logo
Gran Centenario Launches Don't Be A Gringo Campaign

Gran Centenario Launches Don't Be A Gringo Campaign

Black America Web Featured Video
CLOSE
Gran Centenario, founded in 1857 by Lazaro Gallardo, considered to be the first Tequila Master Distiller ever, is now one of the leading brands in the world. At the top of the month, Gran Centenario launched its new, yearlong 'Don't Be A Gringo,' which aims to help educate others about Mexico's rich heritage and move away from longheld stereotypes.
Crafted in the Highlands of Jalisco state in Mexico, Gran Centenario offers five expressions of its award-winning tequila: Plata, Reposado, Anejo, Cristalino, Leyenda, and Gallardo. For the brand's 'Don't Be A Gringo' campaign, pop-up events in Chicago New York was recently hailed featuring the Rápido Gringo Test aimed at helping others 'Ungringo their Cinco' by testing them on Mexcican knowledge, pronunciation of Spanish words, and more.
With Cinco de Mayo upon us, bars across the United States will be united in revelry, celebrating the Mexican holiday. In Mexico, Cinco de Mayo is a very regional holiday with celebrations occurring in Puebla to celebrate the Mexican military's victory in 1862 over the French forces. How things are done in the States centers the holiday around celebrating Mexican food and culture, although some stereotypical tropes, such as sombreros, still persist.
For those who want to take the Rápido Gringo Test, head on over to Gran Centenario's website to test your knowledge. After taking the test, that is, if you gain a passing grade, you'll receive a code to try out some tequila goodness for yourself. The brand is also offering a $5 rebate for those who pick up a bottle of Gran Centenario. There are also some fantastic cocktails to check out.
'As México's #1 tequila and a proud Mexican family-owned brand, Gran Centenario is rooted in Mexican culture. That's why we're launching 'Don't Be A Gringo' and inviting everyone to toss out their Gringo tequila and embrace the real deal,' said Lander Otegui, EVP of Marketing and Innovation, Proximo Spirits. 'This isn't just about what's in your glass – it's about celebrating the true essence of México. So, grab a glass of Gran Centenario, say adiós to Gringo habits, and celebrate the way we do in México—with authenticity, pride, and of course, the tequila México drinks!'
Learn more about the 'Don't Be A Gringo' campaign by clicking here.

Photo: Source: Gran Centenario
SEE ALSO
Gran Centenario Launches Don't Be A Gringo Campaign was originally published on cassiuslife.com

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

K. Michelle Checks Interviewer About Her Country Music Roots: ‘I Didn't Fly Here — I Grew Here'
K. Michelle Checks Interviewer About Her Country Music Roots: ‘I Didn't Fly Here — I Grew Here'

Black America Web

timean hour ago

  • Black America Web

K. Michelle Checks Interviewer About Her Country Music Roots: ‘I Didn't Fly Here — I Grew Here'

Source: Jason Kempin / Getty More Black artists are embracing country music than ever before, as many have finally felt that the time is right to pursue a genre of music where Black musicians have traditionally been overlooked. In a recent interview, K. Michelle, known for her R&B music, corrected an interviewer about her country music roots during an appearance at the 2025 CMA Fest. When the interviewer told K. Michelle that she 'didn't grow up with country music,' the former Love & Hip Hop star offered a reply that cleared up any misconceptions. 'I did grow up in country music. You do this all the time. I'm from Memphis, Tennessee. I got a scholarship for yodeling — that's how I paid for college,' she fired back. 'My start, to you, has been when the Judd [family] reached out to me to go pay Naomi Judd tribute.' 'It's always been a thing for me. I was told I could not sing country music because I was Black, but it was something I had always been doing and will continue to do. I'm born and raised in Tennessee. I grew here, I didn't fly here,' K. Michelle added. 'I am so happy to be able to sing the songs of who I am and what it is I want to. So, I'm happy that people like you are just discovering me though' she said. When the interviewer pointed out that K. Michelle was an unknown to contemporary country music radio, she replied 'Well, you don't hear a lot of women in contemporary radio, period, right now. And you really don't hear Black ones, but you will.' In 2024, K. Michelle officially signed to BMG Nashville and released her first country single, 'Tennessee,' which was released earlier this year. Her debut country album Puddin's Outla Music is set to be released in 2025. SEE ALSO K. Michelle Checks Interviewer About Her Country Music Roots: 'I Didn't Fly Here — I Grew Here' was originally published on Black America Web Featured Video CLOSE

Young Thug Tug's Mariah The Scientist At BET, Fans Drag Thugger Online
Young Thug Tug's Mariah The Scientist At BET, Fans Drag Thugger Online

Black America Web

timean hour ago

  • Black America Web

Young Thug Tug's Mariah The Scientist At BET, Fans Drag Thugger Online

Source: Allen Berezovsky / Getty A clip of Young Thug and his boo Mariah The Scientist at the 2025 BET Awards is going viral, and not in a good way. The couple, who have been together since 2021, skipped posing for red carpet photos, and fans are now calling out Young Thug for how he treated Mariah during the moment. In the video, Thug is seen holding Mariah's hand tightly and pulling her past photographers without stopping. He's wearing a black suit and a creepy Leatherface-style mask, while Mariah looked stunning in a short, backless green dress. At one point, a photographer calls out to Mariah, but Thug quickly shuts it down, saying, 'We're not doing that, c'mon,' and flips someone off before dragging her along. Mariah looked back a few times, almost like she wasn't sure if she should go. Fans online didn't hold back. 'He's literally dragging her along as if people wouldn't want pictures of her too,' one user wrote. Many pointed out that Mariah stood by Thug while he was in jail, and now that he's out, she deserves her own spotlight too. Young Thug has been making headlines recently for popping up on other rappers' tracks, showing that he's still active in music despite his legal issues. He's been featured on songs with his ATL fam, Future and Lil Baby. Thugger fans were excited to see him back, but this video has shifted the conversation. Meanwhile, Mariah the Scientist has been doing her thing too. She just dropped a new single called 'Burning Blue', which has been getting love for its emotional lyrics and smooth vibe. Neither of them has said anything about the viral video yet, but it's clear people are paying attention. While some think it was just a stressful moment, others believe it showed a bigger issue. Either way, fans are hoping Mariah gets the respect and recognition she deserves. Young Thug Tug's Mariah The Scientist At BET, Fans Drag Thugger Online was originally published on Black America Web Featured Video CLOSE

Boxer Claressa Shields Upset Over Losing BET Award To Angel Reese, Social Media Jabs At Her
Boxer Claressa Shields Upset Over Losing BET Award To Angel Reese, Social Media Jabs At Her

Black America Web

timean hour ago

  • Black America Web

Boxer Claressa Shields Upset Over Losing BET Award To Angel Reese, Social Media Jabs At Her

The BET Awards primarily focus on the best in Black entertainment, particularly in music and acting, but one of the most significant controversies on Monday night arose from the winner of a sports category. The Sportswoman of the Year went to the Chicago Sky's Angel Reese for the third time in a row. While it's hard to argue Reese's impact on women's sports, the category was stacked with heavy hitters like Dawn Staley, A'ja Wilson, Sha'Carri Richardson, Simone Biles, Flau'jae Johnson, Coco Gauff, JuJu Watkins, and Claressa Shields. And it was the undefeated boxing champ Shields who took to social media to complain about Reese coming out on top. 'Still don't know how I didn't win the Sportswoman of the Year for the @BETAwards,' Shields wrote. 'But, Congrats to Angel Reese and all the other Nominees [shrug emoji] I just thought accolades mattered.' Reese fans immediately hopped into her comments to argue her point, including one who wrote, 'You got [a lot] ms shields but reese has accolades too.' 'Yes she does but who has more accolades…. More success in their field. Please use google before responding,' Shields responded. The pushback of Reese rightfully deserving the award continued after the whirlwind of popularity she's had, with Shields conceding a bit but still thinking it's undeserved. 'Ain't nobody saying Angel Reese don't have accolades or she not good,' she said. 'I'm saying I thought the person with 'THE MOST' accolades & accomplishments would win the Award. I'm team Angel Reese!' Shields still enjoyed her night out at the awards alongside her boyfriend, Papoose, and posted a carousel of photos to her Instagram, settling for just being a BET nominee. 'Fortunate For All My Blessings [trophy emoji] For My First BET Nomination, I came how a Champion Should. We Enjoyed the Full @Betawards @bet Experience!' she wrote. Nicknamed the GWOAT, Shields is pretty accomplished, having won several world championships in five different weight classes, and is the first American boxer to win consecutive Olympic medals. There wasn't any noise made on the men's side of that same award. Philadelphia Eagles quarterback Jalen Hurts won, but the nominees were Aaron Judge, Anthony Edwards, Deion Sanders, Jayson Tatum, LeBron James, Saquon Barkley, and Stephen Curry. See social media's response to Shields' competitiveness below. Boxer Claressa Shields Upset Over Losing BET Award To Angel Reese, Social Media Jabs At Her was originally published on Black America Web Featured Video CLOSE

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into the world of global news and events? Download our app today from your preferred app store and start exploring.
app-storeplay-store