logo
Splitting up but want to stay in the house? Here's how a spousal buyout works

Splitting up but want to stay in the house? Here's how a spousal buyout works

There's a lot of uncertainty that comes with divorce, but when Alessia Scauzillo separated from her now ex-husband in 2022, she knew one thing for sure: she wanted to stay in the Toronto house they'd purchased together five years prior.
'The market had largely gone up and it would be extremely difficult to find another house like this,' says the 34-year-old content creator, adding that the home had recently been renovated. 'I really just didn't want to let go of it.'
Many Torontonians like Scauzillo are considering buying their spouse out of the matrimonial home (the home they occupy at the date of separation) after divorce, due to an increasingly unaffordable housing market.
'When a married couple have joint ownership of the matrimonial home, meaning they're both on title, they have options when they separate,' says Olivia D'Ammizio, a family law lawyer and associate at Shulman & Partners LLP.
They can choose to list and sell the home, or they can choose a spousal buyout, where one spouse pays the other for their equity in the home and takes sole ownership. For example, if a home is valued at $600,000 with a $200,000 remaining mortgage, the equity would be $400,000. If splitting this equity 50/50, one spouse would need to pay the other $200,000.
In today's market, more people want to buy their spouse out 'because they're not going to be able to sell for as much as they'd like,' explains Mary Sialtsis, a mortgage broker with Concierge Mortgage Group. 'If somebody's been in a house for 10 to 15 years, there's probably significant equity built up,' Sialtsis says. Buying back into the same neighbourhood may be impossible.
Are you a Gen Z or Millennial (18 to 44) living in the Toronto area who needs help with a financial challenge or goal? Do you have questions and want some free advice from a financial adviser? Email Lora Grady at
lgrady@thestar.ca
and you could be featured in an upcoming story.
When pursuing a spousal buyout, one of the first steps is to determine the value of the matrimonial home, which is typically done through an appraisal from a neutral third party. If both spouses have appraisals done and there's a difference, they can negotiate a number somewhere in the middle. You and your ex can also get a letter of opinion from a real estate agent, D'Ammizio says. Whatever option you choose, both partners must agree on the number.
Once the value of the home is established, any debts associated with the home (such as a mortgage or home equity line of credit) are subtracted from the value. 'That gives you the equity of the home to then divide,' D'Ammizio says.
In Ontario, the full value of the matrimonial home must be shared equally between spouses — even if one spouse owned the home before the marriage or inherited it. This is important when it comes to the calculation for the equalization of net family property.
This process ensures that the wealth accumulated by both spouses during the marriage is shared equally. The spouse with the higher net family property (including the value of their interest in the matrimonial home) may have to make what's called an 'equalization payment' to the other spouse.
The person doing the buying has to ensure that they can secure financing and afford to cover the mortgage going forward. That means qualifying for a mortgage independently. A lender will consider factors like income and credit score.
A mortgage broker can determine if you would qualify for a spousal buyout mortgage, says Sialtsis, adding that many people who initially consider a spousal buyout don't realize how much money is involved.
People often think they only have to pay for half of what the house is worth, but they're actually taking on all of the debt associated with the home plus an equity payment (their ex-spouse's half of the home's value after the mortgage is paid off). That means 'the person who wants to buy the other partner out is taking on almost three quarters of the value of the home,' Sialtsis says. That's where things can get tricky; it can be hard to qualify for a higher mortgage on your own.
All three of Canada's mortgage insurers (Sagen, Canada Guaranty and the Canada Mortgage and Housing Corporation) offer a spousal buyout program, which allows one spouse to pay off the other spouse's share of the equity and become the sole owner.
If the value of the matrimonial home is $500,000 or less, the spousal buyout mortgage can cover up to 95 per cent of the value of the home. In a traditional refinance, you can only borrow 80 per cent, Sialtsis says, but with a spousal buyout, you get access to an extra 15 per cent of financing. A signed separation agreement is required to qualify.
There's also mortgage default insurance, which is mandatory for mortgages where the down payment is less than 20 per cent of the home's purchase price. If you're purchasing a property for $500,000 or less, you can make a down payment as low as five per cent.
Sialtsis says you should look into whether or not you are on title before considering spousal buyout as an option, because it is a requirement for both parties to be on title to qualify for a spousal buyout mortgage. Other than that, the qualifying rules are the same as any other mortgage.
Most lenders will require that there's a fully executed, legally binding separation agreement in place before you can qualify for a spousal buyout mortgage, Sialtsis says. The agreement should outline the terms of the buyout.
Cutting off accounts. Withholding money. Hiding assets. Financial abuse is a common tactic used
If the buying spouse is not on title, says Sialtsis, then the purchase of the home would have to be done as a regular purchase and mortgage. It could be handled as a private sale.
D'Ammizio says some people may take out private loans to finance the purchase of the home, or they may get a co-mortgager to be able to afford taking it on.
Scauzillo and her now-ex-husband owned the matrimonial home as well as a condominium they rented out to tenants. They decided that she would buy him out of the house and he would buy her out of the condo. Scauzillo wasn't aware of spousal buyout mortgages, but luckily, 'there was no animosity' between her and her ex-husband, so negotiations were smooth.
In a common-law relationship, if both partners are on the property title, they get the same options of a buyout or sale. If only one partner is on title, the other could make a claim that based on significant contributions to the property, it would be 'fair' for them to be compensated.
That claim would have to be proven before any kind of payment for equity would be made, D'Ammizio says, adding that the outcome would depend on the specific facts.
If both parties can't agree on the terms of a spousal buyout, they'll likely need court intervention. A court can't order a spousal buyout, but it can order the sale of a jointly owned property where proceeds would then be split 50/50.
Before deciding to pursue a spousal buyout, check in with a mortgage broker or your bank to see if you are in a position to take over whatever debts are associated with the home, says D'Ammizio. You may also want to get legal advice from a family law lawyer.
There's no rule about who must move out of a shared home when a couple separates, write Lisa
If a buyout is an option, there are other moving parts that can come about when dealing with the financial issues, D'Ammizio says. For example, in some cases, an ex-spouse may choose to deduct any future spousal and/or child support from the proceeds as part of an equalization payment.
A year after buying out her ex, Scauzillo realized the mortgage was too expensive for her and there was a lot of space she didn't need, so she rented out the home and moved into a smaller, more affordable apartment. Now, she's planning to move back into the house with her new partner.
'I still feel so grateful that I did the spousal buyout, because now it's giving my partner and (me) the opportunity to have this beautiful life in a home in Toronto that we may not otherwise be able to afford.'
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Confronted with Higher Living Costs, 72% of Young Adults Take Action to Improve their Financial Health, finds BofA Better Money Habits Study
Confronted with Higher Living Costs, 72% of Young Adults Take Action to Improve their Financial Health, finds BofA Better Money Habits Study

Yahoo

timean hour ago

  • Yahoo

Confronted with Higher Living Costs, 72% of Young Adults Take Action to Improve their Financial Health, finds BofA Better Money Habits Study

CHARLOTTE, N.C., July 30, 2025 /PRNewswire/ -- Gen Z (ages 18-28) is finding adulthood more expensive than expected. Facing this, nearly three quarters of them are taking action to improve their financial health, according to Bank of America's 2025 Better Money Habits® financial education study, published today. "Gen Z is challenging the stereotype when it comes to young people and their finances," said Holly O'Neill, president of Consumer, Retail and Preferred Banking at Bank of America. "Even though they're facing economic barriers and high everyday costs, they are working hard to become financially independent and take control of their money." Key findings from the study include: Over the last 12 months, 72% took steps to improve their financial health, such as putting money toward savings (51%) or paying down debt (24%). Nearly two-thirds (64%) focused on reducing expenses – 41% cut back on dining out and 23% shopped at more affordable grocery stores. And more are going it alone. While 39% receive financial support from parents and other family members, this is down from 46% a year ago. And they are getting less money – 22% receive $1,000 or more per month compared to 32% a year ago, and 54% receive less than $500 per month compared to 44% a year ago. When it comes to their romantic lives, many Gen Z aren't spending money on dates – with roughly half of men (53%) and women (54%) spending $0 a month, and 25% of men and 30% of women spending less than $100 per month. According to the study, about half (51%) of Gen Z surveyed say the high cost of living is a barrier to financial success. Total monthly spending is higher than they thought it would be for 35%, especially for everyday expenses including groceries (63%), rent and utilities (47%) and dining out (42%). Budget BustingThe study found that Gen Z feel a lack of income is a problem as well, with over half (53%) not feeling they make enough money to live the life they want, and many are struggling to save consistently. In fact, 55% don't have enough emergency savings to cover three months of expenses. While Gen Z knows that saving for the future is important, they struggle to do so, with close to half (43%) saying they are not on track to actively save for retirement in the next five years, though they'd like to be. Many see saving for retirement and investing as symbols of financial independence (42% and 35% respectively). However, only a quarter (25%) contributed to a retirement account in the last year and one-in-five (21%) invested in the stock market, up slightly from recent years. Despite a lack of income, Gen Z finds ways to enjoy the little things, whether celebrating a win or trying to help turn around a bad day: 57% buy themselves a small "treat" at least once a week. Unfortunately for over half (59%), this leads to overspending, making little treats a slippery slope. And, according to data from Bank of America Institute, while there are signs of some pressures on younger generations, the median deposit level of Gen Z and Millennials remains elevated compared to 2019 levels – showing that these generations do not appear to be running down their savings in the face of higher costs. Acting on Money WorriesA third (33%) of Gen Z are stressed about their finances, and of those, 52% say economic instability is a root cause. When stressed about their finances, many (90%) are likely to take action, including checking their bank account balance (69%), making a budget (64%), getting ahead on paying bills (46%) or other smart money moves. But for some, stress leads to avoidance or splurges: 33% of Gen Z are likely to avoid thinking about or taking positive actions on their finances when they're feeling stressed financially; 30% are likely to treat themselves to a purchase when worried about money. Financial Green FlagsGen Z understands the importance of financial health, and they value being transparent with friends about money. Consistent with findings in prior years, two-thirds (66%) of Gen Z don't feel pressured by their friends to spend beyond their means, and 42% feel comfortable declining social activities and letting their friends know it's because they can't afford them. Financial health also matters in romantic relationships for Gen Z – with nearly four out of five (78%) saying that financial responsibility is an important attribute when choosing a significant other. MethodologyThis survey was conducted online from April 4 – 25, 2025, by Ipsos. This study is based on national samples of 1,069 general population adults (age 18 or older), 915 general population Gen Z adults (age 18-28). The survey was conducted both in English and Spanish and utilized samples from both opt-in sources and the Ipsos KnowledgePanel®, the largest and most well-established online probability-based panel that is representative of the adult US population. The margin of sampling error for the general population sample is +/- 3.1 percentage points and for the general population Gen Z sample is +/- 3.5 percentage points at the 95 percent confidence level. Better Money HabitsAt Bank of America, we're committed to helping people lead better financial lives by equipping them with the skills, knowledge and confidence to succeed. That's why we created Better Money Habits, a financial education platform of tools and information that helps people make sense of their money and take action to improve. As a cornerstone of Better Money Habits, we offer free financial education content and tools, like our Gen Z Financial Guide that breaks down financial topics like budgeting, building credit, borrowing and investing in a way that's approachable and easy to understand. We continually look for ways to expand the reach of Better Money Habits and also offer Spanish language resources on the site. Bank of America InstituteBank of America Institute is dedicated to uncovering powerful insights that move business and society forward. Established in 2022, the Institute is a think tank that draws on data and analyses from across the bank and the world to provide timely and original perspectives on the economy, sustainability, and global transformation. The Institute leverages the depth and breadth of the bank's proprietary data, from 69 million consumer and small business clients, 58 million verified digital users, $4.3T in total payments in 2024 and $1.2T in consumer and wealth management deposits. From this robust data set, the Institute provides a unique perspective on the health of the economy. It also elevates thought leadership from throughout the bank that addresses long-term trends and shares these findings with the general public. Bank of AmericaBank of America is one of the world's leading financial institutions, serving individual consumers, small and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 69 million consumer and small business clients with approximately 3,700 retail financial centers, approximately 15,000 ATMs (automated teller machines) and award-winning digital banking with approximately 59 million verified digital users. Bank of America is a global leader in wealth management, corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America offers industry-leading support to approximately 4 million small business households through a suite of innovative, easy-to-use online products and services. The company serves clients through operations across the United States, its territories and more than 35 countries. Bank of America Corporation stock is listed on the New York Stock Exchange (NYSE: BAC). For more Bank of America news, including dividend announcements and other important information, visit the Bank of America newsroom and register for news email alerts. Reporters may contact:Susan Atran, Bank of AmericaPhone: View original content to download multimedia: SOURCE Bank of America Corporation Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

We're millennials who shopped Hollister's Y2K collection. It felt like we'd gone back in time.
We're millennials who shopped Hollister's Y2K collection. It felt like we'd gone back in time.

Business Insider

time2 hours ago

  • Business Insider

We're millennials who shopped Hollister's Y2K collection. It felt like we'd gone back in time.

Millennials want to forget many things about their adolescent years, like skinny jeans and even skinnier eyebrows. Shopping at Hollister, though, is unforgettable for many of us. The store's cologne stench was so strong, it wafted through the mall. Inside, wood paneling, dim lights, and oversize plants transported you to an island boutique filled with babydoll tops and low-rise pants (and made you wish you'd worn night vision goggles). The above have disappeared from Hollister over the past two decades in favor of a modern aesthetic designed to appeal to Gen Z shoppers. At the same time, the brand has embraced retro styles, as have other retailers that were popular in the aughts. Abercrombie & Fitch — Hollister's parent company — has experienced a revival, and Coach bags rose back to the top. The strategy is working for Hollister, in particular; WWD reported that Hollister's sales increased 22% between May 2024 and May 2025, jumping from $449.2 million to $549.4 million. Youths are nostalgic for a time they never experienced. So, on Tuesday, Hollister tapped into its "2000s vault" and released a limited-edition line of throwback styles. Two millennial reporters from Business Insider checked it out on release day and felt like they'd gone back in time. Returning to Hollister By 9 a.m. on Tuesday, several pieces from the collection seemed to have sold out on Hollister's website. As hopeful shoppers tried to shop for many of the 38 items, which ranged in price from $14.95 to $59.95, they ended up on an error page. Rather than competing online, Amanda Krause and Samantha G. Pettyjohn, senior reporters on BI's lifestyle team, shopped at Hollister in person. Both reporters shopped at the store in their tween and teen years, making them eager to see the vault collection. Here's what they found: Amanda Krause When I arrived at my local store in New Jersey on Tuesday morning, I expected to find at least a few excited teens gathered outside. A small crowd stood outside the Apple store down the hall, but I was the only person waiting for the Hollister gates to lift. Once inside, I found what appeared to be the Y2K line displayed right at the entrance. There was no signage, so I used the brand's website as a reference and confirmed with an employee that I'd had the right spot. As it turned out, most clothing in the women's sections looked like it could have been plucked from the early aughts, but only select pieces were from the limited line. I browsed and remembered that Hollister expanded its sizing a few years back. Still, sizes seemed limited in-store, just like when I was a teen. I saw XS through XL pieces, though smaller sizes were available in bigger quantities. I decided to try on two tank tops, one babydoll top, and a pair of athletic short-shorts. To my surprise, I liked most of the items. The $34 button blouse was cute and timeless, while the $20 lace cami and $25 strapless piece brought me back to 2009. As I later found out, the two sleeveless tops weren't actually part of the Y2K collection — they just looked old-school. Even the employee who directed me to them seemed unsure which items were part of the collection. Regardless, it was clear that all three tops were designed for young shoppers. The tank, for example, was so long that I had to scrunch it, just like I did in middle school. And the other tops, which had more defined busts, didn't properly fit my chest. The biggest winner shocked me: $20 fleece " shortie shorts." They were comfortable, cute, and nostalgic. However, they also made me feel like I was late for gym class, so I decided not to buy them. Clearly, I'm not Hollister's target audience anymore — I'm not sure if I ever really was. Still, I can confirm that this collection is true to the Hollister of yesteryear. And if Gen Z is into that, who am I to judge? Samantha G. Pettyjohn As I approached a Hollister in New York City a few minutes after 10 a.m. on Tuesday, I ran my tongue over my teeth, remembering the braces that covered them the last time I visited the store. With my teen years feeling very present in my mind, I took in the store, noting there was no crowd waiting to get inside. I only saw a few shoppers when I walked into the white-toned store, which had no particular smell. Where has my youth gone? Once I got over the shock of how different Hollister looked, I noticed the clothes hanging from the shelves were nearly identical to those I'd begged my mom to buy back in 2008. The Y2K collection wasn't specifically marked in the store, but I recognized the retro items because I'd seen them online (and I'm pretty sure I'd owned some of them in the past). I giggled as I took in the displays of babydoll tops, mini-shorts, and Hollister-branded sweatshirts, feeling like I'd walked through a time machine back to my teen closet. I perused the racks of clothes, seeing a range of sizes but mostly XS and small items, which young shoppers were grabbing. A few of the teens shopping in the store told me they'd come to check out the 2000s vault collection specifically, though I noticed most left empty-handed. As I scanned the store, I decided to try on a $24.95 babydoll top, a $19.95 lace-trimmed tank, $19.95 fleece shortie shorts, and a $44.95 mini-skort. The pieces I tried on were cute, but I couldn't stop laughing as I looked at myself in the mirror. It was like seeing 30-year-old me dressed as my tween self. I'd also forgotten how long Hollister tops were, which always struck me as a design feature made specifically for girls hoping to convince their parents to let them buy the tiny shorts and skirts they came with. The tops didn't seem to be designed with someone with adult curves in mind, as they were ill-fitting on my chest, even if they fit well on my torso. I felt like the babydoll top, in particular, didn't balance my upper body well, swallowing my waist instead of accentuating it. I also couldn't find a skort that fit me, as the options were too small or too big, but I liked the bow detailing on the back pockets. My favorite item I tried was also the fleece shorts. They were comfy, and I got a strange surge of youth-like confidence seeing myself in an outfit that would have made 13-year-old me feel like a supermodel. I didn't buy them, but it was nice to revisit a style from my past. Hollister's Y2K collection was so retro that I felt like I'd outgrown it, but I imagine it appeals to young shoppers for the same reasons it feels too dated for me now. Gen Z goes retro For millennial shoppers, Hollister's Y2K collection held nostalgic appeal, while Gen Z shoppers were excited to be able to buy items they can typically only get on resale sites. Following the Tuesday drop, many shoppers took to Hollister's Instagram comments to beg for more nostalgic merchandise, listing specific vintage styles they wished had been included. After all, what's old becomes new again. So, while Hollister logos and babydoll tops might seem so 2009 to millennials, they're just the latest fad for today's teens.

Ad Fatigue Hits Hard in Southeast Asia: 2 in 3 Consumers Tune Out Repetitive Ads
Ad Fatigue Hits Hard in Southeast Asia: 2 in 3 Consumers Tune Out Repetitive Ads

Business Wire

time3 hours ago

  • Business Wire

Ad Fatigue Hits Hard in Southeast Asia: 2 in 3 Consumers Tune Out Repetitive Ads

SINGAPORE--(BUSINESS WIRE)--A new study by global advertising technology leader The Trade Desk (Nasdaq: TTD) reveals that 66 percent of Southeast Asian consumers are tuning out repetitive ads shown on a single channel. The findings in the study 'The Untapped Opportunity of Omnichannel' underscore the urgent need for advertisers to move away from siloed, multichannel strategies and adopt connected, omnichannel approaches that align with how consumers actually engage with media today. The study looked at the difference between omnichannel campaigns and multichannel campaigns and their impact to the consumer experience and engagement. While both approaches use multiple channels, the distinction lies in execution. Multichannel campaigns often operate in silos with separate strategies across different platforms. In contrast, omnichannel campaigns unify three or more digital channels (such as mobile, display, native, video, audio, DOOH, or CTV/OTT) into a connected experience that optimizes message sequencing and frequency based on how users consume media. Fragmentation is Fueling Fatigue Across Southeast Asia, consumers are spending over eight hours a day on an average of five media environments including CTV/OTT, music streaming, gaming, news, and websites. This growing media fragmentation makes it increasingly challenging for marketers to deliver relevant, engaging ads without overwhelming their audiences. At the same time, ad fatigue has become widespread across the region. Among the six markets surveyed, Indonesia (69 percent) and the Philippines (67 percent) report the highest levels of ad fatigue, followed closely by Thailand (65 percent) and Singapore (63 percent). The issue is especially pronounced among Gen Z, who are 57 percent more likely to feel annoyed when the same brand appears repeatedly on a single channel. As digital natives, they expect advertising to be seamless, personalised, and non-repetitive across channels. 'As media consumption becomes increasingly fragmented, ad fatigue is emerging as a major challenge for marketers,' said Simon Morgan, Senior Vice President, The Trade Desk. 'Our research shows that an omnichannel approach is far better equipped to manage frequency across channels, publishers, and platforms, while delivering a cohesive sequence of relevant messages. When campaigns are audience-first and aligned with how people actually consume media, they reduce fatigue, while driving stronger business outcomes.' A Window of Opportunity for Omnichannel Despite rising ad fatigue, Southeast Asians remain open to relevant, well executed advertising. More than half (55 percent) say ads influence their next purchase, and that number climbs even higher in Thailand (66 percent) and Indonesia (60 percent). In fact, Southeast Asians are 1.6 times more likely to be inspired by ads when shopping online compared to their global counterparts. This is a clear signal for marketers to adopt omnichannel strategies that deliver timely, relevant messages that align with where consumers are in their purchase journey. Recent studies reveal that omnichannel approaches significantly outperform disconnected media strategies, reducing ad fatigue by 2.2 times and boosting persuasive impact by 1.5 times 1. Additionally, advertisers leveraging The Trade Desk's platform for omnichannel campaigns saw a 1.7 times increase in purchase intent when three channels are connected holistically 2. The impact of strategic alignment across channels on the open internet is further validated by findings showing a 77 percent uplift in return on investment when five channels are integrated 3. The Trade Desk's new report outlines how brands can build effective omnichannel strategies, offering cross-market insights into where and how to engage audiences in the most impactful way: Thailand leads Southeast Asia in brand recall Thailand stands out for its exceptional brand recall across digital channels, with particularly strong recall in online video, gaming, and websites. Notably, CTV/OTT is emerging as a cornerstone of long-term brand equity. Thai consumers exposed to CTV/OTT ads are 23 percent more likely to remember the brand and 16 percent more likely to trust those ads than ads on any other channel. With its dual ability to drive both recall and trust, CTV/OTT is now a critical pillar of effective omnichannel strategies in Thailand. Premium channels outpace social media ad effectiveness in Philippines While social media remains dominant in Philippines, its effectiveness as an ad channel is undermined by low consumer trust. In contrast, premium open internet environments including CTV/OTT, music streaming, and online video command 1.2 times greater ad trust than social media platforms, making them far more effective for building meaningful brand connections. To build deeper brand connections, marketers must move beyond social-first strategies and embrace holistic omnichannel plans that leverage these high-trust channels. Trust is the differentiator in Singapore Singapore consumers are the most ad-skeptical in Southeast Asia, yet they actively seek reliable information from trusted media sources. Ad trust is highest in CTV/OTT, online video, and music streaming, while social media and gaming lag behind. Millennials stand out as a key audience segment, showing elevated levels of both message recall and product awareness when brands engage them across multiple trusted channels. In this attention-fragmented market, brands must deliver cohesive, full-funnel storytelling across high-trust environments to earn both consumer attention and loyalty. Indonesia tops the region in ad recall but trust gap exists Indonesia leads Southeast Asia in ad recall, with a striking 81 percent remembering ads, well above the regional average of 66 percent. However, despite Indonesia's high recall rates, it ranks just behind Singapore for low brand trust, suggesting that visibility doesn't always equate to credibility. This underscores the need for an omnichannel strategy that lead with high-impact, trusted formats like online video and CTV/OTT to boost both recall and trust, and ensure that messaging across display and social is consistent and credible. The full report is available for download here. Methodology The research was carried out by The Trade Desk in March 2025, in partnership with PA Consulting, through a quantitative survey of 2,000 consumers each from Thailand, Philippines, Singapore and Indonesia to understand their needs and channel choices across different media moments and mindsets. Disclaimer: Unless otherwise specified, all results reflect the proprietary research conducted by The Trade Desk and PA Consulting. This information is provided solely for background and is not a representation or guarantee of any future performance About The Trade Desk The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices. Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. Headquartered in Ventura, CA, The Trade Desk has offices across North America, Europe, and Asia Pacific. To learn more, visit or follow us on Facebook, Twitter, LinkedIn and YouTube.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store