Key stakeholders meet to discuss development of Odia film industry
Bhubaneswar: Prominent figures from Odisha film fraternity on Monday held a threadbare discussion on various issues concerning the Odia film industry and its promotion. A meeting of various key stakeholders was held held at the conference hall of Sanskruti Bhavan under the aegis of the Odia Language, Literature and Culture department here to discuss a comprehensive development of Odia films and film fraternity.
The meeting aimed to address various aspects such as expanding the reach and promotion of Odia cinema, instituting regular State Film Awards and supporting stakeholders in the film ecosystem. Renowned Odia film actor and Digapahandi MLA, Sidhant Mohapatra, presided over the meeting attended by producers, directors, actors, actresses, writers and musicians. The stakeholders shared their valuable suggestions on the growth and betterment of Odia cinema.
'Key discussions included ensuring the annual conferment of Odisha State Film Awards in a timely manner, selection of jury members and chairpersons, preferably involving individuals associated with the art and film, especially youth. Proposals were also made to increase the cash prize amounts, expand the existing 33 award categories and develop a dedicated website featuring comprehensive information about nominated and award-winning films and artistes,' noted the official statement.
It further said discussions were also held on formulating a new film policy, providing government subsidy for film production, strengthening and streamlining the function of Odisha Film Development Corporation Limited and upgrading Kalinga Studio infrastructure.
Suggestions were made to improve the foundational infrastructure for film production in the State, increase the number of cinema halls, make cinema ticket prices more affordable for the audience, establish a dedicated film archive and make a separate platform in order to promote OTT and digital content. Participants also proposed government support for producing films rooted in authentic Odia stories and empowering individuals involved in the film fraternity. The meeting concluded with a consensus on taking strategic steps to promote the Odia film sector for both cultural enrichment and public entertainment.
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Key stakeholders meet to discuss development of Odia film industry
Bhubaneswar: Prominent figures from Odisha film fraternity on Monday held a threadbare discussion on various issues concerning the Odia film industry and its promotion. A meeting of various key stakeholders was held held at the conference hall of Sanskruti Bhavan under the aegis of the Odia Language, Literature and Culture department here to discuss a comprehensive development of Odia films and film fraternity. The meeting aimed to address various aspects such as expanding the reach and promotion of Odia cinema, instituting regular State Film Awards and supporting stakeholders in the film ecosystem. Renowned Odia film actor and Digapahandi MLA, Sidhant Mohapatra, presided over the meeting attended by producers, directors, actors, actresses, writers and musicians. The stakeholders shared their valuable suggestions on the growth and betterment of Odia cinema. 'Key discussions included ensuring the annual conferment of Odisha State Film Awards in a timely manner, selection of jury members and chairpersons, preferably involving individuals associated with the art and film, especially youth. Proposals were also made to increase the cash prize amounts, expand the existing 33 award categories and develop a dedicated website featuring comprehensive information about nominated and award-winning films and artistes,' noted the official statement. It further said discussions were also held on formulating a new film policy, providing government subsidy for film production, strengthening and streamlining the function of Odisha Film Development Corporation Limited and upgrading Kalinga Studio infrastructure. Suggestions were made to improve the foundational infrastructure for film production in the State, increase the number of cinema halls, make cinema ticket prices more affordable for the audience, establish a dedicated film archive and make a separate platform in order to promote OTT and digital content. Participants also proposed government support for producing films rooted in authentic Odia stories and empowering individuals involved in the film fraternity. The meeting concluded with a consensus on taking strategic steps to promote the Odia film sector for both cultural enrichment and public entertainment.
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Time of India
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1 2 3 4 5 6 Bhubaneswar: With an aim to revive the glory of Odia cinema, the state govt is planning to bring the film industry under the administrative control of Odia language, literature and culture department. The film department is currently under the industries department. "We discussed how the shift will give more focus and attention to cinema and proper management," said Deba Prasad Dash, special secretary of the culture department during a meeting with leading voices from the film fraternity. During the meeting, various steps were discussed to revive Odia cinema by ensuring institutional support, policy reforms and infrastructural upgrades. Sources said the film industry, with an annual collective budget of around Rs 50 crore, remained sidelined under the industries department, which primarily focuses on large-scale projects worth thousands of crores. This neglect over the years resulted in the regional film industry being deprived of much-needed recognition, resources and policy attention. "Film as a medium of entertainment represents Odia language, literature, and culture. Under the culture department, the film industry will get the kind of attention, focus, and priority needed, and we are hopeful of reviving the past glory of Odia cinema," said actor-turned-politician and BJP MLA Sidhant Mohapatra. Another key issue raised was the timely and annual organisation of the Odisha State Film Awards . Participants urged that jury members and chairpersons be selected from among those actively engaged in the field of art and cinema, particularly the youth. Suggestions were also made to enhance the prestige of the awards by enhancing the cash prize, expanding the awards beyond the current 33 categories, and launching a dedicated website to archive details of nominated and award-winning films and artists. Dash said members of the film fraternity also expressed displeasure over the renovation of Kalinga Studio. "Participants also emphasised the need for a comprehensive new film policy and called for govt subsidies for film production, and strengthening the functioning of the Odisha Film Development Corporation Ltd," he said.
