Dubai Municipality launches ‘Eltizam' app to boost city's cleanliness leadership
A key milestone in Dubai Municipality's digital transformation efforts, the launch of 'Eltizam' reflects the city's broader vision of fostering shared responsibility between officials and the community to protect urban aesthetics, public health, and environmental sustainability.
Through the app, authorised users can take photos of violations, automatically capture their location, add contextual notes, and record breaches of cleanliness regulations in real time. The initiative is rooted in Dubai Law No. (19) of 2024, which regulates judicial officer status in the Emirate and aims to ensure compliance, legal clarity, and enhanced community participation.
Targeting eight key violations The first phase of 'Eltizam' focuses on eight public cleanliness violations, categorised as negative behaviours that distort the city's image. These include: • Spitting in public areas • Disposing of chewing gum improperly • Littering in public spaces • Dumping organic or general waste into the sea, beaches, creeks, or ports • Draining vehicle wash water in non-designated areas • Lighting fires or barbecuing in unauthorised places • Posting flyers, advertisements, or printed materials that deface public areas
• Failing to remove animal waste from public spaces
By digitising the enforcement process and equipping judicial officers with smart tools, 'Eltizam' represents a shift towards proactive monitoring and greater transparency in maintaining the city's visual and environmental standards.
Advancing sustainability and urban wellbeing
H.E. Eng. Marwan Ahmed bin Ghalita, Director General of Dubai Municipality, said: 'The launch of 'Eltizam' is a key step in Dubai Municipality's mission to enhance the city's cleanliness, sustainability, and quality of life. By empowering authorised officials with judicial enforcement tools, we are fostering a culture of responsibility and social engagement. This app reflects our vision of a pioneering city where technology and regulation work together to protect Dubai's urban appeal and elevate its position as the most beautiful and cleanest city in the world.'
He added: 'Public cleanliness is not a technical issue alone — it is a civic value and a shared commitment. 'Eltizam' reinforces that every official and every citizen plays a role in shaping a sustainable, liveable Dubai for generations to come.'
Beyond its regulatory function, 'Eltizam' also reinforces Dubai's leadership in adopting modern, community-led tools that encourage environmental stewardship and elevate the overall quality of life across the Emirate.
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