
34 Random Products You'll Think Were Made For You
Sally Hansen's iconic Insta-Dri nail polish perfect for anyone who wants quick touch-ups on their fingers and toes but has ZERO time to spare. If you're looking for a reliable, long-lasting, fast-drying polish to save not just time, but big bucks at the salon, I cannot recommend these enough!
A set of DEET-free handy mosquito-repelling bracelets for the ultimate in genius summer investments — these use essential oils, including citronella, to help stop those teensy vampires in their tracks.
A set of limited edition Band-Aids with retro flower patterns so the next time you get a little ouch, you can be like, "wound care, but make it summer-y."
A light up solar frog figurine for your garden or porch so when you come home from that "just one drink" dinner past midnight, this croaky lil' fella can lovingly judge you for it.
A NeeDoh "Dream Drop," one of many delightful options from the *elite* Needoh sensory fidget toy line to help add more calm and focus to your day. This goo-filled, delightfully colorful fidget has a satisfying squish with a "slow rise" before going back to its original shape. Reviewers also love that it doesn't have the kind of stickiness that picks up debris and makes it hard to clean.
A mini Bob Ross paint-by-numbers kit for anyone on their "happy accidents" beat — this itty bitty set comes with everything you need to create three tiny masterpieces of your very own.
Hawaiian Tropic's SPF 30 Mineral Powder Sunscreen Brush, aka your scalp's BFF this summer — reviewers don't just swear by this for face coverage and a protective setting powder, but for protecting their hairline without their hair getting goopy from sunscreen scalp sprays or regular sunscreen lotion. Bonus — this is a heck of a lot cheaper than its competitors, like the $35 Supergoop and $36 Brush On Block!
A delightfully affordable instant foot peeling spray for anyone ready to go full YEEHAW!! on a pedicure, without the big salon price tag. This not only helps gently remove dead skin, but moisturizes dry and cracked heels, so you'll really get some refreshing bang for your buck.
Spooky Summer, another beloved stress relief coloring book from Southern Lotus, a brand that's made itself famous on TikTok for its cozy, relaxing, easy-to-draw themes. This one is full of happy little spooks enjoying their favorite summer ~haunts~.
Catrice "Instant Awake" Under Eye Brightener, which became the internet's holy grail — now in four shades! — for concealing and brightening dark circles under your eyes so fast that everyone's old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference.
Plus Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It's basically an alarm clock for your eyeballs, because boy howdy are they awake now!!
A set of espresso martini instant cocktail tea bags — all the sophistication of tea, the zing! of coffee, and the 😜 of a cheeky cocktail, without the exorbitant bar price tags. All you have to do is add three ounces of cold water, 1.5 ounces of hard liquor, and the tea sachet into a glass, and you'll have a delicious cocktail in one minute.
Laneige's Neo Blurring Powder to absorb oil and blur pores so effectively that you'll be like, "Oh ... witchcraft??" Might be the only explanation for how this can matte-ify your complexion while still keeping it radiant and glowy ✨.
And a set of leg- and foot-compression air massagers reviewers *swear* by for relief from pain, swelling, and edema symptoms. Your calves, toes, ankles, and heels are all going to be so happy that the rest of your human body will be jealous of them.
A pair of printed drawstring shorts for anyone who has had it up to HERE with minimalism and needs some cheerful colors and patterns back in their life. These are especially great because the more colors you can sneak into your shorts, the more tops you can match them with! It's perfect closet math.
A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go.
A four-pack of silicone straw soda can lids that are like, "Oh, you're obsessed with Diet Coke? Let me find you a reason to be even MORE obsessed." Reviewers love these not just for the ~thrill~ of a straw, but because the covers make the cans a whole lot more spill-proof, prevent your drink from going flat, and protect your can from bugs and debris during outdoor hangs.
A ridiculously versatile solar-powered bird bath fountain pump — all you have to do is plop it in water in a traditional bird bath, planter, or backyard decor, and boom! You have a sweet little bird haven that can burble water up to a foot high for all our feathered friends to enjoy.
Red Robin Original Blend Signature Seasoning, because you shouldn't have to make the trek all the way to that giant red bird's Mojo Dojo Casa House to enjoy the RIDICULOUS, semi-feral joy of his seasoning. This *chef's kiss* blend of garlic, onion, and tomato is one of the most aggressive "if you know you know" seasonings out there and owning it is about to make you the most popular person on your block.
A wildly popular hummingbird projection lantern to make your porch or backyard feel like you're stepping out of the real world and into a whimsical fairy tale.
Biofreeze's new Dry Stick for "portable pain relief" — this mess-free, cooling solution for aches and pains all over your human body, whether it's your neck, shoulders, knees, hands, or many numerous joints. Its targeted menthol relief also works *fast* and is delightfully travel-friendly, unlike competing menthol creams.
An absurdly darling pink Lego typewriter that has multiple build options — you can also turn it into a flowery "keytar" instrument and a sweet little flowerpot with a writing pad and pen. (But honestly, I've imprinted on that pink typewriter so hard that if I hear about any of you making something else, I'm gonna cry some big Barbie tears.)
Death Wish Instant Coffee Packets so downright (dare I say, DANGEROUSLY) delicious that even the biggest coffee snobs you know might trade in their precious pour-overs. That is, if they can handle the 300mg of caffeine per cup 👀.
A weighted eye mask that's basically like a weighted blanket for your human eyes, designed to decrease stress and encourage ~deep sleep~. They also feature a 3D contour, so they're hollowed out in the middle and won't rest right on top of your eyes.
A reusable, family-friendly sand eraser to *instantly* remove sand from your skin with a quick swipe so you don't accidentally turn your unsuspecting car interiors into "Beach, Part Two."
A little octopus-themed melamine serving platter you can use to serve small bites to guests, or serve delicious Girl Dinner to your own human self. (It's not eating alone if an illustrated sea critter is with you!!)
E.l.f's Lash Xtndr Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required.
Built's "Puff Protein Bars" that are basically chocolate-covered marshmallows that also, by some witchcraft, have 17 entire grams of protein in them?? And NO weird aftertaste. If you are also someone who is in a perpetual state of "I need protein or I will bite someone's brain off," I am telling you, nothing in this WORLD will feel better than pulling one of these out of your bag.
A sardine-themed digital download because now that we are in an era of "sardines as decor," we need to embrace it with every brine-y, aesthetic, mermaid bone in our BODIES, one piece at a time.
A cult-favorite cordless "on the go" razor that gives such a close, silky, deliciously smooth shave that reviewers swear by it for even their most ~sensitive~ areas. It even has a "wet" mode and a "dry" mode so you can use it during a shower or as a quick touch-up during the day, and is safe enough to use that multiple parents swear by it as a "first time" razor for preteens, too.
A platypus jar scraping spatula so you can get every!! last!! MORSEL!!! of your peanut butters, Nutellas, and mayos, just as international super spy and legendary hero Perry the Platypus would have wanted.
A set of cat-shaped dual-sided sponges that dared to ask, "What if we turned Scrub Daddy sponges into cats and also made them way more affordable?" These are the purrrrfect solution for your kitchen aesthetic *and* budget.
A ginormous "marshmallow cloud fleece" blanket you should only pull out in front of guests if you're prepared for them to burrow inside and never, ever leave.
A dimmable sad duck nightlight because sometimes you just have to look at this emotionally deflated creature on your desk and be like, "Welp. At least I'm doing better than that little dude."
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Buzz Feed
6 hours ago
- Buzz Feed
33 Cheap Yet Decadent Products
Moroccanoil's Mini Must-Haves Sampler, which is so affordable that I'm not not pinching myself to make sure I'm awake. Reviewers especially love these teensy versions for traveling in ~luxury~ on the cheap, and for trying these beloved splurge-worthy products without committing to the whole price first! A cult-favorite Creamy Coconut fragrance rollerball reviewers compare to the pricey Sol de Janeiro version. 👀☀️ This is from TikTok-famous small business brand Kuumba Made, known for its luxury scents at ridiculously affordable prices, so you know they're on their game — reviewers especially love how ~beachy~ and long-lasting this sweet but elevated fragrance feels and how nicely it plays with other scents! A tinted lip balm so close to the same magic as "Black Honey," TikTok's beloved $25 ~universal shade~ from Clinique, that it will genuinely startle you — especially when you see the price. This is a perfect, non-sticky "go-to" lippie that's just a step above the "no makeup makeup" look, giving the perfect subtly polished effect. Sally Hansen's iconic Insta-Dri nail polish perfect for anyone who wants quick touch-ups on their fingers and toes but has ZERO time to spare. If you're looking for a reliable, long-lasting, fast-drying polish to save not just time, but big bucks at the salon, I cannot recommend these enough! A set of delightfully ~~tingly~~ self-heating soothing foot masks made with Epsom salts, lavender, and peppermint perfect for anyone whose recent step count is "too many." Nothing like a lil' self-care on those aching feet to lift your spirits! Lottabody's Coconut Oil Foaming Curl Mousse designed for all hair types to give you satisfyingly hydrated, volumized, frizz-free curls at a FRACTION of the price of its competitors. A wildly popular floral print sheer cover up for the perfect finishing touch to all your spring and summer outfits that won't make you swelter in the heat. Reviewers especially love how easily this packs (and photographs!!) for travel. E.l.f's Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required. Dove's Coconut Milk & Sugar Lychee Body Wash so moisturizing, gentle, and decadently-scented that you're going to feel fully transported to your ~happy place~ every time you lather it on. This is especially lovely for sensitive skin, since the plant milk base is nutrient-rich and sulfate-free to keep your skin feeling eeextra soft and loved. E.l.f. Glow Reviver Melting Lip Balm for all the ultra fans of Summer Fridays, Rhode, and Laneige whose bank accounts are begging them to put a stop to the lippie madness. These new deliciously tinted, moisturizing, buildable glosses are just as buttery and decadent as the balms that inspired them, for a fraction of the price. (Brb, drowning myself in the "Strawberry Shortcake" and "Vanilla Toffee" flavors.) A set of espresso martini instant cocktail tea bags — all the sophistication of tea, the zing! of coffee, and the 😜 of a cheeky cocktail, without the exorbitant bar price tags. All you have to do is add three ounces of cold water, 1.5 ounces of hard liquor, and the tea sachet into a glass, and you'll have a delicious cocktail in one minute. Olay's Firming Body Lotion full of collagen peptides and a Vitamin B3 complex for *ultra* hydration designed to visibly plump, firm, and moisturize your skin — all at a fraction of the price of other firming lotions, like the internet's beloved $48 Elasti-Cream. A pair of elevated faux leather sandals as the ultimate "what on earth will make my feet match this outfit??" shoe for all your warm weather shenanigans. These pair just as beautifully with a cocktail dress as they do with a swimsuit or jeans, like that one really chill kid in high school who hung out with people in every clique. Tree Hut Vanilla Hand Wash infused with hyaluronic acid and ceramides to help hydrate and restore skin health so your hands can be super clean *and* super nourished. Now all you have to do is prepare to have the link to this handy whenever guests come over and are like, "WHERE DID YOU GET THIS DELECTABLE SOAP??" A set of golden bracelets giving ~quiet luxury~ vibes at "I want to pay rent this month" prices. Reviewers especially love these mix-and-match sets because they look like expensive versions from Cartier — the middle one is giving the $8,000 "Juste Un Clou" and the studded one is giving the $6,000 "Love Bracelet!" An affordable cult-favorite luxury-scented candle with a scent reminiscent of Le Labo's Santal 33, and a throw so satisfying that reviewers can't stop gushing about it. If you're in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend. An affordable sleeveless exercise romper you will be SO glad you bought on days when the sun is trying to bake you like cookie dough. These are medium-compressive, soft, breezy, and SUPER easy to throw on when your brain is too fried to match a top and a bottom in the heat. Bonus — these are comparable to Aerie, Abercrombie, and Hollister versions that can go for three times this price! A pair of luxe retro-style oval sunglasses giving Miu Miu vibes without the $489 price tag. The devil's in the chic details on this one, including the little gold embellishments on the sides and the nostalgic shape of the lenses, which are softer than the typical skinny oval lens. A set of Victoria's Secret–inspired seamless "invisible" underwear so soft and stretchy your butt will want to *sing* when you slide them on. This is a true holy grail underwear that doesn't show, doesn't ride up, and somehow manages to look cute all at the same time. A Lululemon-inspired mini wristlet wallet set that looks just like their $50 version, and also easily holds cash, cards, and lip balms, so you don't have to deal with the whole muss and fuss of a purse if you're going on a walk around the neighborhood. Plus, you know what they say — keep your friends close and your beloved lippies closer. A set of sophisticated cylindrical wineglasses to rival Crate & Barrel's, and to elevate your Friday wine-cheese-and-Netflix nights so instantaneously that you'll feel like an extra in one of those Shows About Rich Families Who Fight All The Time. A square neck "going out" top that isn't NOT a near perfect lookalike for the $38 Skims and $40 Abercrombie versions. This is an excellent find for anyone who is ~choosy~ about colors, because this comes in a whole rainbow's worth of them. A pair of pretty pastel wireless over-the-ear headphones crafted to look like AirPods Max, so you can still enjoy the comfort and chic style of their iconic headphones without shelling out hundreds of dollars. These feature premium cushion padding, a built-in mic with the ability to take calls, 10 hours of playtime per charge, and surprisingly decent noise blocking for the price. A pair of gorgeous kitchen shears that are as functional as they are stunning — reviewers love these all-purpose, super sharp blades for cutting everything from meat and fruit to opening packages and wrangling with complicated wrapping. A ribbed button up tank top with some real Abercrombie & Fitch energy to perfectly straddle that line of "professional" and "I am 100000% going out after work today, and a martini glass will be involved." A plated, jewel-embedded ring you can buy yourself as a little treat if the $1,250 Cartier Love Ring is decidedly out of your budget. Dare I say this version is ... prettier than the designer one? And a dainty gold-plated station necklace, another home run from jewelry brand Pavoi so close to the real diamond versions from Quince and Dorsey that run $400+ that it'll turn all your everyday looks into ~quietly expensive~ looks. A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep. Reviewers especially love these because they're an affordable alternative to ones that typically run $18 per case! Essence's Drop of Sunshine Bronzing Drops, aka the more affordable version of the beloved $39 Drunk Elephant version. This buildable, hydrating formula is an easy way to add a ~sunkissed touch~ to your beauty routine without breaking the bank (or compromising your skin!). An oh-so-luxe set of tie-front satin PJs you will be SO glad you purchased when you're about to sweat bullets on humid nights and this cooling, breathable set is like, "Hey — I got you." These sets are so chic and affordable that a lot of friend groups get them to match for events, and even wear the tie-string top as a going-out top! A weighted eye mask that's basically like a weighted blanket for your human eyes, designed to decrease stress and encourage ~deep sleep~. They also feature a 3D contour, so they're hollowed out in the middle and won't rest right on top of your eyes. A set of dainty but surprisingly strong bow-shaped hair clips to pair with all your frilliest dresses or to add a soft touch your more structured work outfits. A Skims-inspired square-neck compressive body suit that's basically 10 outfits in one — you can rock it solo, wear it as a bodysuit tucked into jeans, or pair it with a hoodie or a jacket. Go, little base layer, gooooo!


Business of Fashion
20 hours ago
- Business of Fashion
Sunscreen to Shoppers: Pick Your Poison
Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and the ultimate wife guy in skincare. Included in today's issue: Byredo, Burt's Bees, Charlotte Tilbury, Cyklar, Decorté, Dermalogica, Diptyque, Dr. Shereene Idriss, Eva NYC, Inkey List, Kylie Cosmetics, Kimchi Chic, Kylie Minogue, Lush, Lux Unfiltered, MAC Cosmetics, Maybelline, Milk Makeup, Murad, Native, Nette, Nuface, Philip B., Snif, Senegence, Soshe, Tarte, Thrive Causemetics, Truly Beauty, Typology, Violette_FR, YSE Beauty and VIP barbecue sauce. But first… There's a gas station and car wash in downtown Los Angeles that will check your car for smog-causing emissions. Above the price chart for toxic fumes is another kind of sky smear: A giant billboard that reads, 'the sun isn't poison but your sunscreen is.' Next to the message is Primally Pure's Sun Cream SPF 30, a $38 beige tube of beef tallow, zinc oxide and the radiant smiles of women who have 'done their own research.' Primally Pure is a brand by the conservative influencer and podcaster Bethany Joy McDaniel. An entrepreneur and mom of two, McDaniel makes some truly excellent points in her content. She encourages faith-based communities to take a more active interest in their members' physical health; she wonders if fillers are making everyone look the same; she encourages young women to explore the connection between gut health and skin health, especially in the context of alcohol. This is all great! But then McDaniel throws out the baby with Sydney Sweeney's bathwater by saying SPF isn't always necessary, and it's better to go bare-skinned than use something 'chemical.' Phew. Naturally, there's been big backlash from dermatologists, social media users, and Blue State moms trying to force a tube of Supergoop onto their kids before they leave for Governor's Ball. I'm not here to litigate that, because: Science. Instead, let's talk about what happened after Primally Pure threw down its billboard gauntlet: The brand got (sun)burned. On Wednesday, Australian skincare label Ultra Violette decided to turn the momentum from its recent launch into the US via Sephora into a clapback. The brand's social team photoshopped their own version of a sunscreen billboard onto the car wash space. 'Warning,' it reads. 'This SPF contains chemicals, hydration and common sense.' Similar posters blare 'This SPF is 100% poisonous to premature aging' and 'Save the beef tallow for your potatoes, not your pores.' On Instagram, Ultra Violette's billboard reveal landed over 4000 engagements and increased the brand's online engagement sixfold, according to the online analytics platform Keywords Everywhere. Primally Pure's unveiling had some skeptical shoutouts in the New York Post and on the morning news program KTLA, landing 3440 engagements and an engagement rate of less than 1 percent. From Primally Pure's POV, the campaign 'was designed specifically to spark conversation, create transparency, and increase awareness,' said founder McDaniel by email, who included a link to a 2020 JAMA study that begs the FDA for more sunscreen safety data. Ultimately, both brands stand to benefit from a clash of ideals (and formulas). Like Wendy's tweeting insults at Katy Perry, digital swipes can turn up the heat on both brands, within reason. But even though neither Ultra Violette nor Primally Pure really 'loses' from their online billboard wars, the American public does lose when they're led to believe that sun care is more harmful than the melanoma it strives to prevent. In that sense, only one brand wins here — the one that uses proven data to keep its customers healthy long enough to shop another day. What else is new… Skincare On March 28, Rachel Antonoff made the near-impossible happen and had an actually fun fashion party at the Margaritaville in Times Square. Among the swag was Vacation's SPF oil, which was promptly swiped off every patio table and bar counter by enthusiastic editors (and most of the SNL writing staff). On March 29, Lux Unfiltered launched its own $44 SPF oil, a scented formula with notes of neroli. The brand also did a Sephora exclusive — a Blurring Body Glow with sunflower seed oil and vitamin C that's $25. Murad's Biome-Balancing serum arrived on May 28 with 'biome-sensing technology' that doesn't actually feel your breakouts coming, but it does use salicylic acid and glutamic acid to help prevent flare-ups. Real Housewife of Atlanta cast member Cynthia Bailey has entered the beauty brand chat. On May 29, she launched Glowissima, a skincare label co-founded with Dana Hill-Robinson, the chief executive of subscription beauty service Cocotique, which specifically focuses on Black-owned brands. It's got two hero products, a $64 face oil and $46 face cream. Welcome to Sephora, YSE Beauty! The brand founded by actress Molly Sims entered 361 doors on June 1 with four of its key formulas, including vitamin c serum and moisturiser. Online, you can get eight more items, like YSE's first foray into colour cosmetics, a tinted lip gloss. (I just tested it: Super-thick, pigment rich, crazy shiny. Nice one, Molly.) Do you want to smell like The Great British Bake Off when you sweat? Native launched a body care range on June 1 called Piece of Cake. It's got notes of frosting, buttercream, and sprinkles, and comes with a deodorant, body wash, shampoo, conditioner and lotion. Everyone knows Mike's Hot Honey is the real MVP of a backyard barbecue, especially when grilled chicken is involved. Now it might be a CVS all-star, too. On June 1, the brand revealed its limited-edition collaboration with Burt's Bees, debuting a Hot Honey lip balm for $4. And it's not sold out yet… Typology's A40 Cryo Plumping Stick hit shelves on June 2 with 'an immediate cooling, plumping effect' and the promise to de-puff and energize skin; its mostly applied around the eyes. It's got polyglutamic acid, a soybean extract that can hold five times its weight in water, plus spirodela, which is better known as duckweed. If you enjoy watching super-graphic content of zits being… uh… un-zitted, pay attention to the Japanese skincare brand Decorté. Its AQ Pore Blackhead Dissolver Deep Pore Cleanser launched June 3 for $90 and claims to 'dissolve keratin plugs' for a more effective detox. The brand sent some lab close-ups of stressed skin to prove the effectiveness, and let's just say Dr. Pimple Popper would be proud. Time to ask your chatbots about Sunday Riley. On June 3, the brand introduced AI Retinoid Serum, a high-tech formula that helps restore skin clarity for optimum filter-free skin. The drop is part of a new acne-treating quartet including a cleanser, mist and salicylic acid serum called 'Peace Keeper.' This is especially fun for Danielle Brooks and John Cena fans, though I fear the name is incidental. On June 3, Dermalogica introduced a star-shaped carabiner that clamped onto a sunscreen stick from the brand's younger Clear Start line. (Think: The Clinique to Derm's Lauder.) The whole set goes for $30. On June 4, Truly Beauty dropped its Cherry Baby shimmery body oil as a TikTok Shop exclusive. The $38 moisturiser is a sister scent to Vanilla Baby, an iridescent white shade that's been spotted all over the University of Arizona sorority houses, according to my 19-year-old niece. (The same girl, who is a competitive dancer and science major, reported LoveShackFancy perfume is 'the absolute most popular thing' last year. I trust her.) Lush took its #1 best-seller, Super Milk Leave-In Conditioner, and turned it into a body shimmer. On June 4, the eco-based brand introduced Super Milk Glitter Mist Spray, a $26 bottle of shiny moisturiser that swaps plastic-based glitter for flecks of titanium dioxide. Why should Rhode have all the fun? On June 4, Cyklar launched its own body milk, Ceramide Milky Essence, for $30. It's got hyaluronic acid and amino acids, but remains dairy-free. Should pimple patches have a doctor co-sign them? Hundreds of millions in Starface revenue says 'nah.' Still, Dr. Shereene Idriss debuted her own version on May 29 that claims to handle both blemishes and discoloration. Face Reality introduced its 'professional grade' pimple patches on June 4 for $10… but what are 'amateur grade' ones? A gold star sticker from Staples and a prayer? Nuface has distilled its skin-lifting tech into a disposable, squishy sheet. On June 4, the brand dropped its Ionplex Hydra-Gel mask, a one-and-done face mask which blends electrolytes and glacial minerals. It's $37 for a pack of five. Face mists are TikToking along, with a 178% increase in mentions from April to May of this year. Inkey List wants in on the trend with its June 6 drop, the Hydro-Surge Dewy Face Mist, a $13 formula that includes aquaxyl, a moisturising compound that comes from sugar molecules, and 'earth marine water,' which comes from… like… the ocean. Inkey List is also debuting a Cream-to-Milk Cleanser ($19) with rice extracts and hyaluronic acid. Makeup Remember back in October, when Maybelline sponsored SNL's 50th anniversary season and got a surprise 'bonus' sketch that featured Ariana Grande and Jennifer Coolidge applying its lip gloss? This week, NBC revealed that the fake Maybelline commercial was the third-most watched SNL skit of the season, coming just behind the unstoppable 'Domingo' jingles. Let's see if sales for Maybelline liquid lipstick get a lift from the ratings. 'Shine first, safety second.' That's the tagline for Caliray's Lipguard, a glossy balm with SPF 31 that comes in five surf-inspired shades. It launched on May 29. Tarte's brand trips are some of the beauty industry's most viral. On May 30, they embraced the jetsetting notoriety with a 12-shade palette of new shades inspired by their tropical destinations. It's called the #TrippinWithTarte palette and retails for $47. Remember the '90s sleepover staple Caboodles? On June 2, Kimchi Chic unveiled a collab with the beloved neon makeup cases, including a limited-edition mini tote stuffed with four highlighting and contour crayons and a sheet of cutie-pie stickers. It's $32 and adorbs. Teen dreams do come true! On June 2, MAC Cosmetics created its first-ever Viva Glam Lipglass, a gleaming red shade called Kimmitment after brand ambassador Kim Petras. It's $26 with 100 percent of proceeds going to charities for LGBTQ+ rights, AIDS prevention and environmental justice. Mwah! Kylie Cosmetics has gone into the gloss. On June 3, the Coty-owned makeup brand introduced four Dew Balm Sticks, which combine the shimmery warmth of a blush and the shiny finish of a skin glaze. They're $28 each, and yes, they resemble Haus Labs' Glassy Highlighter Balms quite a bit, but they cost a teeny bit less. Get your Jelly Tints with free delivery. Milk Makeup hit Amazon Premium Beauty on June 3 with a robust selection of primers, mascara, brow gel and skin tints. It's hard to get a good, singular product name but Violette Serrat has done it. The Guerlain creative director and makeup artist behind Violette_FR debuted 'Lip Nectar' on June 3. It's a $29 hydrating lip stain that comes in four colours, including a deep plum and a rich caramel. The blurry cheek trend continues. On June 3, Soshe debuted Blurring Pillow Blush, a $28 cream-to-powder formula available in four shades, including some deeper hues for richer skin tones. Thrive Causemetics dropped illuminating eye serums and loose powders ($32 each) on June 4. They're meant to compliment the brand's best-selling Brilliant Eye Brighteners, which are basically cream shadow crayons with some shimmer. Pro tip: You can use the darker shades to make a smoky eye in 10 seconds. The lip oil wars continue. On June 6, Senegence debuted Lipsense, a line of three super-shiny lip slicks with jojoba, meadowfoam and vitamin C extracts. Charlotte Tilbury is hitting the thunder road. On June 6, the makeup artist for Kate Moss announced she was officially joining the Dallas Cowboys Cheerleaders as the squad's beauty partner. When I interviewed several DCC stars last year for the Wall Street Journal, they mentioned the brand's setting spray as a favorite… then admitted they also used $3 cans of hairspray because Tilbury's formulas can be pricey. Hopefully now these female athletes — who do so much, so well, and still make around minimum wage — can spritz without going broke. I got a little nervous when Dazzle Dry announced a Carnival-themed collection, out June 6, but thankfully it's got colours inspired by toffee and jelly beans and not clowns. Phew. Hair Care Just in time for the Wicked's new trailer, Eva NYC introduced Beyond Gravity, a volume and texture spray that promises hold without any crunchiness and a dose of shine-boosting Vitamin E. It hit shelves June 6. Philip B. had multitasking in mind for its latest formula, a Weightless Miracle Serum that acts as both a deep conditioner and a flyaway smoother. It's $75 and comes from the eponymous hairstylist brand's own own client base — they wanted a leave-in that worked for finer and thinner hair, and still allowed for movement and bounce. Fragrance Pretty obsessed with Diptyque's new 'Vinaigre de Toilette,' a multi-purpose drizzle of lavender, thyme and rosemary that can be used as a home or skin fragrance. After Loewe's tomato situation and Bath & Body Works' summer Off the Vine collection, a perfume vinaigrette feels just right for the summer salad trend. It's $92 and arrived on June 1. I just can't get eau out of my head. (Sorry.) Kylie Minogue dropped a new fragrance called Lovers on June 2 with the nose Ilias Ermenidis, who made everyone's ninth grade obsession Vera Wang Princess back in 2006. More recently, he did a 2023 stint with Parfums de Marly. For Kylie, he's concocted a mix of honeysuckle, tuberose and coconut milk; it's being made by Scent Beauty, the team behind Sabrina Carpenter's fragrance line. On June 2, Nette's Lemon Puff perfume hit Sephora. The day before, a line around the block formed for the fragrance at New York's Fluffy Fluffy Dessert Cafe, a pancake and souffle shop in the East Village. Looks like their social media campaign, which saturated Instagram with buttery toast and cream-dolloped pastries that flanked bottles of their fragrance, paid off. A month after Tory Burch's craveable collab with the Swedish candy company Bonbon, Snif debuted Swede Tooth, a perfume 'inspired by the Swedish candy craze' that features notes of watermelon, raspberry, violet and cedarwood. All good choices but guys, where's the salted licorice?! Byredo debuted Absolu versions of its Rose of No Man's Land and Bal d'Afrique scents on June 5. Each ultra-concentrated formula retails for $385 and has a formula that's been engineered for longevity and amplified scent complexity, which means the brand's subtle papyrus notes can finally give out their full 'Library of Alexandria' vibes. And finally… Carter Reum is a venture capitalist whose portfolio has included Classpass, Lyft and Shake Shack. He's also the husband of Paris Hilton, and on June 2, he posted to Linkedin in search of a VP for her new skincare brand, Parivie. 'She's sold $4BN of products with her name the last decade so this is a great opportunity for the right person to be in on the ground level of her latest innovative brand!' wrote Reum. Here's the official listing, which is under the umbrella of Hilton's media company 11:11. Put Reum's name down as your referral and see what happens.


Buzz Feed
a day ago
- Buzz Feed
37 Products To Subtly But Genuinely Elevate Your Summer
A cult-favorite Creamy Coconut fragrance rollerball reviewers compare to the pricey Sol de Janeiro version. 👀☀️ This is from TikTok-famous small business brand Kuumba Made, known for its luxury scents at ridiculously affordable prices, so you know they're on their game — reviewers especially love how ~beachy~ and long-lasting this sweet but elevated fragrance feels and how nicely it plays with other scents! A set of DEET-free handy mosquito-repelling bracelets for the ultimate in genius summer investments — these use essential oils, including citronella, to help stop those teensy vampires in their tracks. A coconut-scented, ridiculously cooling after-sun body lotion to rehydrate and replenish your skin after long days in the sun or soaking up the drying chlorine of the pool. The whipped texture and delightful scent will have you feeling like a whole dessert 😋. A three-pack of vintage-inspired polarized sunglasses for anyone who needs to stock up on a few "these look like Ray-Bans, but I won't cry into my Baja Blast if I accidentally leave them in the Taco Bell parking lot" pairs this year. These are especially handy because you can match the subtle prints to whatever 'fit you're wearing! A tinted lip balm so close to the same magic as "Black Honey," TikTok's beloved $25 ~universal shade~ from Clinique, that it will genuinely startle you — especially when you see the price. This is a perfect, non-sticky "go-to" lippie that's just a step above the "no makeup makeup" look, giving the perfect subtly polished effect. A set of limited edition Band-Aids with retro flower patterns so the next time you get a little ouch, you can be like, "wound care, but make it summer-y." Sally Hansen's iconic Insta-Dri nail polish perfect for anyone who wants quick touch-ups on their fingers and toes but has ZERO time to spare. If you're looking for a reliable, long-lasting, fast-drying polish to save not just time, but big bucks at the salon, I cannot recommend these enough! Lottabody's Coconut Oil Foaming Curl Mousse designed for all hair types to give you satisfyingly hydrated, volumized, frizz-free curls at a FRACTION of the price of its competitors. Neutrogena Hydro Boost Hyaluronic Acid Face Moisturizer with SPF 50 (!!) designed to deeply hydrate your skin, help repair its moisture barrier, *and* protect it from UV rays all at once. Reviewers also love that it's truly ~~invisible~~ and acts as a lovely primer for makeup (and is easy to reapply on top of it!). It's also sensitive-skin friendly, with reviewers on tretinoin swearing by it for extra protection. Did someone say ... HOLY GRAIL?? And Hawaiian Tropic's SPF 30 Mineral Powder Sunscreen Brush, aka your scalp's BFF this summer — reviewers don't just swear by this for face coverage and a protective setting powder, but for protecting their hairline without their hair getting goopy from sunscreen scalp sprays or regular sunscreen lotion. Bonus — this is a heck of a lot cheaper than its competitors, like the $35 Supergoop and $36 Brush On Block! Olay's Firming Body Lotion full of collagen peptides and a Vitamin B3 complex for *ultra* hydration designed to visibly plump, firm, and moisturize your skin — all at a fraction of the price of other firming lotions, like the internet's beloved $48 Elasti-Cream. Red Robin Original Blend Signature Seasoning, because you shouldn't have to make the trek all the way to that giant red bird's Mojo Dojo Casa House to enjoy the RIDICULOUS, semi-feral joy of his seasoning. This *chef's kiss* blend of garlic, onion, and tomato is one of the most aggressive "if you know you know" seasonings out there and owning it is about to make you the most popular person on your block. A ridiculously versatile solar-powered bird bath fountain pump — all you have to do is plop it in water in a traditional bird bath, planter, or backyard decor, and boom! You have a sweet little bird haven that can burble water up to a foot high for all our feathered friends to enjoy. E.l.f.'s Squeeze Me More Lip Balm Duo with some real "Laneige, but make it cheap" energy. This mango and watermelon duo is actually the oh-so-tropical remix of the brand's wildly beloved Squeeze Me More Lip Balm that came out last year, so reviewers are already obsessed with how lightweight, hydrating, and deeelicious these go-to balms are. Dove's Coconut Milk & Sugar Lychee Body Wash so moisturizing, gentle, and decadently-scented that you're going to feel fully transported to your ~happy place~ every time you lather it on. This is especially lovely for sensitive skin, since the plant milk base is nutrient-rich and sulfate-free to keep your skin feeling eeextra soft and loved. A set of popular, ridiculously affordable wickaway sweatbands for a quick fix to stop the sweat from stinging your eyes (or worse, from leaking sunscreen into your eyes). A Yonanas fruit soft serve maker that magics any frozen fruit into an ice cream or sorbet texture so you can have a yummy frozen treat made to your *precise* favorite fruit combos. A lot of folks with dietary restrictions swear by this to get their ice cream kicks! And a shaved ice and slushie maker for reliving your childhood pastime of dyeing your tongue a zillion delicious colors after taking one of these to the face. Bonus: a lot of reviewers use these for ~boozy~ slushies. Eos' Cashmere Skin Collection Shave Oil — yes, that's right, the astronomically TikTok-famous Eos "cashmere" body lotion now comes in shave oil form, just in time for potential spring shaving shenanigans. Reviewers are notably impressed by how close of a shave they can get with this, particularly in sensitive areas, helping spare you from razor burn and ingrown hairs. A truly talented cooling towel you can use to prevent yourself from overheating — all you have to do is wet this to make it deliciously chilly for your neck or head. Once it warms up, you can wet it again to instantly get back the chill! A set of espresso martini instant cocktail tea bags — all the sophistication of tea, the zing! of coffee, and the 😜 of a cheeky cocktail, without the exorbitant bar price tags. All you have to do is add three ounces of cold water, 1.5 ounces of hard liquor, and the tea sachet into a glass, and you'll have a delicious cocktail in one minute. A delightfully affordable battery-operated patio umbrella light you can easily install without any tools, so you don't have to do wine and cheese in the darkness if the sun sets before your appetite does. And a set of shatterproof solar-powered outdoor lights to add some whimsy to your backyard space without using up your electricity. Reviewers are especially impressed by how weatherproof these are, and how they continue to perform over time! A pair of lightweight, entirely waterproof cloud pillow sandals for anyone whose feet are pretty little princesses who need to be pampered at all times. These are near weightless, but have a cushioned, thick sole that absorbs impact on hard floors and surfaces. Reviewers with arthritis and plantar fasciitis also swear by these for alleviating foot pain! A truly miraculous sand-free beach blanket that repels sand and dirt so easily that you'll wonder if someone cast a spell on it. Parents especially love this because babies and toddlers can lay on it without getting sand in their mouths, and it's ridiculously easy to repack without worrying about taking half the sand in the beach from with you. Oh, and it's also GINORMOUS. (And packs up super small!) And a reusable, family-friendly sand eraser to *instantly* remove sand from your skin with a quick swipe so you don't accidentally turn your unsuspecting car interiors into "Beach, Part Two." A set of handy fly-repellant table fans that are not only adorable, but will let you enjoy your outdoor picnics, barbecues, and patio meals without ever *once* having to bat a pesky fly away. This fancy Trader Joe's aged gruyere is NOT for you, my noisy little friend!! And an investment-worthy high-voltage outdoor bug zapper to stop uninvited guests from joining you during dinner on the patio — this gizmo instantly stops mosquitoes, gnats, flies, and moths in their tracks. A whisper-quiet WiFi-enabled smart air circulator fan you can control via app, Google Home, Alexa, or remote to keep yourself feeling easy breezy all summer long. Just ask the cast members of The Real Housewives of Beverly Hills, which is how this luxe little gizmo got on some happy reviewers' radars! A pair of popular quick-dry water shoes to keep your feet from burning or getting beaten up all summer — reviewers love these for everything from walking on rockier beaches to kayaking to washing their cars. They're flexible and comfy like a sock, but protective against nefarious objects like sharp rocks and stray Legos. Physicians Formula Butter Glow & Go Stick with similar energy as the $46 Charlotte Tilbury Beach Stick for a smooth, rich, and ridiculously easy-to-apply contour to give your skin that ~sunkissed~ glow with as little effort as possible. This dual-ended stick is the definition of no muss, no fuss, and so versatile that when you're not using them on the go, you'll love experimenting with all the different ways you can make a subtle colorful *pop*. A four-pack of silicone straw soda can lids that are like, "Oh, you're obsessed with Diet Coke? Let me find you a reason to be even MORE obsessed." Reviewers love these not just for the ~thrill~ of a straw, but because the covers make the cans a whole lot more spill-proof, prevent your drink from going flat, and protect your can from bugs and debris during outdoor hangs. A set of waterproof "wet bags" you will curse yourself for not buying YEARS AGO, because they are tiny little lifesavers when you're on the move. Reviewers use these to cart wet suits and towels from the beach and pool, sweaty clothes from the gym, and soiled clothes and burp cloths in diaper bags. It even has a little snap closure if you want to hook it to a stroller or bag (and the color combos are TOO CUTE). A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep. Reviewers especially love these because they're an affordable alternative to ones that typically run $18 per case! A set of 10 flower-shaped mini faux pearl clips for an extra dainty touch to all your summer hairstyles that will make you feel like a happy sun nymph. A Lululemon-esque adjustable mini belted pack (aka ~fanny pack~) you can wear around your waist or shoulder for a lightweight bag alternative that you won't lose, since it is literally attached to you. A lot of reviewers mention how genuinely *stunned* they are by how much this little bag can secretly carry. A light up solar frog figurine for your garden or porch so when you come home from that "just one drink" dinner past midnight, this croaky lil' fella can lovingly judge you for it.