AI podcast ‘The Next, On Air' redefines event coverage for Media City
Tribune News Network
Doha
During the 2025 Qatar Economic Forum, Powered by Bloomberg, held from May 20 to 22, Media City Qatar, in partnership with Google Cloud, launched 'The Next, On Air'—an AI-powered podcast created using Google Cloud's NotebookLM.
The podcast featured daily episodes in both Arabic and English, automatically generated to summarise key discussions from the Forum. Visual content, including human avatars, was produced using Google Cloud's VEO 2 video generation technology, showcasing the potential of generative AI in immersive storytelling.
Each episode offered a preview of the day's agenda and a recap of highlights from the previous day's sessions, condensing tens of hours of content involving hundreds of speakers and insights from thousands of participants.
This innovative activation presents a new model for engaging with major conferences and events, ensuring that valuable insights remain accessible—regardless of whether one is physically present.
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