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Amazon's Summer Beauty Event Ends Soon—47 Deals To Shop Before It's Over

Amazon's Summer Beauty Event Ends Soon—47 Deals To Shop Before It's Over

Forbes08-05-2025
Amazon's Summer Beauty Event ends this weekend. To help you make the most of the final days of the sale, we've rounded up 47 standout deals based on price history research—including picks from Sol de Janeiro and Biodance. It's also a great time to shop for beauty devices, haircare staples and skincare essentials, with many prices among the lowest we've seen this year.
Amazon's Summer Beauty Event ends this weekend. Here are the best deals on skincare, haircare and ... More more. Illustration: Forbes / Photos: Retailer
Through May 11, new deals are dropping daily on cult-favorite products, like the Solawave Red Light Therapy Wand for 35% off and the Tatcha The Kissu Lip Tint SPF 25—now $10 off in three shades. Below, find our list of the best Amazon beauty deals worth shopping, including editor favorites and expert-recommended products. Biodance Bio-Collagen Real Deep Mask: Now $15, Was $19 (20% Off)
Murad Multi-Vitamin Clear Coat Sunscreen SPF 50: Now $36, Was $42 (15% Off)
TheraFace Depuffing Wand: Now $129, Was $149 (13% Off)
Medicube Zero Pore Pads: Now $15, Was $31 (52% Off)
Solawave 4-in-1 Radiant Renewal Facial Wand: Now $110, Was $169 (35% Off)
Anastasia Beverly Hills Shimmer Body Oil: Now $27, Was $38 (30% Off)
Belif Super Drops Glow Serum: Now $23, Was $38 (40% Off)
Virtue Healing Hair Oil: Now $29, Was $45 (36% Off)
Pattern Beauty By Tracee Ellis Ross Cleansing Shampoo: Now $17, Was $21 (20% Off)
Grown Alchemist Hydra-Repair Day Cream: Now $38, Was $50 (25% Off)
Sol de Janeiro Brazilian Joia Milky Leave-In Conditioner: Now $22, Was $28 (20% Off)
Herbivore Star Seed Sheer Glow Mineral Sunscreen SPF 30: Now $30, Was $38 (20% Off)
These overnight sheet masks intensely hydrate the skin, improve dullness and minimize congested pores. 'Not only do I love how bright and dewy my skin looks and feels after wearing them, I love how easy they are to put on,' says deals and coupons writer Bianca Alvarez, who uses these masks weekly.
Our deals editor Maya Gandara is also a huge fan: 'I've run through two boxes of these sheet masks already—they are just that transformative. Unlike most sheet masks, they do require a three hour wear time, but I find the results (glowy, smooth skin) are well worth it.'
Why Its A Good Deal: This is the lowest price these sheet masks have been in three months.
An SPF with bonus skincare benefits? Say no more. This Murad SPF 50 formula is enriched with vitamins C through F to help improve your skin's overall health while shielding it from harmful UV rays.
Why Its A Good Deal: This is the first time the Murad product has gone on sale at Amazon.
Take this 2-in-1 beauty tool on your next trip to depuff under eyes, target signs of aging and boost your skin's radiance. Switch between hot and cold modes depending on what your skin needs most. It's the perfect companion for long flights.
Why Its A Good Deal: This discount is just $1 shy of the device's lowest price ever.
Medicube's K-beauty formulas have steadily grown in popularity for their effectiveness and accessible pricing. These pads, which are suitable for all skin types, are saturated in a toner solution to minimize the appearance of pores, control excess sebum and exfoliate the skin with little to no irritation.
Why Its A Good Deal: This is the lowest price these toner pads have been in more than three months.
This skincare tool may be compact, but the potential results are anything but little. With consistent use, this red light therapy wand can help reduce the appearance of fine lines, dark circles and puffiness across the entire face.
Why Its A Good Deal: This is the lowest price we've seen on the device since September 2024.
Make your skin glow this summer with this rose gold shimmering body oil. The lightweight formula leaves your skin silky-smooth without a sticky or greasy residue.
Why Its A Good Deal: This is the first time the body oil has gone on sale at Amazon.
The multitasking serum combines micro-pearls, vitamin C and niacinamide to brighten the skin and improve uneven tone and texture. 'For a simplified morning skin care routine and glowing skin, this is one of my must-haves,' says Alvarez. 'It's the perfect way to get a summer sun-kissed glow year-round.'
Why Its A Good Deal: This discount is only 19 cents higher than its lowest price ever.
If your damaged strands need a little extra care, Virtue's Healing Oil may be of service. The lightweight, non-greasy oil surges strands with shine, softness and hydration to begin the repair process.
Why Its A Good Deal: This is the lowest price we've ever seen for this hair oil at Amazon.
This shampoo from Tracee Ellis Ross' brand, Pattern Beauty, is geared towards those with type 3 and type 4 curls. It clears up residue across strands while expertly maintaining moisture for soft, bouncy and defined curls.
Why Its A Good Deal: This is the first time the shampoo has gone on sale at Amazon in 2025.
In need of a calming and hydrating moisturizer? This non-greasy facial cream features a combination of soothing and moisturizing ingredients that leave your skin smooth, plump and with a subtle glow.
Why Its A Good Deal: This is the lowest price this cream has ever been at Amazon.
This 5-in-1 leave-in spray detangles, fights frizz, repairs damage and adds non-greasy moisture to hair. Plus, it has Sol de Janeiro's classic Cheriosa 62 scent, which has notes of pistachio, jasmine and vanilla—reminiscent of a vacation getaway.
Why Its A Good Deal: This is the lowest price the leave-in conditioner has been at Amazon in 2025.
Finding a mineral sunscreen suitable for all skin types and skin tones isn't always easy—but that's where Herbivore steps in. 'This suncreen blends in seamlessly without any white cast, and I love that it doesn't dry out my skin or leave it feeling greasy and heavy,' says Alvarez, who has been using it for over a year.
Why Its A Good Deal: This mineral sunscreen is currently at its lowest price ever at Amazon.
Hydrate and protect your lips with this tinted SPF lip balm from Tatcha. Available in three buildable shades, the creamy lip balm adds a hint of color while also locking in moisture for a non-drying finish.
Why Its A Good Deal: This is the lowest price this lip tint has ever been at Amazon.
Looking to swap your full coverage foundation for something lighter this summer? Dr. Jart's tinted moisturizer offers SPF 40 protection and buildable coverage. While the shade range is minimal, the formula adapts to a variety of skin tones for a natural-looking match.
Why Its A Good Deal: This is the lowest price the tinted moisturizer has been in nearly a year at Amazon. Dr.Jart+ Premium BB Tinted Moisturizer: Now $40, Was $48 (17% Off)
Well People Bio Tint SPF 30 Tinted Moisturizer: Now $24, Was $30 (20% Off)
Tarte Lights, Camera, Lashes Mascara: Now $24, Was $28 (15% Off)
Anastasia Beverly Hills Brow Definer Deluxe: Now $8, Was $13 (40% Off)
Smashbox Super Fan Mascara + Always Sharp Eyeliner Set: Now $47, Was $55 (15% Off)
Laura Geller New York Baked Bronze-N-Brighten Powder: Now $20, Was $34 (41% Off)
Rimmel Stay Glossy Lip Gloss: Now $2, Was $5 (60% Off)
Urban Decay 24/7 Longwear Eyeshadow Single: Now $18, Was $22 (20% Off)
Urban Decay 24/7 Glide-On Waterproof Lip Pencil: Now $20, Was $25 (20% Off)
MOST POPULAR
'I personally reach for this styling brush on a regular basis,' says Gandara. 'I love that the brush head is large enough to tackle bigger sections of hair, making styling quick and efficient without causing too much damage. Plus, the thermal comb mode is a game-changer for refreshing styled strands when I'm trying to extend the life of my blowout.'
Why Its A Good Deal: This matches the lowest price we've ever seen Amazon sell it for.
Warmer weather calls for a restock of shaving necessities—like a brand new set of razors. This bundle from Flamingo comes with four blade refills and a shower holder.
Why Its A Good Deal: It's down to its lowest price ever on Amazon. Flamingo Moisture Plus Women's Razor Set: Now $12, Was $20 (40% Off)
Philips Sonicare ExpertClean 7500 Electric Toothbrush: Now $170, Was $200 (15% Off)
Amazon Basics 5-Blade Razor: Now $16, Was $19 (15% Off)
Crest 3D White Brilliance Bright Whitening Toothpaste: Now $16, Was $20 (20% Off)
Panasonic Water Flosser: Now $30, Was $50 (40% Off)
Sol De Janeiro Hair & Body Perfume Mist: Now $20, Was $25 (20% Off)
Wahl Groomsman Rechargeable Precision Trimmer: Now $14, Was $20 (32% Off)
Flamingo Body & Bikini Wax Kit: Now $16, Was $20 (20% Off)
AHAVA Dead Sea Mineral Bath Salt: Now $18, Was, $26 (30% Off)
Grown Alchemist Roll-On Deodorant: Now $18, Was $24 (25% Off)
What Is The Amazon Summer Beauty Event?
The Amazon Summer Beauty Event is an annual sale featuring beauty and wellness deals from top-rated brands. This year, you'll find major discounts on favorites like Biodance, Kiehl's, Medicube and Anastasia Beverly Hills, to name a few. Discounts will vary throughout the event, with a mix of category-specific promotions, spend-and-earn offers and product-specific markdowns. The sale is open to everyone, but Prime members enjoy the added perk of fast, free shipping—you can sign up here to take advantage.
When Is The 2025 Amazon Summer Beauty Event?
The Amazon Summer Beauty Event began on April 28 and continues until May 11. For the final few days, shoppers can browse some of the best beauty deals the retailer has to offer. New markdowns will be released daily, so you'll want to bookmark this page and check back often to be the first to peruse the remaining drops.
Can I Trust Amazon Beauty Products?
Amazon is home to a huge selection of authenticated beauty products, but it's still possible to come across the occasional counterfeit. To avoid purchasing a knockoff, make sure the item is being sold from the brand's verified storefront—not a third-party seller.
When in doubt, double check that your chosen item is 'sold and shipped by Amazon.com." We also recommend reading through shopper reviews for any red flags and comparing the product description and packaging with those found on the brand's official website.
Do Beauty Products Go On Sale On Prime Day?
Yes, Prime Day beauty deals have gotten really good over the past few years. From high-end skincare to cult-favorite hair tools, the discounts tend to run deep across numerous categories. That said, Prime Day typically spans just two days—whereas the Amazon beauty sale is live for a full two weeks, giving you plenty of time to shop at your own pace.
When Does Amazon's Summer Beauty Event End?> When Does Amazon's Summer Beauty Event End?
Amazon's Summer Beauty Event ends Sunday, May 11. With five days left, you can still take advantage of some of the best deals on skincare, haircare, and more.
What Brands Are Included In Amazon's Summer Beauty Event? > What Brands Are Included In Amazon's Summer Beauty Event?
Amazon carries a wide range of beauty brands, many of which are marked down during the Summer Beauty Event. You'll find deals on luxury favorites like T3, Kiehl's, and Malin + Goetz, as well as popular drugstore staples like Cetaphil and Differin.
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The Tired Girl look, on the other hand, is part of the transient 'core' phenomenon, a word used to describe niche internet aesthetics, such as 'cottagecore' (nature-inspired, romantic) or 'Barbiecore' (playful and hyper-feminine). 'It's a quick way to show who you are or what mood you're going for,' said Hastings-Narayanin. The challenge, he argued, is that it is 'fleeting, commodified and poised for replacement by the next viral moment.' The trend has a distinctive Tim Burton energy, so it comes as no surprise that it appeared on both seasons of Wednesday. 'The core principle was to achieve a polished but natural look using minimal products and highlighting Jenna's natural features,' said hair and makeup artist Tara McDonald, who created Ortega's look in season one. As Ortega's foundation was lighter in color than her natural skin tone, and McDonald 'didn't want to conceal her natural under-eye area with makeup,' the darker circles around her eyes stood out more than usual, McDonald explained. 'The eyeshadow was dark, but it was only ever a light application, and the illusion of naturally flushed lips — almost like they've been gently bitten — was key,' she added. Like with any pronounced beauty look, there is a message in Wednesday's makeup. 'The intention was always that she's not going to be the kind of girl who spends hours doing her hair and makeup,' said Nirvana Jalalvand, who was behind Ortega's beauty look for season two. 'She's just not that kind of person. She has cases to solve and important places to be. Putting her face on isn't going to be high on her priority list.' In that regard, Wednesday's nonchalance about her appearance serves as the antithesis to traditional, polished, fresh-faced beauty ideals, and a subversion of femininity. It is a clear departure from the 'clean girl' aesthetic, a fresh-faced look that involves flushed cheeks, radiant skin and minimal makeup, popularized by Bella Hadid, Hailey Bieber and Kendall Jenner over the last few years. 'It's not just the makeup though; it's part of something wider,' said Jalavland. 'Even the way people post their Instagram photos now has shifted with photo dumps and blurry images. We've all grown tired of overly curated, perfectionism. This messy culture is a fight against that clean girl aesthetic. Tired Girl is a different way of presenting yourself. It's almost like we went so far into perfection that people are going back on it.' This is also true of its execution; applying concealer and blush requires little effort. 'Most people can do this makeup,' said McDonald. 'You don't necessarily need to be a great makeup artist. You don't need a steady hand. You can achieve this look without makeup brushes.' While Tired Girl may be unlikely to make a lasting cultural impact, its origins might say something deeper about the challenges that young people face. Hastings-Narayanin views Gen Z's embrace of the Tired Girl trend as a return to vulnerability and relatability amid 'relentless pressures' that include juggling academics and extracurriculars, managing student debt and navigating a fragile job market, all while striving for personal goals like saving the planet. 'Flaunting vulnerability and dark humor becomes a coping mechanism that proclaims, 'I am exhausted and uncertain about my future, and I will laugh through the gloom,'' he said.

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