'GOLDEN HOUR: Part.3': ATEEZ returns with summer vibes in new album featuring the title track 'Lemon Drop'

Time of India

13-06-2025

Ateez are all set to start a new chapter with their latest comeback, 'GOLDEN HOUR: Part.3', today. Before the official release of their new album, the group held an official press conference to brief the public about their plans for the future, their new album, music video, and more.
Ateez talk about 'Golden Hour' and '
Lemon Drop
'
Hong Joong, the leader of the group, introduced their new album and comeback after 7 months, stating that 'It's our first new mini album in seven months. It's the long-awaited Part 3. We've been preparing for a long time. We'll work hard to promote in order to meet expectations,' as per reports from Soompi.
Hong Joong also talked about the album and the new music that the group is making a comeback with. He described the title song 'Lemon Drop' as "an R&B hip-hop genre song with a refreshing vibe, containing ATEEZ's sweet and tangy confession."
Providing more context, he shared that 'I've heard this summer is going to be hotter. It's a song that can fill the hot summer days with ATEEZ's excitement." Yeongsang also talked about what the group had in mind while preparing for the comeback, stating that 'It's our first summer song in a long while, so we thought about it a lot, and the members worked hard to prepare,' while Wooyoung added to the conversation and shared that 'Through this album, we tried to showcase ATEEZ's unique colours.
I hope you recognise our sincerity.'
Hong Joong continued, sharing that "For those familiar with ATEEZ's intense music, they might think, 'Has ATEEZ's style changed?'" It's not that our pursuit has changed, but this genre of song best fits the message we wanted to convey in this series."
Wooyoung also talked about wanting to show a refreshing side of Ateez. He shared that "Since we've been doing intense songs, I think this one feels fresher compared to what ATEEZ has done so far.
I want to hear people say, 'ATEEZ is good at summer songs too.' Intense and strong songs are great, but these kinds of songs suit them well too.' It would be nice to have the title 'Summer is ATEEZ' as well."
Members share which scene they like the most from the 'Lemon Drop' music video
While talking about the music video and shoot for their title track 'Lemon Drop', the members all shared which scene from the awaited music video they liked the most. Yunho talked about watching the music video for the first time at the press conference itself and shared that he thought Hong Joong's rapping scene was his favourite.
He shared that 'The music video itself is so fresh and sexy, but I personally like Hongjoong's rap part while he's sweating inside a car.
It was the last filming [for that day], so we left him and went home.'
He also added that there is a scene in the final music video where the members are rapping while driving a car. He fondly recalled filming the scene with his fellow members and shared that 'We didn't think of it as filming but rather going on a drive.'