Tanla Platforms wins deal in Indonedia
Tanla Platforms
has won a multi-year deal from
Indosat Ooredoo Hutchison
, Indonesia's second largest telco, to roll out an AI-powered platform aimed at combating spam and scam messages.
Indonesia is the world's second largest spammed market after India.
'The rollout marks Tanla's first major international expansion of its AI-based security technology beyond India,' Uday Reddy, founder chairman of Tanla, said Thursday.
The Hyderabad based communications services company didn't provide a deal value. It already provides blockchain-based anti-spam solutions to Vodafone Idea and state-run Bharat Sanchar Nigam Ltd. (BSNL) in India.
The anti-spam and anti-scam system being adopted by Indosat uses both traditional machine learning and generative AI models (trained on Meta's LLaMa), and is hosted on NVIDIA GPU infrastructure, Tanla said in a joint statement Thursday.
The deployment will help detect and mitigate fraudulent activity in real time across SMS, voice, and voice over Internet protocol (VoIP) channels, covering both application-to-person (A2P) and person-to-person (P2P) communication.
'Our partnership with Tanla to deploy the AI‑powered anti‑spam and anti‑scam solution shows how technology can safeguard daily digital lives,' Vikram Sinha, president director of Indosat Ooredoo, said in the statement.
Indosat has some 100 million subscribers and its parent group has presence in 12 global markets across Middle East, Africa and SouthEast Asia.
Indonesian telecom users face 400-450 million cyberattacks annually, Reddy said. Nearly, 1-1.25 million unique users fall victim to scam messages in that country.
When asked about competing with a similar offering from India's second largest telco Bharti Airtel, Reddy explained that 360 degree spam protection will only succeed if it is ubiquitous across SMS, voice, and VoIP channels – both personal and commercial. 'VoIP and P2P protection is our biggest moat which competing products do not have.'
He added that the solution integrates with SIM cards and mobile handsets, both Android and iOS, for real-time threat detection at the device and network levels. It will be delivered under a subscription-based Software-as-a-Service (SaaS) model.
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