Verteil named launch NDC aggregator for Riyadh Air
Riyadh Air and Verteil Technologies have announced a strategic partnership that will see Verteil become the launch NDC (New Distribution Capability) aggregator, marking a major milestone in Riyadh Air's offer and order-based digital distribution journey.
Through this collaboration, travel sellers across the globe will gain seamless access to Riyadh Air's NDC content via Verteil's industry-leading platform, Verteil Direct Connect (VDC), reinforcing a shared commitment to innovation and excellence in airline retailing, said a statement.
Verteil's proven expertise in deploying scalable NDC solutions for leading airlines ensures that travel sellers can access a full suite of content and functionalities, including real-time availability, rich fare options, ancillary services, and instant ticketing across multiple points of sale, it said.
Vincent Coste, Chief Commercial Officer, Riyadh Air, said: 'Riyadh Air aims to set a new global standard for airline connectivity and innovation. Partnering with Verteil at this early stage allows us to ensure a strong foundation for modern distribution technology that is both future-ready and aligned with our digital-first strategy.'
Jerrin Jos, Founder and CEO of Verteil Technologies, said: 'We are thrilled to partner with Riyadh Air as their launch NDC aggregator. This partnership reinforces our shared commitment to modernising airline distribution, facilitating true retailing and enabling global travel sellers with direct access to richer content and better customer experiences.'
Verteil's robust integration and flexible deployment capabilities make it easier for travel sellers – whether OTAs, TMCs, or Consolidators – to adopt NDC without heavy technical or operational burdens. As Riyadh Air prepares to launch its inaugural flights, this partnership ensures that distribution is already live and ready, empowering sellers to start doing business in the offer order world without delay.
The announcement took place during the Arabian Travel Market 2025 in Dubai, which concluded on Thursday. – TradeArabia News Service
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Trade Arabia
13-05-2025
- Trade Arabia
TPConnects offers Riyadh Air's NDC content globally
Riyadh Air, Saudi Arabia's new digitally native airline, is partnering with TPConnects Technologies to integrate its NDC content and servicing capabilities on the Iris aggregator platform. The partnership enhances Riyadh Air's distribution capabilities and expands TPConnects' airline partnerships. Iris, a leading aggregator, allows travel agencies to access Riyadh Air's content alongside traditional EDIFACT, LCC, and other NDC content through a single interface. The integration offers travel sellers access to all fare families and ancillaries, dynamic offer creation with real-time pricing, and seamless booking and servicing capabilities. "Riyadh Air is committed to redefining air travel, and our approach to offer and order management is a key part of that vision," said Vincent Coste, Chief Commercial Officer, Riyadh Air . "By working with TPConnects and utilizing the Iris platform, we're expanding our reach while ensuring travel sellers can provide customers with truly personalized and dynamic travel experiences." "We are thrilled to be working with Riyadh Air on this exciting partnership," said Giuseppe Candela, VP – Global Sales at TPConnects Technologies. "Riyadh Air's innovative approach to offer and order management is truly groundbreaking, and we are confident that the Iris platform will enhance revenue potential while delivering greater flexibility and choice for both, the airline and travel sellers." -TradeArabia News Service
Gulf Insider
13-05-2025
- Gulf Insider
DANAT Bahrain Showcases Pearl Heritage at ATM 2025 Dubai
The Bahrain Institute for Pearls and Gemstones (DANAT) proudly participated in the Arabian Travel Market 2025, held over four days at the Dubai World Trade Centre under the theme 'Transforming Travel Through Connections.' As part of its exhibit, DANAT highlighted Bahrain's rich heritage and deep-rooted history in natural pearls and oyster diving. Live demonstrations of traditional pearl oyster opening captivated visitors from diverse nationalities, offering them an authentic glimpse into the kingdom's cultural legacy and its long-standing association with the pearling craft-a profession that remains an integral part of Bahrain's national identity. Commenting on the institute's participation, DANAT CEO Ms. Noora Jamsheer stated, 'We are proud to represent the Kingdom of Bahrain and its rich heritage at one of the region's and world's most prominent travel and tourism exhibitions. This platform has allowed us to showcase Bahrain's authentic legacy in natural pearls, jewelry, and oysters to a global audience.' She added, 'Through such engagements, we aim to position Bahrain as a unique heritage tourism destination. At DANAT, our mission is to preserve and promote this cultural legacy, and we are pleased with the significant interest shown by visitors to our booth, who appreciated the informative presentations by our experts.' Jamsheer also emphasized that DANAT's efforts align with the national plan to revive Bahrain's pearl industry and are part of its broader strategy to elevate Bahrain's status as a global hub for natural pearls and a premier destination for heritage tourism. Also read: Bahrain's Major Salmeen Named Overall Champion At World Powerlifting Championship
Biz Bahrain
13-05-2025
- Biz Bahrain
DANAT Showcases Bahrain's Timeless Pearl Heritage at Arabian Travel Market 2025
The Bahrain Institute for Pearls and Gemstones (DANAT) proudly participated in the Arabian Travel Market 2025, held over four days at the Dubai World Trade Centre, under the theme 'Global Travel: Developing Tomorrow's Tourism Through Enhanced Connectivity'. This prestigious event served as a strategic platform to present Bahrain's distinctive cultural narrative, with a particular focus on its enduring heritage of natural pearls. Through its dedicated stand, DANAT showcased the Kingdom's deep-rooted history in pearls—traditions that are inseparable from Bahrain's national identity. A key highlight was the live demonstration of the traditional oyster shucking, which drew significant interest from attendees of various nationalities. Visitors gained an immersive insight into the intricate craftsmanship that historically underpinned Bahrain's maritime economy, highlighting the lasting beauty and cultural authenticity of its traditional practices. Commenting on DANAT's participation, CEO Mrs. Noora Jamsheer stated: 'We are honoured to represent the Kingdom of Bahrain and its pearl heritage at one of the region's most distinguished and internationally recognised travel and tourism exhibitions. The Arabian Travel Market provides an exceptional platform to convey the richness of Bahrain's cultural traditions—particularly those rooted in natural pearls and fine jewellery—firmly anchoring them within the narrative of national tourism.' 'Our participation in international platforms of this calibre contributes meaningfully to advancing Bahrain's position as a distinguished destination for heritage tourism. At DANAT, we play an active role in preserving and showcasing the Kingdom's cultural wealth, particularly its renowned pearling legacy.' Mrs. Jamsheer said, 'The strong interest and engagement witnessed at our pavilion reflected widespread appreciation for the educational insights and live demonstrations delivered by our team. In parallel, we engaged in constructive dialogue with travel and tourism stakeholders to explore prospective partnerships that support the growth of heritage-oriented tourism experiences.' Mrs. Jamsheer further noted that this initiative aligns with DANAT's central role in advancing the national strategy to revitalise the pearl industry. It also reflects the Institute's broader objective of reinforcing Bahrain's global status as a hub for natural pearls and a key player in heritage tourism.
