logo
Boeing aircraft acquisition part of MAG's long-term fleet renewal plan

Boeing aircraft acquisition part of MAG's long-term fleet renewal plan

The Sun3 days ago
KUALA LUMPUR: The acquisition of Boeing aircraft by Malaysia Aviation Group (MAG) is part of a strategic, phased plan to modernise and expand its fleet, according to Minister of Investment, Trade and Industry Tengku Datuk Seri Zafrul Abdul Aziz.
The minister clarified that the decision was not influenced by external pressures but was based on operational needs, particularly the replacement of ageing Boeing 737-800 aircraft that have been in service for an average of 14 years.
'In 2016, MAG placed an initial order for 25 Boeing 737-8 MAX aircraft. Since November 2023, 13 planes have been received, with the remainder to be delivered progressively until 2027,' he said during a briefing at the Dewan Rakyat.
He added that on March 20, 2025, MAG finalised an additional order for 30 Boeing 737 MAX aircraft, with deliveries scheduled between 2025 and 2035. Another 30 aircraft remain under consideration, pending MAG's future growth strategies.
'The total acquisition cost includes not just the aircraft but also engines, training, maintenance, and long-term support,' Tengku Zafrul explained.
The minister highlighted the broader economic benefits, noting Boeing's longstanding partnership with Malaysia's aerospace sector. Boeing Composites Malaysia (BCM) in Kedah supports the global supply chain and creates local jobs.
'Malaysian firms like CTRM, UPECA, and SME Aerospace are key suppliers for Boeing and Airbus. The aerospace industry contributed RM25.1 billion in 2024 and supports 30,000 jobs,' he said.
Tengku Zafrul also pointed to the tourism sector's recovery, which has exceeded pre-pandemic levels. Boeing forecasts global passenger traffic growth of 4.7% annually over the next two decades, making the fleet investment crucial for Malaysia's economic growth. - Bernama
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Strengthen safety nets, don't dictate retirees' use of EPF savings, says social activist
Strengthen safety nets, don't dictate retirees' use of EPF savings, says social activist

Borneo Post

time9 minutes ago

  • Borneo Post

Strengthen safety nets, don't dictate retirees' use of EPF savings, says social activist

Voon says any attempt to retroactively or unilaterally change withdrawal terms after contributors have met the required conditions undermines public trust in the system. – Bernama photo KUCHING (Aug 7): The government should focus on strengthening social safety nets, improving financial literacy and ensuring Employees Provident Fund (EPF) returns remain strong instead of controlling how retirees use their savings, said social activist Voon Shiak Ni. She said any attempt to retroactively or unilaterally change withdrawal terms after contributors have met the required conditions undermines public trust in the system. 'In light of this, public feedback is to urge the federal government to uphold the current withdrawal policy at age 55 without additional restrictions; refrain from introducing any new conditional withdrawal mechanisms for eligible retirees; and recognise that financial freedom in retirement is a personal right – not a government-controlled benefit. 'It is a fundamental principle that Malaysian EPF contributors are entitled to withdraw their savings in full upon reaching the age of 55 in accordance with existing EPF regulations. 'These funds represent the hard-earned savings of workers accumulated over decades, and the right to access them upon reaching retirement age must be respected and protected,' she said in a statement yesterday. Voon stressed that once members reach this milestone, it was no longer within the government's discretion to dictate how and when their savings should be accessed, and reiterated that the decision on how to manage their own retirement funds should rest fully with the account holders. 'EPF was never intended to be managed like a pension scheme, where funds are released monthly – it is a retirement savings fund, and contributors must retain the freedom and autonomy to make financial decisions based on their individual needs and circumstances.' She said the government must honour the rules and regulations of EPF contributions and commitment to protect the retirement rights of Malaysians. On the other hand, Labour Law Reform Coalition deputy president Andrew Lo said theoretically, the government's proposal was 'the way forward' as retirement income should be on a regular sustainable withdrawal instead of a lump sum. 'This will only work if the current inadequate retirement savings amongst majority of EPF contributors – current and future – is resolved, otherwise the monthly withdrawal or payout will be a pittance. 'It will also work if adequate monthly retirement withdrawal is about 40 per cent of pre-retirement income,' he said, adding pensions for civil servants were currently at 50 per cent of basic salary before retirement. Lo said the proposal might also work if retirement age was increased to at least 65 to enable workers to build up sufficient savings, reduce pension costs and boost labour productivity and improve fiscal and economic performance. 'On top of that, the government must introduce a universal basic pension which can be funded by the many welfare and handout schemes which are currently being implemented on ad hoc and at the whims of political convenience.' Meanwhile, it was reported that several leaders here opposed to proposed move to restrict EPF lump sum withdrawals, stating such a policy would deprive contributors of rightful access to their own savings. EPF said the proposal was still under review and in the interim, existing rules and withdrawal mechanisms remain unchanged. epf safety nets Voon Shiak Ni

Khazanah boosts support for mid-tier companies
Khazanah boosts support for mid-tier companies

New Straits Times

time39 minutes ago

  • New Straits Times

Khazanah boosts support for mid-tier companies

KUALA LUMPUR: Khazanah Nasional Bhd is ramping up support for domestic mid-tier companies (MTCs) through a dual-track strategy under its Dana Impak initiative. This approach combines capacity building with growth capital through private credit and private equity. The initiative aims to benefit over 100 MTCs by strengthening capabilities, improving access to funding and driving innovation-led growth. "Khazanah's private credit strategy under Dana Impak aims to accelerate the growth of Malaysian MTCs through non-dilutive financing solutions," it said in a statement. Khazanah is partnering with Navis Capital Partners, a Kuala Lumpur-based Asean-focused investment firm, and Granite Asia, to provide customised credit solutions that support the growth of local MTCs. Under its private equity track, the sovereign wealth fund is also working with experienced fund managers to help MTCs scale up, enter regional markets, and enhance operations. It also announced a partnership with Malaysian private equity firm Creador, known for helping growth-stage companies expand regionally and unlock performance through value creation. Khazanah managing director Datuk Amirul Feisal Wan Zahir said that through Dana Impak, the fund serves as both catalyst and connector. It addresses gaps in the ecosystem, providing long-term capital where the market falls short, investing in talent, and attracting private investors. "Our focus on levelling up Malaysian MTCs represents our Advancing Malaysia strategy to enhance Malaysia's economic competitiveness and resilience.

Vital matter of keeping local storytelling alive
Vital matter of keeping local storytelling alive

The Star

timean hour ago

  • The Star

Vital matter of keeping local storytelling alive

THERE was a time when Malaysian advertisements felt unmistakably Malaysian. You heard the familiar accents, saw the textures of our multiracial homes, smelt the food even before the camera panned in. Whether it was a Hari Raya spot from the east coast or a Merdeka film set in a kopitiam, the stories didn't need subtitles – they spoke to who we were. But today, far too often, we see work that could've come from anywhere and sometimes, it does. The same templates, stock transitions, overused soundtracks, or worse, ads dubbed in Bahasa Malaysia that were never rooted in our experience to begin with. This is not nostalgia. It's a warning. As we accelerate towards artificial intelligence (AI)-generated content, regional production hubs, and centralised marketing templates, the risk isn't just creative sameness. It's cultural erasure. If we in the communications industry don't make a conscious effort to rekindle local storytelling, we may find ourselves fluent in formats but mute in meaning. We often hear about the need for 'global alignment' – that elusive consistency of brand voice across markets. But too often, this results in campaigns designed in New York, adjusted in Singapore, and awkwardly adapted in Kuala Lumpur. The assumption is that global messages travel well. But people don't live in global spaces – they live in local realities. What resonates in Stockholm may fall flat in Seremban. A metaphor that lands in Seoul may be tone-deaf in Sandakan. A slick line in London may be meaningless in Langkawi. It's time we asked a difficult question: in our pursuit of scalability, are we sacrificing specificity? We must remember that brand loyalty is built in the details – in the way a mother scolds her child in Kedahan slang, or the way friends laugh over a teh tarik. Lose these, and you lose the soul of your story. Local is not less than – it's more Some still treat 'local storytelling' as a quaint, small-budget category – something nice to have during festive periods, but not serious brand work. That mindset must go. In fact, the most powerful campaigns in Malaysia today – whether they come from food, fintech or telcos – succeed precisely because they tap into specific cultural truths. They feel lived-in. They recognise the pain points and joy notes of everyday Malaysian life. They sound like us. They don't try to be everything to everyone – they commit to being real to someone. This is not niche marketing. This is survival strategy. As attention spans shrink and trust in institutions erodes, only the culturally grounded will cut through. The future belongs to brands that dare to speak in the voice of their audience – not through a translator, but with shared understanding. AI doesn't understand Let's address the elephant in the edit room: AI. While it is true that generative AI tools offer unprecedented speed and efficiency, we must recognise their limitations. These models are trained on vast global datasets – not on Malaysian lived experience. AI cannot intuit the layered humour of our rojak conversations. It doesn't understand the difference between 'open house' and 'rumah terbuka'. It doesn't know why your grandmother keeps garlic behind the prayer altar, or why we apologise with food rather than words. It doesn't know the quiet sadness of an empty kuih tin, or the joy of hearing your dialect in a national ad. If left unchecked, the widespread use of AI-generated visuals, copy and voice-overs may flatten the very diversity it seeks to serve. We risk creating a world where everything looks polished, but nothing feels personal. Therefore, we must use AI as a tool to elevate – not replace – cultural specificity. Let the machines do the heavy lifting, so our creatives can dig deeper, listen harder, and craft with greater intention. Efficiency should empower authenticity – not erase it. One of the most underrated storytelling assets in Malaysia is language. We're not just bilingual. We are code-switching, pun-loving, idiom-sharing storytellers. And our ads should reflect that. Whether it's the rhythm of Tamil in a Petaling Street market or the softness of Iban at a family reunion, these sonic textures matter. Language is identity. And when we sanitise it for a regional palette, we rob the message of its texture. There's a world of difference between a sentence about a place and one spoken from a place. Holding on to legacies Equally important is our folklore – not just in the sense of kampung legends, but in the everyday myths we tell ourselves. The archetypes of the strict father, the indulgent grandmother, the struggling migrant worker – these are not clichés; they are mirrors. They help us see ourselves in the stories being told. To ignore these is to flatten Malaysian storytelling into a universal mush – clean, efficient and forgettable. Agencies must step into a new role: cultural custodians. We're not just message crafters. We are meaning-makers. In a world where messages can be generated by algorithms, the responsibility of meaning falls squarely on human shoulders. That means: > Hiring and mentoring storytellers from all corners of Malaysia, not just urban hubs. > Resisting the urge to 'dilute' a story for pan-Asian relevance when its beauty lies in its local truth. > Educating clients on the long-term brand equity of culturally authentic work – not just its festive public-relations buzz. > Advocating for fair representation. Too often, certain communities are reduced to stereotypes or tokenistic cutaways. True local storytelling means equity – in voice, in screen time, in narrative depth. We need to create brave spaces – both in agencies and in client rooms – where culturally rooted ideas are not dismissed as 'too local' or 'too sensitive', but embraced as assets. Higher stakes than you think This isn't just about advertising. It's about national identity. In an era where foreign platforms dominate our attention, and where the youth consume content from everywhere but home, our industry has a quiet responsibility. If we don't tell our own stories – with care, with colour, with conviction – who will? Every billboard, every pre-roll ad, every brand film is an opportunity to reaffirm that this place, this voice, this Malaysia matters. And when we neglect that opportunity, we don't just lose creative edge. We risk cultural amnesia. I believe the future belongs to those who can marry the power of technology with the intimacy of local truth. Brands that dare to speak in their own voice – not borrow someone else's accent – will endure. As we move into an era of hyper-speed content and increasingly borderless influence, let us not forget the soil we stand on. Let us rediscover the power of our dialects, our street corners, our family rituals, and our unspoken codes. This isn't about resisting the future. It's about arriving there with our identity intact. Let the world be global. Let our stories remain gloriously, defiantly, unforgettably Malaysian. Datuk Shahrein Zainal is founder and group managing director of Friends Worldwide, a homegrown communications consultancy. The views expressed here are the writer's own.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store