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TIME100 Most Influential Companies 2025: Plaid

TIME100 Most Influential Companies 2025: Plaid

Time​ Magazine6 hours ago

Chances are decent that some of the apps that run your financial life—from how you pay friends back for dinner to how you invest—have a common connection: Plaid. Connecting over 12,000 financial institutions and 8,000 fintech apps including Robinhood, Venmo, and Google Wallet, Plaid provides the digital plumbing through which money flows. 'I don't want to give ourselves too much credit, but I think we were a meaningful part of helping financial services become as digital as they are today,' says co-founder and CEO Zach Perret. The sheer breadth of its connections offers Plaid a uniquely comprehensive view of financial activity, which it now leverages to combat fraud. In 2024, it also began using real-time cash flow data to help businesses go beyond credit scores when assessing consumer risk levels. The startup, valued at $6.1 billion, says this opens new avenues for immigrants, gig workers and others with limited credit profiles to access loans.
Disclosure: Investors in Plaid include Salesforce, where TIME co-chair and owner Marc Benioff is CEO.

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Cathie Wood's Ark Invest Cashes Out $109 Million Out Of Circle Internet Stock As Shares Spike, Pivots Into Robinhood And These Chip Stocks
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Cathie Wood's Ark Invest Cashes Out $109 Million Out Of Circle Internet Stock As Shares Spike, Pivots Into Robinhood And These Chip Stocks

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Taco Bell makes major business move to answer consumer trend
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Taco Bell makes major business move to answer consumer trend

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TIME100 Most Influential Companies 2025: Plaid
TIME100 Most Influential Companies 2025: Plaid

Time​ Magazine

time6 hours ago

  • Time​ Magazine

TIME100 Most Influential Companies 2025: Plaid

Chances are decent that some of the apps that run your financial life—from how you pay friends back for dinner to how you invest—have a common connection: Plaid. Connecting over 12,000 financial institutions and 8,000 fintech apps including Robinhood, Venmo, and Google Wallet, Plaid provides the digital plumbing through which money flows. 'I don't want to give ourselves too much credit, but I think we were a meaningful part of helping financial services become as digital as they are today,' says co-founder and CEO Zach Perret. The sheer breadth of its connections offers Plaid a uniquely comprehensive view of financial activity, which it now leverages to combat fraud. In 2024, it also began using real-time cash flow data to help businesses go beyond credit scores when assessing consumer risk levels. The startup, valued at $6.1 billion, says this opens new avenues for immigrants, gig workers and others with limited credit profiles to access loans. Disclosure: Investors in Plaid include Salesforce, where TIME co-chair and owner Marc Benioff is CEO.

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