Billionaire Ricardo Salinas Says Sell Your Home And Buy Bitcoin
One of Latin America's wealthiest men is ramping up his advocacy for Bitcoin.
"You have a house?" Grupo Salinas Chair Ricardo Salinas said on an episode of Robert Breedlove's "What is Money?" podcast released last week. "If you think that's your investment, sell the house and buy Bitcoin and rent, or keep the house, take a mortgage, buy Bitcoin and then use the Bitcoin to cover your spending needs as they show up."
Salinas' remarks are a significant escalation from his previous advice that individuals employ a dollar cost averaging strategy to get into Bitcoin. The escalation comes as the billionaire says individuals are facing an imminent threat of having their savings eroded, touting Bitcoin as the only way out.
Don't Miss:
Warren Buffett once said, "If you don't find a way to make money while you sleep, you will work until you die." Here's , starting today.
$100k+ in investable assets? – no cost, no obligation.
He said that while a house was a good investment, it did not "stand a chance against Bitcoin," as the value of houses has historically gone down against the cryptocurrency asset.
"You can't take the house with you if something happens," he said, outlining more downsides of real estate against Bitcoin. "And you know you get the property tax and you get the maintenance."
Salinas said that amid the U.S.' mounting debt burdens, the government will soon attempt to liquidate the debt through inflation. The process of liquidating debt typically involves bringing interest rates below inflation, triggering more inflation that reduces the real value of the debt. Indeed, this is a strategy that President Donald Trump appears to be leaning towards, with multiple calls for the Federal Reserve to cut rates.
Salinas said Mexico went through a similar occurrence in the 1980s, adding that he saw the currency exchange rate go from 20 pesos to a dollar to 3,000 pesos to a dollar in six years.
Trending: It's no wonder Jeff Bezos holds over $250 million in art —
Over the years, Salinas has built a public image of a libertarian who is opposed to the fiat system and inflation.
"This fiat thing, which is a direct consequence of Keynesian economics, has to be put to death, you know, like the spike of the vampire with a silver bullet through the heart," he told Breedlove.
In May, Salinas released a book called "The Bitcoin Enlightenment," co-authored with fellow Bitcoin proponents Pascal Hügli and Daniel Jungen. In the book, he expands on his distrust of the fiat system and his belief that Bitcoin is the way out. And per recent public claims, Salinas is putting his money where his mouth is."In my personal portfolio, the one I manage myself... Yeah, I'm pretty much all in," he told Bloomberg in March. I've got about 70% in Bitcoin-related exposure and 30% in gold and gold miners. I don't have a single bond and I don't have any other stocks except my own."
Salinas' disclosed 70% allocation is a significant jump from the 60% he had announced in 2022.
Beyond personal investments, Salinas disclosed plans to allow his bank, Banco Azteca, to accept Bitcoin in 2021, but he could not proceed with the plan due to regulatory hurdles in Mexico.
Read Next: Over the last five years, the price of gold has increased by approximately 83% — Investors like Bill O'Reilly and Rudy Giuliani are .
Image: Shutterstock
This article Billionaire Ricardo Salinas Says Sell Your Home And Buy Bitcoin originally appeared on Benzinga.com
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles


Gizmodo
10 minutes ago
- Gizmodo
This Lenovo 15″ Laptop (32GB RAM, 1TB PCIe SSD, Win 11 Pro) Is 70% Off, Just 3 Days After Prime Day
Prime Day took place last week and by Friday evening, almost all of the bargains were stripped away from Amazon. What's really disappointing is that there were hardly any laptop discounts offered on Prime Day itself. But since this Monday morning, things have changed: Laptops are back in stock and the Lenovo 15.6″ V15 (1TB SSD, 32GB DDR4 RAM, Intel Dual-Core, Windows 11 Pro) Laptop has gone on sale for its all-time low price on Amazon. With a whopping 70% discount, you can now get this machine for only $449, down from its regular price of $1,499. See at Amazon This Lenovo laptop has an Intel Celeron N4500 dual-core processor at its core, and it is programmed to run up to 2.8 GHz. While the processor is engineered for light use computing, it's quite sufficient for everyday needs. The laptop comes equipped with 32GB of DDR4 RAM which is a spacious allocation at the price. The massive memory capacity lets you have multiple applications and browser windows open without suffering from lag. The 1TB PCIe SSD ensures lightning-fast boot times and quick access to your files and programs. With this much storage, you'll have a lot of space for documents and even large software installations. SSD technology also means the laptop runs quietly and efficiently with less heat and power consumption compared to traditional hard drives. The 15.6-inch Full HD display offers a clear viewing experience: The anti-glare coating helps reduce reflections, which makes it comfortable to use in various lighting conditions. The inclusion of a full-size keyboard with a numeric keypad is a practical touch, especially if you're entering data or working on financial tasks. For web conferencing, the privacy shutter built-in HD webcam provides clear pictures and the added confidence. Support for WiFi 6 ensures you receive quicker wireless speeds and improved reliability which is perfect if you study or work from home. Wireless peripherals like headphones and mice are easily connected using Bluetooth 5.2. The laptop comes with a decent set of ports such as USB-C, USB 3.2, HDMI, and Ethernet, so that you can hook up external monitors, storage drives, and wired networks. Powered by Windows 11 Pro, the Lenovo V15 at $449 is a rare find. Make sure you don't miss it. See at Amazon
Yahoo
12 minutes ago
- Yahoo
Finland's Fazer presses ahead with new chocolate factory
Fazer has decided to move forward with its plan for a new chocolate factory the Finnish group had put on hold amid concerns about the country's fiscal policy. Last year, Fazer paused plans to build a new plant in the southern city of Lahti after the Finnish government announced a proposal to raise VAT on confectionery. A year later, the idea was shelved. Today, Fazer said it would proceed with the project, with the site set to be completed in 2028 at a cost of €400m ($467.3m). 'The investment of approximately €400m is the largest in Fazer's history and it is also significant from a Finnish food industry perspective," president and CEO Christoph Vitzthum said. "The new factory will support both our domestic as well as international growth and demonstrates our strong belief in the competitiveness of Finnish food production also in the international markets." The facility, located in the Pippo industrial area of Lahti, will span around 33,300 m2. Lahti is already home to a Fazer crisps factory, a bakery, a gluten-free site and a xylitol facility. Fazer's confectionery brands include Karl Fazer milk chocolate, Geisha and Duml. The company also operates in the bakery, non-dairy, and plant-based food markets. It employs more than 4,000 people in Finland, with other production plants in Vantaa and Lappeenranta. Fazer said Vantaa will continue to host its biscuit factory, a 'large' bakery, head office operations, part of the chocolate production, and the Fazer Experience visitor centre. Lahti already houses a Fazer Mill, a sourdough bread factory, a bakery, a gluten-free bakery, and a xylitol factory. In May, Fazer announced an €11m investment to expand its rye bread production capacity in Lahti. In 2024, Fazer reported net sales of €1.18bn, with a 1% growth after currency adjustments. Comparable net sales, excluding the dairy division, rose by 3%. Comparable EBITDA increased by 3% to €141.4m, and the comparable operating result surged by 14% to €75.9m. Group net sales resulted in a profit of €34.7m, recovering from an €86.5m loss the previous year. "Finland's Fazer presses ahead with new chocolate factory" was originally created and published by Just Food, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Errore nel recupero dei dati Effettua l'accesso per consultare il tuo portafoglio Errore nel recupero dei dati Errore nel recupero dei dati Errore nel recupero dei dati Errore nel recupero dei dati


Forbes
17 minutes ago
- Forbes
The High Cost Of Putting Creativity On The Clock
Jacquelyn LaMar Berney is President of VI Marketing and Branding , an independent agency known for delivering behavior-changing campaigns. getty If it feels like breakthrough creative work is getting rarer, you're not imagining it. The spark that redefines a brand or disrupts a category has dimmed. Not because of AI. Not because of short attention spans. It's because, somewhere along the way, we stopped paying for value and started pricing creativity like it's a task on a checklist. Now, agencies are scrambling to prove their productivity instead of chasing their best ideas through the creative alchemy of experience, instinct, insight and bold thinking. In the absence of commissions, most agencies defaulted to hourly billing—a model rooted in the Industrial Age, when factory lines equated hours with value. It created a pressure to constantly perform and justify every hour. I've watched senior strategists with 30 years of pattern recognition solve problems in minutes, but under an hourly model, that kind of talent and expertise is penalized. Less time means less billable value. Imagine hiring an architect to design your dream home, then telling them they're only worth what they can sketch in an hour. That's the reality creative agencies live in every day. Writer and entrepreneur Alan Philips suggests we're in 'the Age of Ideas,' where creativity and innovative ideas are crucial for generating value and achieving success. But these things don't run on a schedule, and we need to stop pricing our services like they do. Performance-based models sound ideal: shared risk, shared reward. When structured well, they align agency and client goals and drive measurable outcomes. This pricing approach is especially effective for campaigns with clear KPIs and short sales cycles. But when misapplied to brand-building work or when the metrics are too narrow, they become a trap. Performance-based models undervalue creative thinking and create misaligned incentives that can erode trust on both sides. For example, at VI Marketing and Branding, we've encountered situations where clients agreed to terms and benefited from our work, then refused to pay. When performance criteria are unclear or loosely defined, it can create loopholes that expose agencies to financial risk despite their expertise and effort. In theory, performance-based pricing are also beneficial for incentivization because they tie compensation directly to outcomes. The better the results, the greater the reward. This structure motivates teams to focus on what drives measurable success and gives clients confidence that their investment is tied to performance, not just effort. But in reality, it only works when the agency can control the full customer journey—from lead generation to conversion. Without shared accountability and data transparency, performance-based pricing is a gamble. And it's what can devastate a small agency. Value-based pricing is a financial structure that rewards the true worth of a delivered outcome rather than time spent. With it, agencies clearly define and communicate their unique value proposition to build trust and justify their fees up front. The model reflects the depth of strategic thinking, the strength of proprietary processes and the power of experience by aligning compensation directly with impact. This honors the intellectual property embedded in every brief, the years of expertise behind every recommendation and the insights gained from dozens of past campaigns. However, value-based pricing isn't without challenges. It requires precise measurement of success metrics and strong client-agency collaboration. The model can be hard to scale or standardize, particularly for agencies with diverse service offerings, and there's the risk that comes with uncontrollable external factors hindering outcomes. Additionally, established agencies transitioning from hourly or retainer models must reshape client expectations and update internal processes to focus on outcomes rather than effort. Beyond The Billable Hour In creative fields, hourly billing isn't just outdated. It's a destructive model that treats seasoned experts like interchangeable cogs. As private equity consolidates agencies and packages ideas into templated service lines, the industry risks losing its originality. Strategy gets collapsed into execution, bold thinking is scoped out and the creativity that once made this business remarkable is sold off by the hour. Value-based pricing looks beyond inputs and offers a way to preserve and reward originality. Because in the age of AI, creativity is the one thing that can't be automated, templatized or timed to the minute. The way forward requires honoring the experience and intellectual property of the people behind the work. When creativity has the space it needs, it doesn't just solve problems. It reshapes categories, builds unforgettable brands and changes the way we see ourselves and the world. Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?