Scotch-Brite Teams Up With Ally Love To Announce 'National Shine Brite Day'
Originally published on 3M News Center
ST. PAUL, Minn., June 27, 2025 /3BL/ -- Scotch-Brite™, America's #1-selling scrub sponge brand, introduces National Shine Brite Day, a yearly celebration that invites people everywhere to see cleaning in a new light – shifting the mindset from a task on a to-do list into a way to express yourself, refresh your space and feel good doing it.
National Shine Brite Day is part of the brand's " Brite Side of Clean " campaign, which launched earlier this spring to usher in a fresh era of cleaning, one that centers on joy, self-expression and the satisfaction of a job well done. Featuring an energetic 30-second spot set to Outkast's iconic early-2000s anthem 'So Fresh, So Clean,' the campaign invites everyone to dance through their chores and transform cleaning from a task into a powerful act of self-expression and positivity.
To help kick off the celebration, Scotch-Brite has teamed up with Ally Love, Peloton Instructor, VP of instructor strategy and development, and on-air Today show contributor, as a Clean Partner. Known for her energy, motivation and love of movement, Ally is inspiring people to reframe their routines by pairing cleaning with music, dance and the kind of positive vibes that turn even the smallest tasks into mini celebrations.
'Cleaning is part of my daily routine – not just to reset my space; it's an act of mindfulness, movement and joy,' said Love. 'My process starts with my favorite playlist - it keeps the energy up and makes the experience more enjoyable and fun. I love seeing the physical transformation from messy to clean – it's a visual affirmation that my actions matter, that small acts have big impact. National Shine Brite Day is a reminder that cleaning is more than a task, it's an opportunity to celebrate the creativity and pride that comes with a clean and refreshed space.'
June 26 holds a special significance for the brand as it marks the anniversary of Scotch-Brite's first appearance on shelves in 1958. Nearly seven decades later, the brand continues to be a pioneer in the cleaning category with innovative solutions that brighten homes and lives.
'National Shine Brite Day is about more than creating a clean space – it's about choosing to find joy in the process,' says Joe Paul, chief marketing officer, 3M Consumer Business Group. 'Scotch-Brite is committed to providing consumers with creative, sensorial solutions to cleaning – for every day and every mess.'
Whether it's the satisfaction of a dramatic before-and-after, the thrill of discovering a clever cleaning hack, or the joy of dancing your way through chores - Scotch-Brite believes cleaning should feel good. The brand encourages everyone to find the sparkle, share the fun and help others see the 'brite side' too!
For more information on 'The Brite Side of Clean' campaign, National Shine Brite Day and Scotch-Brite products, visit Scotch-Brite.com.
About 3M 3M (NYSE: MMM ) believes science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what's possible, our global team uniquely addresses the opportunities and challenges of our customers, communities, and planet. Learn how we're working to improve lives and make what's next at 3M.com/news.
About Scotch-Brite™ For 65 plus years, the Scotch-Brite™ Brand has been brightening homes and lives with cleaning expertise and innovative solutions that power through tough messes and let you enjoy the feeling of clean. With our ever-expanding line of products, we are a trusted leader in cleaning and a staple in households worldwide. Learn more at scotch-brite.com.
SOURCE 3M Company
Visit 3BL Media to see more multimedia and stories from 3M
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Associated Press
7 hours ago
- Associated Press
Scotch-Brite Teams Up With Ally Love To Announce 'National Shine Brite Day'
Originally published on 3M News Center ST. PAUL, Minn., June 27, 2025 /3BL/ -- Scotch-Brite™, America's #1-selling scrub sponge brand, introduces National Shine Brite Day, a yearly celebration that invites people everywhere to see cleaning in a new light – shifting the mindset from a task on a to-do list into a way to express yourself, refresh your space and feel good doing it. National Shine Brite Day is part of the brand's " Brite Side of Clean " campaign, which launched earlier this spring to usher in a fresh era of cleaning, one that centers on joy, self-expression and the satisfaction of a job well done. Featuring an energetic 30-second spot set to Outkast's iconic early-2000s anthem 'So Fresh, So Clean,' the campaign invites everyone to dance through their chores and transform cleaning from a task into a powerful act of self-expression and positivity. To help kick off the celebration, Scotch-Brite has teamed up with Ally Love, Peloton Instructor, VP of instructor strategy and development, and on-air Today show contributor, as a Clean Partner. Known for her energy, motivation and love of movement, Ally is inspiring people to reframe their routines by pairing cleaning with music, dance and the kind of positive vibes that turn even the smallest tasks into mini celebrations. 'Cleaning is part of my daily routine – not just to reset my space; it's an act of mindfulness, movement and joy,' said Love. 'My process starts with my favorite playlist - it keeps the energy up and makes the experience more enjoyable and fun. I love seeing the physical transformation from messy to clean – it's a visual affirmation that my actions matter, that small acts have big impact. National Shine Brite Day is a reminder that cleaning is more than a task, it's an opportunity to celebrate the creativity and pride that comes with a clean and refreshed space.' June 26 holds a special significance for the brand as it marks the anniversary of Scotch-Brite's first appearance on shelves in 1958. Nearly seven decades later, the brand continues to be a pioneer in the cleaning category with innovative solutions that brighten homes and lives. 'National Shine Brite Day is about more than creating a clean space – it's about choosing to find joy in the process,' says Joe Paul, chief marketing officer, 3M Consumer Business Group. 'Scotch-Brite is committed to providing consumers with creative, sensorial solutions to cleaning – for every day and every mess.' Whether it's the satisfaction of a dramatic before-and-after, the thrill of discovering a clever cleaning hack, or the joy of dancing your way through chores - Scotch-Brite believes cleaning should feel good. The brand encourages everyone to find the sparkle, share the fun and help others see the 'brite side' too! For more information on 'The Brite Side of Clean' campaign, National Shine Brite Day and Scotch-Brite products, visit About 3M 3M (NYSE: MMM ) believes science helps create a brighter world for everyone. By unlocking the power of people, ideas and science to reimagine what's possible, our global team uniquely addresses the opportunities and challenges of our customers, communities, and planet. Learn how we're working to improve lives and make what's next at About Scotch-Brite™ For 65 plus years, the Scotch-Brite™ Brand has been brightening homes and lives with cleaning expertise and innovative solutions that power through tough messes and let you enjoy the feeling of clean. With our ever-expanding line of products, we are a trusted leader in cleaning and a staple in households worldwide. Learn more at SOURCE 3M Company Visit 3BL Media to see more multimedia and stories from 3M
Business Wire
20 hours ago
- Business Wire
Nintendo News: Super Mario Strikers Brings Hard-Hitting Sports Action to Nintendo GameCube – Nintendo Classics on Nintendo Switch 2 July 3!
REDMOND, Wash.--(BUSINESS WIRE)--Mario and friends are gearing up for an all-out soccer brawl! Super Mario ™ Strikers is out July 3 on the Nintendo GameCube ™ – Nintendo Classics library, available to play for everyone with a Nintendo Switch Online + Expansion Pack membership on the Nintendo Switch 2 system. The first title in the Mario Strikers series and originally released for the Nintendo GameCube ™ system in 2005, Super Mario Strikers is an extreme soccer game where anything goes. Select your captain from Mushroom Kingdom mainstays like Mario, Luigi, Peach, Daisy, Yoshi, Donkey Kong, Wario and Waluigi, and jump into a bevy of modes like Grudge Match, Cup Battles and Custom Battles. In this arena, matches unfold with white-hot speed and intensity, and with no referees to dish out penalties, the only thing containing the mayhem is the electrified fence that surrounds the field! Plus, obtain familiar items, like shells and mushrooms, to add to the chaos and give yourself a boost during matches. But the real key to winning is the Super Strike: a powerful shot that can net you two points at once! Hone your techniques, deal out big hits and even unleash Chain Chomp onto the field as you aim to score a goal – and crush the opposition. With simple controls, anyone can hit the pitch while playing solo, and in local 1 and online multiplayer matches for up to four players. Additionally, players can make some waves while playing games from the Nintendo GameCube – Nintendo Classics library with a classic-style controller designed after the original. This dedicated wireless Nintendo GameCube controller has modern features like the C-Button, which can open GameChat 2, and the Capture Button. The Nintendo GameCube controller is only compatible with the Nintendo Switch 2 system and is available for purchase by paid Nintendo Switch Online members 3. Nintendo Switch Online + Expansion Pack is a paid membership service that gives players access to a multitude of benefits, including a library of Nintendo 64 games with added online play for up to four players (additional accessories may be required for multiplayer mode; sold separately), a library of select Game Boy Advance games, retro SEGA Genesis games, Animal Crossing: New Horizons - Happy Home Paradise DLC, Mario Kart 8 Deluxe – Booster Course Pass DLC and Splatoon 2: Octo Expansion DLC (full version of game required to use DLC for that game; sold separately). Players who have a Nintendo Switch 2 and a Nintendo Switch Online + Expansion Pack membership can also access upgrade packs for The Legend of Zelda: Breath of the Wild – Nintendo Switch 2 Edition and The Legend of Zelda: Tears of the Kingdom – Nintendo Switch 2 Edition (full version of games required to use content for that game; sold separately), enhanced features for compatible Nintendo 64 games and a library of classic Nintendo GameCube games – featuring F-Zero GX, The Legend of Zelda: The Wind Waker and SOULCALIBUR II with more titles coming in the future. Both Nintendo Switch Online and Nintendo Switch Online + Expansion Pack allow members to play online in compatible games like Super Mario Bros. Wonder and Splatoon 3, and Nintendo Switch 2 games like Mario Kart World. Members can also enjoy a curated library of classic NES, Super NES and Game Boy games, including Super Mario Bros. 3, Super Metroid and The Legend of Zelda: A Link to the Past, among many others. Further, Nintendo Switch 2 players can use the GameChat feature to connect with friends through voice, video or screen sharing. Those without a Nintendo Switch Online membership can still join the fun during the Open-Access Period, ending March 31, 2026. Additionally, members can access the Nintendo Music 4 smart-device app to stream or download Nintendo soundtracks, create playlists, browse music by different categories and more. To find out more about the benefits that come with Nintendo Switch Online, to view membership options and to learn about a free seven-day trial for new users, visit Nintendo Switch Online membership (sold separately) and Nintendo Account required for online features. Free trial automatically converts to 1-month auto-renewing membership at the then-current price unless canceled. Free trial cannot be redeemed for a Nintendo Switch Online – Expansion Pack membership nor by a Nintendo Account with an active Individual Membership or Family Membership. Not available in all countries. Terms apply. 1 Additional accessories may be required for multiplayer mode. Sold separately. 2 Internet, Nintendo Switch Online membership (sold separately) and Nintendo Account required for online features, including GameChat. Not available in all countries. Terms and GameChat requirements apply. 3 Limit one purchase per Nintendo Account with paid Nintendo Switch Online membership. Controller ships to U.S. and Canada only. Offer not available in all countries or for free trial memberships. Nintendo Switch Online + Expansion Pack membership required to access Nintendo GameCube – Nintendo Classics collection of games. This controller is optional and not required to play the Nintendo GameCube – Nintendo Classics collection of games. System update required. 4 Nintendo Switch Online membership (sold separately) and Nintendo Account required. Not available in all countries. Internet and compatible smart device required to use app. Data charges may apply. Terms apply. Super Mario Strikers © 2005 Nintendo. Note to editors: Nintendo press materials are available at a password-protected site. To obtain a login, please register on the site.
Miami Herald
a day ago
- Miami Herald
Siri Daly has fans cracking up at her latest jingle about the long school year
Siri Daly is so over it that she's over being over it. The 44-year-old blogger, who shares four kids — son Jackson, 16, and daughters Etta, 12, London, 10, and Goldie, 5 — with husband Carson Daly, has just about had it with the 2024-25 school year. And she wasn't afraid to sing about it on social media. 'My kids are still in school and it's July next week,' she sings in her June 24 post on Instagram. 'And it's 100 degrees, and you're probably at the beach. But my kids are still in school.' Siri Daly then goes off about having to still make lunches for her kids. 'I wanna punch the lunchbox in the face, but it doesn't have a face … Cause my kids are still in school,' she sings. 'And I'm over it — and I'm over being over it,' she continues while waving her finger in the air. She ends the song by saying she's 'going crazy' because her 'kids are still in school' before holding the last note for an impressive amount of time. Fans, followers and fellow parents took to the comment section to share their sympathy — and confusion. 'My gosh when does your kids school end for the season?' one parent commented. 'I don't have kids in school any longer but I would feel your pain if I did.' 'Midwest kids were finished May 15! Crazy yours are still at school,' another parent added. 'I'm obsessed with you!' wrote 'Today' show host Jenna Bush Hager. 'I wanna get you a lunchbox with a face so you can punch it! You are not aloooooone!' a third follower joked. Some commenters praised her for the way she held the last note, while others implied that she will be singing a different tune once her kids are finally set free for the summer. Siri Daly's song about her kids being in school is the latest in the blogger's ongoing series of jingles. On April 29, the 'Siriously Delicious' creator sang about not wanting to spend money on skin products when she gets a facial — just for her to go back on her advice. 'Do your facial and GET OUT,' she tells herself through song. 'Then I do my facial and she says, 'You know what would be good for your face?' and I say, 'I'll take three of them!'' 'Here's my credit card. Just charge me for whatever you think my face needs,' she continues in the song. On Dec. 17, Siri Daly had everyone cracking up with her relatable holiday jingle. 'There are eight more days 'til Christmas. And our tree already died,' she sang. 'And we dragged it outside in a fit of rageful fury. And there were pine needles — everywhere.' She also sang about not being done with Christmas shopping — despite being a week away from the big day. 'Because in October when there are deals I think, 'Hey, Siri, buy that now,'' she sings. 'But something in my brain doesn't let me. Because I know that I'd rather wait and feel stressed out.' Siri Daly met her future husband when she was working as a writer's assistant on 'Last Call with Carson Daly,' which was broadcast by NBC from 2002 to 2019. The couple started dating in 2005, according to People, and welcomed their first child, Jackson, in 2009. The next few years were busy for the pair. They welcomed their first daughter, Etta, in 2012, got engaged in 2013, welcomed their second daughter, London, in 2014, and tied the knot in 2015. The couple's fourth child, daughter Goldie Patricia, was born five years later in 2020.
