Maryland launches new biscuit treat for the first time in over a decade and shoppers will be buzzing
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ONE of the UK's biggest brands has launched its first new biscuit in over a decade.
The sweet treat combines two incredible flavours and its makers have described it as a 'crunchy' and 'indulgent' snack.
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Assorted selection of tea biscuits and chocolate chip cookies
Credit: Getty
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The new flavour of Maryland cookie combines several iconic flavours
Credit: Maryland
Fox Burton's Companies has announced a huge change for its Maryland brand, with the launch of its brand new sandwich biscuit.
The Maryland S'wich is the first major shakeup in the brand's iconic line up of treats.
It's the UK's only chocolate chip cookie sandwich and combines several delicious flavours.
The S'wich is a regular Maryland Chocolate Chip Cookie which is filled with a decadent, creamy chocolate filling.
Landing in Tesco and Booker stores on July 16, the incredible snack will only set customers back £1.50.
Ahead of the launch, David Hebson, Trade Marketing Director at FBC said: 'The sandwich biscuit space has long been without a cookie variant — until now.
'Maryland S'wich is an exciting new proposition that combines the trusted appeal of Maryland with the indulgent format of a crunchy, crumbly and creamy sandwich cookie.
'With strong consumer metrics behind the launch, we're confident S'wich will deliver real incremental value.
'It's a product that not only meets growing shopper demand for multisensorial textures and more indulgent biscuits but also unlocks new opportunities for retailers to drive basket spend and category growth.
'We're excited to partner with the trade on what is a game-changing addition to the Sweet Biscuit aisle.'
Nostalgic candy with '50 cent taste' could be wiped from shelves for good after 120 years
The news comes after Fox launched a creative take on one of their most beloved 1980s sweets.
The company changed the design on their iconic Party Ring biscuits for the first time in 42 years.
Normally featuring a shortcake biscuit topped with colourful icing, the new variety was branded as an 'Under the Sea' version.
For the first time in the brand's history, the sweets were shaped in fish and star designs.
Fans of the treat went wild for the change, with one writing: "We need these for any future birthday parties."
Davina Valetti, marketing controller of Party Rings, said about the launch: "Under the Sea minis is an exciting milestone for the Party Rings brand.
"It's not every day you change something that's been loved for over 40 years, but we think people are going to be pleased what we've done.
"We're still bringing the party, just with a fun new twist."
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Scottish Sun
9 hours ago
- Scottish Sun
Millions of workers urged to look out for important HMRC letter which could lead to HUGE tax refund
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An HMRC spokesperson said: "Customers should follow the straightforward instructions in the letter, which explain how to claim it online at or the HMRC app." What Does My Tax Code Mean? A Simple Guide to Your HMRC Letter If you receive a letter it will include a link to the Government's website where you can complete an online form to nominate the bank account you want your rebate paid into. It should then be around five working days until you receive your payment. In some cases if you don't complete the form HMRC will send a cheque, your letter will state if this is the case. You can also request to receive a cheque by email or phone, but this will mean you wait longer for the cash to hit your bank account - usually up to six weeks. If you've received a letter but don't have access to a computer or phone with internet, you can contact HMRC via phone or post. The phone number to call is 0300 200 3300 while any post should be addressed to: Pay As You Earn and Self Assessment HM Revenue and Customs BX9 1AS United Kingdom Remember, you don't have to wait for HMRC to contact you by post if you think you're owed a rebate. You can sign up for a Personal Tax Account and check if you are eligible for a repayment. You could get your payment earlier this way, rather than waiting for a letter through the door. If you've got a smartphone, you can track your tax via the HMRC app too. You should also be regularly checking your payslip to ensure you're on the right tax code, and having the right amount deducted. It's your responsibility to check and let HMRC know if it's wrong, otherwise you could end up paying out too much. Each tax code tells you how much you should be paying to HMRC every month. For example, the letter "L" on your tax code means you're entitled to the standard tax-free Personal Allowance. 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New Statesman
13 hours ago
- New Statesman
Letter of the week: The privilege of paying tax
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Wales Online
15 hours ago
- Wales Online
Spain tourist hotspot demands Airbnb remove holiday rentals within 48 hours
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Article continues below Earlier this week, Catalan News reported Barcelona City Council sent Airbnb a proposed new agreement on Tuesday, requiring the platform to remove illegal tourist rental listings within 48 hours. The proposal also calls for the city to be given "unlimited access" to published listings and for improved communication channels with the company, among other measures. Spain is grappling with a housing affordability crisis that has spurred government action against short-term rental sites like Airbnb (Image:) The draft agreement was announced by the city's first deputy mayor, Laia Bonet, who warned Airbnb that the council will not negotiate the terms laid out. The new proposal will replace the now-expired 2018 deal and ensure the platform exercises "rigorous" and "thorough" control over accommodation listings. Since its humble homestay launch in 2007, Airbnb has grown to over five million hosts, disrupting the travel industry and rental markets worldwide. Originally called 'AirBed & Breakfast,' the tech-savvy start-up offered short-term living quarters where hosts could rent spare rooms and beds to guests for extra cash. The concept rapidly evolved into an online accommodation behemoth, with properties in desirable areas increasingly converted to short-term rentals exclusively for Airbnb stays. This has caused concerns over the impact on the housing market and contribution to mass tourism in popular holiday destinations. While hotels have generally had a stable and often highly regulated presence in European cities, Airbnb has been accused of inflating house prices, pushing out locals, straining resources, and fuelling overtourism. This has prompted new restrictions on short-term rentals in many European cities, such as Paris and Barcelona. Paris is now one of the most popular places in Europe to rent an Airbnb, with 95,000 rentals available in 2024. This has prompted the French government to crack down on short-term lets. In 2024, Barcelona announced a plan to close all 10,000 apartments licensed in the city as short-term rentals by 2028 to safeguard the housing supply for locals. In a bid to expedite the process, the Spanish government ordered the shutdown of 9,700 illegal and non-compliant tourist apartments since 2016, and almost 3,500 apartments have been recovered to be used as housing for local residents The ministry said it had notified Airbnb of the non-compliant listings months ago, but the company had appealed the move in court. Spain's government said Madrid's high court had backed the order sent to Airbnb. Airbnb is fighting the ban, and a spokesperson said, 'Airbnb will continue to appeal against all decisions linked to this case. No evidence of rule-breaking by hosts has been put forward, and the decision goes against EU and Spanish law." "The root cause of the affordable housing crisis in Spain is a lack of supply to meet demand. The solution is to build more homes - anything else is a distraction. Governments across the world are seeing that regulating Airbnb does not alleviate housing concerns or return homes to the market - it only hurts local families who rely on hosting to afford their homes and rising costs.' Crowds of tourists on Barceloneta beach, (Image: Getty Images ) Spain is the most popular overseas destination for people in the UK, with more than 18 million visits last year. With the Airbnb ban, many British holidaymakers may worry about whether or not their holidays will go ahead as planned this summer, given the widespread protests and Airbnb restrictions. The ban could also raise prices for holidaymakers, as thousands of properties could rapidly be removed from the short-term rental market. It's also likely to impact hotel bookings in Barcelona, potentially raising prices during peak seasons, and getting a last-minute room at an affordable price could be much more challenging this summer. Laura Evans-Fisk, head of digital and engagement at travel money firm eurochange, spoke to the Mirror about what tourists travelling to Spain soon should do if they are worried. 'If you're planning a trip to Spain, I'd recommend checking if your accommodation has proper licensing and booking well in advance if you can," she said. 'If you're worried your Airbnb booking might be affected, contact your host immediately to confirm if they have been impacted and get their perspective on the situation. It's also worth checking with Airbnb directly about their refund policy for regulatory cancellations. Typically, they will offer full refunds when bookings are cancelled due to regulatory changes." From superstar gigs to cosy pubs, find out What's On in Wales by signing up to our newsletter here Article continues below
