Arccos Teams With Titleist To Offer Golf Shot-Tracking And Insights
The global collaboration between Arccos and Titleist will focus initially on bringing new analytics, content and special offers to Team Titleist golfers, with the intent to help them make smarter decisions, improve faster, and shoot lower scores.
'The partnership with Arccos expands our commitment to excellence by delivering A.I.-powered game tracking and data-driven strategy at the highest level,' said Mike Lowe, Vice President, Titleist Brand Management & Communications. 'We're excited to learn from Arccos' data set and expertise to enable our consumer insights, product innovation, and fitting teams to enhance the relationship with our brand fans.'
Arccos now counts partnerships with a handful of the biggest club manufacturers in the industry, as Titleist joins Cobra PUMA Golf, PING, Srixon-Cleveland, and TaylorMade.
The Official Game Tracker of the PGA TOUR, Arccos counts professional golfers such as Matthew Fitzpatrick and Edoardo Molinari among its ambassadors and advocates. But the technology platform also has gained a massive following among recreational golfers, with hundreds of thousands of users playing more than 22 million rounds with the system across 162 countries. Arccos has tracked more than 1.2 billion on-course shots.
The partnership with Titleist presents an opportunity for Arccos to bring game tracking to millions of other dedicated golfers worldwide. Members of Team Titleist, the game's largest and most engaged equipment loyalty program, can claim their free sensors and a complimentary trial online.
'Together, we'll harness golf richest data set alongside the expertise of elite players and world-class engineers to deliver groundbreaking insights,' said Arccos Executive Vice President and Head of Partnerships Tom Williams. 'This collaboration will empower Titleist players to understand their game like never before and discover new ways to unlock their peak performance.'
Among Arccos' recent innovations is its Link Pro shot-tracking wearable, which – like the standard shot-tracking technology -- is permitted for use under the Rules of Golf.
The company's new A.I. Caddie, which is launching soon, features proprietary course strategy algorithms to provide Arccos users with a precise, personalized, A.I.-driven strategy for every shot they take on any course in the world.
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