I nabbed ASOS' fashion editor-approved viral maxi dress and it's so flattering on my curves

Daily Mirror

4 days ago

If there's one dress that's been going viral this summer it's ASOS' crinkle maxi dress, with the dress becoming the fashion editor-approved go-to outfit for warm sunny days
Season after season there's often one or two pieces that become the most sought-after item to have in your wardrobe. This summer, it's the ASOS DESIGN Scoop Neck Crinkle Maxi Dress.
The maxi dress has become a default look for fashion editors looking for an easy and effortlessly chic outfit to throw on when the temperatures soar, and as Mirror 's senior fashion writer, I couldn't wait to join their ranks. I managed to get my hands on the chocolate brown version of the dress – no mean feat, considering the dress keeps consistently selling out – and as soon as it arrived, I knew it was about to be a staple in my wardrobe.
The Scoop Neck Crinkle Maxi Dress is reasonably priced at £34, and currently the Curve option is on sale, down to £22.40 although there's only the black colourway still in stock. Apart from being easy on my bank balance, the dress is also super flattering on all body types, not to mention lightweight and comfortable to wear in the summer heat.
It's made from 100% cotton, which is the perfect breathable and sweat-wicking fabric to wear in higher temperatures. It also gives the dress just the right amount of structure and weight to be comfortable whilst still holding its shape.
I picked up the dress in my usual size and it fitted like a glove. The shirred bodice means it can stretch to your curves and bust, and the cross over straps are adjustable to give you some added lift and support if needed. I will say the straps are a little on the short side, so if you're larger in the bust it may be worth sizing up just to give yourself some extra room to move.
What makes the Scoop Neck Crinkle Maxi Dress so outrageously flattering, though, is the subtle details. Rather than cutting straight across at the waist or hips, the shirred bodice curves over your hips and finishes in a V-shape at both the back and front, giving a drop waist effect and helping create an hourglass silhouette. The scoop neck is also beautifully flattering on all body types.
It is a maxi length dress, however I'm around five foot four inches in height, and it wasn't too long for me to wear. It just skimmed the top of my feet, making it easy to wear with any shoes whether that be heels, ballet flats or sandals.
Although I opted for the chocolate brown colour, the Scoop Neck Crinkle Maxi Dress does come in five other colours including red, green and a brown and white gingham. However due to its popularity it has been continuously selling out fast, so you'll need to be speedy if you want to nab it in your size.
If you have missed out on it, or just want some other options, I also found some great high street alternatives. New Look's White Ditsy Print V Waist Poplin Midi Dress is now on sale for £26.24, down from £34.99, whilst Hollister's Strapless Linen-Blend Midi Dress is now £28.99, down from £49.95.
If you prefer a little more coverage than the scoop neck provides, Nobody's Child's Poppy Delevingne Black Tiered Chloe Midi Dress is also a great choice. It has a higher neckline, with a sleeveless fitted bodice. It then flares out into a tiered skirt with plenty of movement, making it perfect for summer.
However if you want to snap up the Scoop Neck Crinkle Maxi Dress at ASOS, you can pick it up for £34 now in sizes six to 14, or opt for the Curve option which offers sizes 18 to 30 for £22.40.