In Saudi Arabia, right first time for the new fitness event
The appointment kicked off with a pre-opening attended by 120 sector leaders and guest of honour Naif Aldossary, consultant at the Saudi Ministry of Sport, and Basim K. Ibrahim, Director of Sport at the Ministry of Investment. IEG President, Maurizio Ermeti, was also in Riyadh for the new event.
'We are already at work for the 2026 edition,' said Francesco Santa, IEG's International Business Development Director, 'We will increase from two days to three and aim at doubling the number of visitors and tripling the space to 20,000 square metres.' All between 5th and 7th February 2026, in the ROSHN Front and under the supervision of the Saudi Ministry of Sport, in cooperation with Supporting Partners and the Ministry of Investment.
This edition of Riyadh Active Industry featured top names and distributors in the wellness and fitness industry, such as Panatta, Wellness First, Delta Fitness, Al Hayat Investments and Matrix. The Industry Talks, Women in Fitness Forum and the Kingdom Roundtable were followed by hundreds of operators.
At the Riyadh Muscle Show, thanks to the Saudi Bodybuilding Federation, under the patronage of the Ministry of Sports and the Saudi Olympic and Paralympic Committee, 300 competitors took part in the 'Kingdom Championships', the Kingdom's most important national bodybuilding finals. The interactive presence of exhibitors, including Applied Nutrition, Dr Nutrition and C4, helped create an electrifying atmosphere and generate the unique Muscle Show experience.
Lastly, the Riyadh Active segment, presented by Subway, featured well-known fitness personalities Heba Ali and Hana Basrawi among thousands of attendees. Brands such as Grenade, Lululemon, Gymnation, Les Mills, then played a key role in bringing the fitness community together.
-Ends-
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Tourism Breaking News
23-07-2025
- Tourism Breaking News
UAE showcases impact of global development intiatives advancing SDGs at UN forum
Post Views: 53 The UAE presented the results of its global development initiatives supporting SDG8 during its participation in the 2025 UN High-Level Political Forum (HLPF), reaffirming its commitment to promoting inclusive economic growth and decent work worldwide. Organised by the United Nations Department of Economic and Social Affairs at UN headquarters in New York City, this year's forum is held under the theme 'Advancing sustainable, inclusive, science- and evidence-based solutions for the 2030 Agenda and its Sustainable Development Goals for leaving no one behind.' The UAE's participation reflects its commitment to a development model rooted in sustainability, opportunity creation, and international partnerships that advance the 2030 Agenda. The discussion focused on mobilising private sector investment to advance sustainable and inclusive growth. Participants also explored solutions to address global skill gaps and reconfigure international trade frameworks to support development. Furthermore, the UAE delegation hosted two thematic panels. The first, 'Economic Diplomacy in Action,' examined how diplomacy can foster economic resilience and stability in alignment with SDG8. The second, 'Vision into Action,' explored policy frameworks that support SDG16 on peace, justice, and strong institutions. H.E. Lootah, said the UAE's model for economic growth is shaping the future of work and creating opportunities for new generations at home and abroad. He added that the UAE has succeeded in building a balanced and diversified economic model grounded in inclusiveness and sustainability, positioning the country as a key contributor to continuous development efforts and solutions to current and future challenges in line with the 2030 Agenda and beyond. H.E. Lootah emphasised that the importance of establishing global consensus around sustainable economic concepts and future work patterns, especially in the context of setting new global development goals beyond 2045 (XDGs). He noted that the UAE delegation's participation in the 2025 High-Level Political Forum aligns with this goal, aiming to strengthen partnerships and exchange expertise through strategic initiatives led by the Government Experience Exchange Programme, along with contributions from leading national entities driving inclusive and sustainable development globally. H.E. AlHawi, emphasised that the country's investment approach is centred on strategic partnerships that foster innovation and long-term growth. This approach is focused on delivering measurable outcomes and lasting impact to support inclusive development, expand economic opportunities, and contribute to broader social advancement. H.E, AlHawi said: 'The UAE is a land of opportunity. We empower youth, entrepreneurs, innovators, and researchers. Under the leadership of the UAE government, the Ministry of Investment supports transformative global investment flows – not only to foster innovation, but to cultivate talent, expand opportunity, and drive sustainable development. This vision has become reality, reflecting the UAE's commitment to building an integrated ecosystem that supports innovation and enables impactful partnerships. Through an agile regulatory framework, we aim to ensure continued private sector growth in line with the nation's goal of building a resilient, future-ready economy.' The HLPF on Sustainable Development is the UN's central platform for reviewing and advancing SDGs. Established in 2012, the forum plays a pivotal role in monitoring national and international progress on the 2030 Agenda. Participating delegations at HLPF conduct assessments of progress toward the SDGs, with this year's forum featuring in-depth reviews of five priority goals: SDG3 (ensuring healthy lives and promoting well-being for all at all ages); SDG5 (achieving equality and empowering all women and girls); SDG8 (promoting sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all); SDG14 (conserving and sustainably using the oceans, seas and marine resources for sustainable development); and SDG17 (strengthening and revitalising the Global Partnership for Sustainable Development).
Zawya
23-07-2025
- Zawya
Saudi Arabia and Syria to hold investment forum in Damascus to boost cooperation
RIYADH — Saudi Arabia is moving forward with plans to deepen its bilateral ties with Syria through the launch of the Syrian-Saudi Investment Forum 2025, the Ministry of Investment announced on Tuesday. The initiative reflects the Kingdom's continued commitment to supporting Syria and contributing to its stability and prosperity. The forum aims to build on the historic ties and shared heritage between the two nations and strengthen economic cooperation in line with Saudi Arabia's strategic vision of regional integration and mutual benefit. Acting on the directives of Crown Prince Mohammed bin Salman, the Ministry of Investment has launched efforts to activate the role of the private sector in both countries by facilitating cross-border partnerships. These efforts include organizing the investment forum and a series of business workshops designed to foster collaboration. As part of the forum preparations, the ministry — in cooperation with the Federation of Saudi Chambers — is coordinating a delegation visit to Damascus, featuring prominent Saudi companies from various sectors. The visit will involve meetings with Syrian public and private sector representatives to discuss potential investment opportunities and remove barriers to business development. The forum will also feature the signing of memorandums of understanding, joint venture agreements, and other investment deals. It is expected to create new avenues for cooperation, particularly in infrastructure, manufacturing, agriculture, and technology. Saudi companies interested in participating are encouraged to reach out via the dedicated email: [email protected]. The ministry has requested that interested parties include a brief overview of their company, sector, and planned activities in Syria. © Copyright 2022 The Saudi Gazette. All Rights Reserved. Provided by SyndiGate Media Inc. (
Zawya
21-07-2025
- Zawya
Foreign startup licenses in Saudi Arabia surge 118% to 550 by mid-2025
RIYADH — The number of foreign startups licensed under Saudi Arabia's "Riyadi" initiative has reached 550 as of mid-2025, marking a 118% increase compared to the same period last year, according to the Ministry of Investment. This surge comes as part of national efforts to position the Kingdom as a regional hub for entrepreneurship by facilitating international startup entry and creating a flexible regulatory environment that fosters innovation and attracts investment. The General Authority for Small and Medium Enterprises (Monsha'at) has also issued 364 licenses for business incubators and accelerators across the country. These entities have played a vital role in attracting international entrepreneurs and supporting their growth journey — from early prototyping and mentorship to investor and market access — enabling them to launch effectively in the Saudi market. Flagship international events hosted in the Kingdom, such as Biban and LEAP, have further drawn global founders by showcasing Saudi Arabia's dynamic entrepreneurial ecosystem and investment opportunities. Additionally, the active participation of Saudi stakeholders in global forums like Web Summit, Vivatech, and Slush has enhanced international networking and promoted the Kingdom as an attractive destination for startup activity. The "Riyadi" license (Startup Investment Registration) is one of the Ministry of Investment's key initiatives, designed to empower international and local entrepreneurs to establish ventures easily with partners from around the world. The initiative supports Saudi Arabia's broader objectives of economic diversification, innovation, and embedding a culture of entrepreneurship. © Copyright 2022 The Saudi Gazette. All Rights Reserved. Provided by SyndiGate Media Inc. (
