after closing down its blast furnace last year. Its new electric arc furnace is not due to be ready until late 2027. People familiar with the government's thinking are cautiously optimistic they might be able to secure exemptions to the melt-and-pour rule, whereby steel imported from certain European countries before being further processed in the UK is allowed to qualify as British. 'It's not for lack of trying by the UK government,' said Tim Rutter, director of public affairs at Tata Steel. 'We hear that US departments are just overwhelmed.'A spokesperson for the UK Department for Business and Trade said officials will continue to work with Washington to implement the deal as soon as on Friday in Washington, the US Customs and Border Protection agency issued new inclusions to steel and aluminum product lists for tariffs that take effect Monday, with some of the guidance affecting imports from the Akazawa acknowledged that even with the UK, actual implementation of key parts of their deal took 54 days. As a result, he's said that it's 'not bad' if an executive order from the US comes by around mid-September.'It's just further confirmation that negotiations never really end,' especially with more US tariffs coming for sectors including pharmaceuticals and semiconductors, said Sam Lowe, a partner at Flint Global in London and head of its trade and market access practice.


Time of India
11 hours ago
- Time of India
Cargo vessel flags new chapter in Varanasi–WB water transport
Varanasi: Homi Bhabha cargo vessel added a new chapter in water transport development between Varanasi and West Bengal on Sunday morning, departing from the multi-modal terminal with a consignment of 300 tonnes of cement and 100 tonnes white putty to Shahabganj (Jharkhand) terminal. IWAI officials said after the vessel reached Sahibganj terminal, the goods would be sent to various destinations including Siliguri, Malda Town and Krishnanagar in West Bengal by road. They termed development of the water transport system a significant milestone in development of entrepreneurs. Secretary of ministry of transport, T K Ramachandran and divisional commissioner S Rajalingam, along with Varanasi district magistrate Satyendra Kumar, Chandauli district magistrate, Chandra Mohan Garg and other officials of both districts, flagged off the vessel to transport cement and putty brought from Katni, Madhya Pradesh and loaded with the help of a German crane. of Multi-modal terminal director Sanjeev Kumar and deputy director R C Pandey, were also present. After assuming charge in 2014, Prime Minister Narendra Modi ensured acceleration of the pace of work on developing Varanasi-Haldia National Waterway-I and also inaugurated IWAI's multi-modal terminal at Ramnagar in Nov 2018 by flagging off a cargo vessel to reduce transportation costs and benefit trade and industries. The step is aimed at empowering local industries, regional development, and ensuring a positive impact on the environment, as it is more eco-friendly compared to road transport. Stay updated with the latest local news from your city on Times of India (TOI). Check upcoming bank holidays , public holidays , and current gold rates and silver prices in your area.


Time of India
12 hours ago
- Time of India
German tech firms visit state for startup exchange
Bhopal: Five prominent German tech firms have landed in the state for a week-long visit under the state's Global Startup Exchange Programme, in what the govt hopes will be a beginning of innovation, investment and jobs. Tired of too many ads? go ad free now The visit that will conclude on Aug 22 is expected to strengthen trade and cooperation between MP and Germany, foster strategic partnerships with local enterprises and open new avenues for technical exchange and investment. CM Mohan Yadav said the delegation's presence would serve as a bridge to new possibilities in artificial intelligence (AI) and digital transformation. "This collaboration will infuse fresh energy into research and innovation in the state, and generate employment." "This initiative is not merely the beginning of technical cooperation, but the foundation of a comprehensive innovation journey for Madhya Pradesh. The transformative partnerships emerging through global knowledge exchange and cutting-edge technology will empower the state's start-ups and entrepreneurs to access international markets," the CM said. The delegation includes Steven Renwick of Tyler, Nicholas of Talonic, Alexandra K Mikityuk of Staex, Matthias Progscha of Qnnect-AG, and Philip Rejmus of Cloud-Squid. "These companies are globally recognised for their expertise in artificial intelligence-based data integration, workflow automation, IoT and connectivity solutions, enterprise software, and document processing AI technology," stated an official statement issued here on Sunday.